“I spend most of my working hours on location so I need to know that I’m carrying the most reliable equipment. That’s why I always travel with Schneider 4x5 and 6x6 filters. They give me the highest quality look across all formats. Recently, I did a shoot at 9000’ in the Poudre River Valley of Colorado. I found that the ND Soft Grads, combined with the Circular True Pols worked particularly well. The Grads helped blend the dynamic range in the sky, allowing our camera’s sensor to see what it needed. The Schneider filters helped me create the crisp, contrasty, artsy images that we were going for.” Cinematographer Eric Schmidt was nominated for an ASC Award for his work on Cold Case and has shot several features, including The Mechanic and I Melt With You. He has created striking imagery for music videos for everyone from Bruce Springsteen to Foo Fighters and shot over 500 commercials including the distinctive The World’s Most Interesting Man spots for Dos Equis. B+W • Century Century • Schneider Schneider www.schneideroptics.com www.schneideroptics.com ww • It Starts with the Glass tm Photographer: John Hayden Buschhttp://www.schneideroptics.com http://www.schneideroptics.com