American Cinematographer - December 2003 - 96

Metadatas Impact on
This

AAF

supercedes OMF with its capa¬
bility of exchanging not simply files
of picture and sound between

one

devices, but information about
those
ful

the

to

use¬

hybrid film-digital work-

flow.
"More

of the

production

is taking place in a computer
environment," says Gilmer. "Being

process

able

to

move

information about

what's

happened so far on a project
reliably between different vendors'
equipment is becoming more and
more critical. People are no longer
content with just moving film from
one point to another. They also
want to move

an

digital media and metadata across
platforms, and between systems and
applications. The AAF simplifies
project management, saves time,
and preserves valuable metadata

all be preserved as metada¬
AAF file and moved from

place to another."

"People are no
longer content with
just moving film
from one point to
another. They also

pictures and sounds. In other

words, AAF contains metadata

can

in

ta

'Artistic Intent"
that

was

members

numerous

coming from the content-creation
and distribution side,

happened to

including

the

BBC, CNN, Sony, Turner
Entertainment Networks, Warner

the film."

Bros., E! Entertainment, the Dutch
-

The

mission

Brad Gilmer

Broadcasting Services and The
Post Group.
The "implementers" and "sys¬

of the AAF

Association is, in part, to develop "a
multimedia file format that enables

-

what sort of gamma curves

also

are

happened to the film. People
can waste a lot of time in a facility
trying to figure out what happened
to the material
what aspect ratio
used when it

com¬

prise the typical panoply of manu¬
facturers, including Adobe, and
Apple, SGI, Thomson Grass Valley,
Microsoft and Quantel. But there

information about

what's

it is,

past."
Association members

information about

were

often lost when transfer¬

ring media between applications in
the

want to move

whats

was

transferred.

content creators to

tems

of
the

easily exchange

builders" include

a

wide range

equipment manufacturers that
cinematographer encounters on

Kedah Master Ctao? Serieo
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fighting Ponce? Pith Wo/re?

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92
American Cinematographer - December 2003

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