One small flutter. Sweeping effects. Patcraft and designer William McDonough explore how carpet can have a larger, more positive impact on the world in Patcraft's latest collection, Bu t t e r f ly e f f ec t. Inspired by the beauty of a butterfly wing and the fractal details that make it extraordinary, this distinctively colorful collection is designed to maximize performance and go beyond sustainability. Patcraft and William McDonough's partnership with St. Jude Children's Research Hospital® will further the positive impact of this collection. Two percent of collection sales from 11/13/13 through 11/1/18 will go directly to help St. Jude fund their mission of finding cures and saving children worldwide. *Minimum donation $250,000. patcraft.com | 800.241.4014 Select No. 17 at ContractDesign.com/readerservice © 2014 Shaw, a Berkshire Hathaway Companyhttp://www.patcraft.com http://www.patcraft.com http://www.ContractDesign.com/readerservice