Contract - September 2014 - 50
Fashion House Garhammer
Architect Blocher Blocher
Partners
Client Modehaus Garhammer
GmbH
Where Waldkirchen, Germany
What 97,000 total square on
four floors in two buildings
Cost/sf Withheld at client's
request
For a full project source
list, see page 84 or
visit contractdesign.com.
B
Waldkirchen's medieval city
walls (above), which were
damaged in World War II,
have been restored and
incorporated into the store's
interiors. Their mass provides
contrast to the glazed exterior
of the addition (top right).
Natural light penetrates
deep into the interior via a
trapezoid skylight (opposite).
50
avaria draws tourists with its folksy image of beer gardens
serving cheerful locals in lederhosen and dirndls, but its
prosperity depends on BMW, Siemens, and other global
corporations. Tradition and innovation coexist nowhere more
so than at Garhammer, a fashion store for women, men, and children in
the historic town of Waldkirchen, near the Czech border. The same family
has owned it since its founding in 1896, and it has grown incrementally to
serve loyal customers, who sometimes drive a hundred miles or more to
enjoy a unique shopping experience. Among the loyalists are the creative
talent at Blocher Blocher Partners, a Stuttgart-based architecture and
design firm that has been designing spaces for Garhammer for 20 years.
The firm recently completed a major renovation and annex, adding more
than 20,000 square feet to an existing 70,000-square-foot store, and
its design helped Garhammer receive one of the Confederation of
German Retail Stores of the Year Awards for 2014.
Jutta Blocher, who has built an expertise in high-end retail and
co-founded Blocher Blocher Partners with her husband, Dieter, in 1989,
had to be as meticulous as a surgeon to protect the legacy of both
Waldkirchen and the store. Waldkirchen was devastated when German
and American troops battled there at the end of World War II. Historic
buildings were reconstructed but most of the medieval wall had been
lost over the years, and the town wants to save what is left of its
historic character. Garhammer CEO Johannes Huber says, "Here, old
meets new, ancient town wall intersects a modern glazed facade, and
progressive materials infuse a history-charged structure."
A department store with a boutique feel
In three phases, Blocher Blocher Partners designed a gabled stucco
replacement for a post-war building opening onto the market square,
and added two steel-and-glass bays facing out to a ring road.
Skybridges link the addition to the existing structure for four total
floors of fashion retail.
contractdesign.com
sePTeMBer 2014
http://www.contractdesign.com
http://www.contractdesign.com
Contract - September 2014
Table of Contents for the Digital Edition of Contract - September 2014
Contract - September 2014
Contents
Editorial
Industry News
Columnist: Developing a Fee Strategy Focused on Quality
Product Focus: Cut Like a DiamondProduct Focus: Cut Like a Diamond
Product Focus: An Elegant Illusion
Product Briefs
Livraria Cultura
Fashion House Garhammer
Eurobike Porsche Showroom
3.1 Phillip Lim Microcosm
Beats by Dre
Competition: Library Awards
Designers Select: Retail
Sources
Ad Index
Installation: SOFTlab Fabricates a Flowery Fantasy in a SoHo Store
Contract - September 2014 - Intro
Contract - September 2014 - Contract - September 2014
Contract - September 2014 - Cover2
Contract - September 2014 - 1
Contract - September 2014 - Contents
Contract - September 2014 - 3
Contract - September 2014 - 4
Contract - September 2014 - 5
Contract - September 2014 - 6
Contract - September 2014 - 7
Contract - September 2014 - 8
Contract - September 2014 - 9
Contract - September 2014 - 10
Contract - September 2014 - 11
Contract - September 2014 - Editorial
Contract - September 2014 - 13
Contract - September 2014 - Industry News
Contract - September 2014 - 15
Contract - September 2014 - 16
Contract - September 2014 - 17
Contract - September 2014 - 18
Contract - September 2014 - 19
Contract - September 2014 - 20
Contract - September 2014 - 21
Contract - September 2014 - 22
Contract - September 2014 - 23
Contract - September 2014 - Columnist: Developing a Fee Strategy Focused on Quality
Contract - September 2014 - 25
Contract - September 2014 - 26
Contract - September 2014 - 27
Contract - September 2014 - Product Focus: Cut Like a DiamondProduct Focus: Cut Like a Diamond
Contract - September 2014 - 29
Contract - September 2014 - Product Focus: An Elegant Illusion
Contract - September 2014 - 31
Contract - September 2014 - 32
Contract - September 2014 - 33
Contract - September 2014 - Product Briefs
Contract - September 2014 - 35
Contract - September 2014 - 36
Contract - September 2014 - 37
Contract - September 2014 - 38
Contract - September 2014 - 39
Contract - September 2014 - 40
Contract - September 2014 - 41
Contract - September 2014 - Livraria Cultura
Contract - September 2014 - 43
Contract - September 2014 - 44
Contract - September 2014 - 45
Contract - September 2014 - 46
Contract - September 2014 - 47
Contract - September 2014 - Fashion House Garhammer
Contract - September 2014 - 49
Contract - September 2014 - 50
Contract - September 2014 - 51
Contract - September 2014 - 52
Contract - September 2014 - 53
Contract - September 2014 - Eurobike Porsche Showroom
Contract - September 2014 - 55
Contract - September 2014 - 56
Contract - September 2014 - 57
Contract - September 2014 - 3.1 Phillip Lim Microcosm
Contract - September 2014 - 59
Contract - September 2014 - 60
Contract - September 2014 - 61
Contract - September 2014 - 62
Contract - September 2014 - 63
Contract - September 2014 - Beats by Dre
Contract - September 2014 - 65
Contract - September 2014 - 66
Contract - September 2014 - 67
Contract - September 2014 - 68
Contract - September 2014 - 69
Contract - September 2014 - 70
Contract - September 2014 - 71
Contract - September 2014 - 72
Contract - September 2014 - 73
Contract - September 2014 - Competition: Library Awards
Contract - September 2014 - 75
Contract - September 2014 - 76
Contract - September 2014 - 77
Contract - September 2014 - 78
Contract - September 2014 - 79
Contract - September 2014 - 80
Contract - September 2014 - 81
Contract - September 2014 - Designers Select: Retail
Contract - September 2014 - 83
Contract - September 2014 - Sources
Contract - September 2014 - 85
Contract - September 2014 - Ad Index
Contract - September 2014 - 87
Contract - September 2014 - Installation: SOFTlab Fabricates a Flowery Fantasy in a SoHo Store
Contract - September 2014 - Cover3
Contract - September 2014 - Cover4
https://www.nxtbook.com/nxtbooks/contract/202007
https://www.nxtbook.com/nxtbooks/contract/202006
https://www.nxtbook.com/nxtbooks/contract/20200405
https://www.nxtbook.com/nxtbooks/contract/20200203
https://www.nxtbook.com/nxtbooks/contract/202001
https://www.nxtbook.com/nxtbooks/contract/201912
https://www.nxtbook.com/nxtbooks/contract/201911
https://www.nxtbook.com/nxtbooks/contract/201910
https://www.nxtbook.com/nxtbooks/contract/womeninbusiness_2019
https://www.nxtbook.com/nxtbooks/contract/201909
https://www.nxtbook.com/nxtbooks/contract/201908
https://www.nxtbook.com/nxtbooks/contract/20190607
https://www.nxtbook.com/nxtbooks/contract/onpp-foresight_2019
https://www.nxtbook.com/nxtbooks/contract/201905
https://www.nxtbook.com/nxtbooks/contract/201904
https://www.nxtbook.com/nxtbooks/contract/201903
https://www.nxtbook.com/nxtbooks/contract/20190102
https://www.nxtbook.com/nxtbooks/contract/201812
https://www.nxtbook.com/nxtbooks/contract/womeninbusiness_2018
https://www.nxtbook.com/nxtbooks/contract/201811
https://www.nxtbook.com/nxtbooks/contract/201810
https://www.nxtbook.com/nxtbooks/contract/201809
https://www.nxtbook.com/nxtbooks/contract/20180708
https://www.nxtbook.com/nxtbooks/contract/201806
https://www.nxtbook.com/nxtbooks/contract/201805
https://www.nxtbook.com/nxtbooks/contract/201804
https://www.nxtbook.com/nxtbooks/contract/201803
https://www.nxtbook.com/nxtbooks/contract/20180102
https://www.nxtbook.com/nxtbooks/contract/201712
https://www.nxtbook.com/nxtbooks/contract/201711
https://www.nxtbook.com/nxtbooks/contract/201710
https://www.nxtbook.com/nxtbooks/contract/201709
https://www.nxtbook.com/nxtbooks/contract/2017neocon
https://www.nxtbook.com/nxtbooks/contract/20170708
https://www.nxtbook.com/nxtbooks/contract/201706
https://www.nxtbook.com/nxtbooks/contract/201705
https://www.nxtbook.com/nxtbooks/contract/201704
https://www.nxtbook.com/nxtbooks/contract/201703
https://www.nxtbook.com/nxtbooks/contract/20170102
https://www.nxtbook.com/nxtbooks/contract/201612
https://www.nxtbook.com/nxtbooks/contract/201611
https://www.nxtbook.com/nxtbooks/contract/201610
https://www.nxtbook.com/nxtbooks/contract/201609
https://www.nxtbook.com/nxtbooks/contract/2016neocon
https://www.nxtbook.com/nxtbooks/contract/201607
https://www.nxtbook.com/nxtbooks/contract/201606
https://www.nxtbook.com/nxtbooks/contract/201605
https://www.nxtbook.com/nxtbooks/contract/201604
https://www.nxtbook.com/nxtbooks/contract/201603
https://www.nxtbook.com/nxtbooks/contract/20160102
https://www.nxtbook.com/nxtbooks/contract/201512
https://www.nxtbook.com/nxtbooks/contract/201511
https://www.nxtbook.com/nxtbooks/contract/201510
https://www.nxtbook.com/nxtbooks/contract/201509
https://www.nxtbook.com/nxtbooks/contract/20150708
https://www.nxtbook.com/nxtbooks/contract/2015neocon
https://www.nxtbook.com/nxtbooks/contract/201506
https://www.nxtbook.com/nxtbooks/contract/201505
https://www.nxtbook.com/nxtbooks/contract/201504
https://www.nxtbook.com/nxtbooks/contract/201503
https://www.nxtbook.com/nxtbooks/contract/201501
https://www.nxtbook.com/nxtbooks/contract/201412
https://www.nxtbook.com/nxtbooks/contract/201411
https://www.nxtbook.com/nxtbooks/contract/201410
https://www.nxtbook.com/nxtbooks/contract/201409
https://www.nxtbook.com/nxtbooks/contract/2014neocon
https://www.nxtbook.com/nxtbooks/contract/20140708
https://www.nxtbook.com/nxtbooks/contract/201406
https://www.nxtbook.com/nxtbooks/contract/201405
https://www.nxtbook.com/nxtbooks/contract/201404
https://www.nxtbook.com/nxtbooks/contract/201403
https://www.nxtbook.com/nxtbooks/contract/iida_red2014
https://www.nxtbook.com/nxtbooks/contract/201401
https://www.nxtbook.com/nxtbooks/nielsen/contract_201312
https://www.nxtbook.com/nxtbooks/nielsen/contract_201311
https://www.nxtbook.com/nxtbooks/nielsen/contract_201310
https://www.nxtbook.com/nxtbooks/nielsen/contract_201310_v2
https://www.nxtbook.com/nxtbooks/nielsen/contract_201309
https://www.nxtbook.com/nxtbooks/nielsen/contract_20130708
https://www.nxtbook.com/nxtbooks/nielsen/contract_20130708_neocon_supplement
https://www.nxtbook.com/nxtbooks/nielsen/contract_201306
https://www.nxtbook.com/nxtbooks/nielsen/contract_201305
https://www.nxtbook.com/nxtbooks/nielsen/contract_201304
https://www.nxtbook.com/nxtbooks/nielsen/contract_201303
https://www.nxtbook.com/nxtbooks/nielsen/contract_20130102
https://www.nxtbook.com/nxtbooks/nielsen/contract_201212
https://www.nxtbook.com/nxtbooks/nielsen/contract_201211
https://www.nxtbook.com/nxtbooks/nielsen/contract_201210
https://www.nxtbook.com/nxtbooks/nielsen/contract_201209
https://www.nxtbook.com/nxtbooks/nielsen/contract_ncw_201208
https://www.nxtbook.com/nxtbooks/nielsen/contract_201208
https://www.nxtbook.com/nxtbooks/nielsen/contract_201206
https://www.nxtbook.com/nxtbooks/nielsen/contract_201205
https://www.nxtbook.com/nxtbooks/nielsen/contract_201204
https://www.nxtbook.com/nxtbooks/nielsen/contract_201203
https://www.nxtbook.com/nxtbooks/nielsen/contract_20120102
https://www.nxtbook.com/nxtbooks/nielsen/contract_20111112
https://www.nxtbook.com/nxtbooks/nielsen/contract_201110
https://www.nxtbook.com/nxtbooks/nielsen/contract_201109
https://www.nxtbook.com/nxtbooks/nielsen/contract_2011neoconwinners
https://www.nxtbook.com/nxtbooks/nielsen/contract_201108
https://www.nxtbook.com/nxtbooks/nielsen/contract_201106
https://www.nxtbook.com/nxtbooks/nielsen/contract_201105
https://www.nxtbook.com/nxtbooks/nielsen/contract_201104
https://www.nxtbook.com/nxtbooks/nielsen/contract_201103
https://www.nxtbook.com/nxtbooks/nielsen/contract_20110102
https://www.nxtbook.com/nxtbooks/nielsen/contract_20101112
https://www.nxtbook.com/nxtbooks/nielsen/contract_201010
https://www.nxtbook.com/nxtbooks/nielsen/contract_201009
https://www.nxtbook.com/nxtbooks/nielsen/contract_20100708
https://www.nxtbook.com/nxtbooks/nielsen/contract_201006
https://www.nxtbook.com/nxtbooks/nielsen/contract_201005
https://www.nxtbook.com/nxtbooks/nielsen/contract_201004
https://www.nxtbook.com/nxtbooks/nielsen/contract_201003
https://www.nxtbook.com/nxtbooks/nielsen/contract_20100102
https://www.nxtbook.com/nxtbooks/nielsen/contract_200911
https://www.nxtbook.com/nxtbooks/nielsen/contract_200909
https://www.nxtbook.com/nxtbooks/nielsen/contract_200910
https://www.nxtbook.com/nxtbooks/nielsen/contract_200908
https://www.nxtbook.com/nxtbooks/nielsen/contract_200907
https://www.nxtbook.com/nxtbooks/nielsen/contract_200906
https://www.nxtbook.com/nxtbooks/nielsen/contract_200905
https://www.nxtbook.com/nxtbooks/nielsen/contract_200904
https://www.nxtbook.com/nxtbooks/nielsen/contract_200903
https://www.nxtbook.com/nxtbooks/nielsen/contract_200902
https://www.nxtbook.com/nxtbooks/nielsen/contract_200901
https://www.nxtbookmedia.com