COLUMNS & DEPARTMENTS EDITORIAL ROBIN DONOVAN editor-in-chief robin.donovan@stmediagroup.com MARK KISSLING managing editor mark.kissling@stmediagroup.com GRANT FREKING associate editor grant.freking@stmediagroup.com DAREK JOHNSON editor-at-large darek.johnson@stmediagroup.com CONTRIBUTORS LOUIS M. BRILL louismbrill@gmail.com VINCE CAHILL 26 vince@vcesolutions.com LAURA PETERS lpeters40@gmail.com DESIGN AND PRODUCTION JEFF RUSS senior art director jeff.russ@stmediagroup.com COLUMNS LINDA VOLZ production supervisor FROM THE EDITOR linda.volz@stmediagroup.com 10 SALES & MARKETING BY ROBIN DONOVAN MURRAY KASMENN Curtain call AT LARGE senior vp/group publisher murray.kasmenn@stmediagroup.com (770) 578-2577 20 BY DAREK JOHNSON Oligopolies, ginger ale and buying choices TECH REVIEW 24 BY CHRIS AND KATHI MORRISON Coatings VEHICLES + VINYL 26 SANDI LUPPERT 30 marketing director sandi.luppert@stmediagroup.com LOUIS ARNEBERG senior market strategist lou.arneberg@stmediagroup.com (800) 654-5169 DEPARTMENTS ST UPDATE JIM KARWOWSKI senior market strategist jim.karwowski@stmediagroup.com (630) 474-4038 12 BY MARK KISSLING BY GRANT FREKING KAREN JONES Character sketches Hurricane-destroyed billboards are revitalized, the American Sign Museum's bowlingthemed restoration project and more karen.jones@stmediagroup.com (843) 697-3802 DESIGN MATTERS 30 BY JEFF RUSS NEW PRODUCTS Light heavyweight NUTS + BOLTS 32 BY BILL DUNDAS Rigging fundamentals president STEVE DUCCILLI TOD SWORMSTEDT ADVERTISING INDEX The Midas touch DECEMBER 2017 TEDD SWORMSTEDT 52 Wasatch Computer Technology SoftRIP software, 3M wrap film colors and more BY JEFF RUSS SIGNS OF THE TIMES CORPORATE BY GRANT FREKING LAST LOOK 6 senior market strategist 80 79 senior vp, content American Sign Museum CHRISTINE BALOGA audience development director CUSTOMER SERVICE (877) 494-0727 signsofthetimes@omeda.com