VMSD - June 2015 - (Page 2)

34 vmsd.com JUNE 2015 Vol. 146 No. 6 CONTENTS f e a t u r e s 18 24 34 42 48 52 c o l u m n s 4 DEEP ROOTS VMSD EDITORIAL ADVISORY BOARD 9 STYLE SPEAKS VOLUMES Sonia Rykiel's unconventional Parisian pop-up represents its host neighborhood's influential literary past. FROM THE EDITOR 6 SUPPORTING STORY Fixtures are shifting away from a strict merchandising role toward presenting brand narratives in new, inventive ways. 24 Bangkok concept store Siwilai merges international high fashion and homegrown Thai style. 16 59 WELL-POSITIONED Lululemon exercises laid-back luxury in its new Santa Monica, Calif., flagship. 70 72 CLUTTER BUSTER Approachable design diminishes preconceptions in PawnWorks' Burnsville, Minn., pawn shop. HORSE SENSE U.S. Polo Assn. brings traditional American and polo-inspired aesthetics to Bangalore, India. 2 JUNE 2015 | VMSD.COM 42 THE GOODS Two-Minute Tour: Austin, Texas Lightfair 2015 review Portfolio: Steve Madden, Madrid DESIGN DETAIL Urban Decay, Newport Beach, Calif. SHOWROOM Fixtures AD INDEX CHECKING OUT Christian Lahoude ON THE COVER Approximately 50,000 genuine texts line the walls in this temporary in-shop display at Sonia Rykiel's new Paris locale. PHOTOGRAPHY: LUC BOEGLY, PARIS S TAY CO N N EC T E D WIT H V M S D O N D E N N I S L O, H ON G K ON G Intricately hand-carved by Thai craftsmen, Siwilai's oversized entrance doors give shoppers an enticing glimpse of its Bangkokinspired design. http://www.vmsd.com http://www.VMSD.COM

Table of Contents for the Digital Edition of VMSD - June 2015

VMSD - June 2015
Contents
From the Editor
VMSD Editorial Advisory Board
The Goods
Design Detail
Supporting Story
Style Speaks Volumes
Deep Roots
Well-Positioned
Clutter Buster
Horse Sense
Showroom
Ad Index
Checking Out

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