Contract Magazine - September 2017 - 63
PHOTOGRAPHY: CHRISTOF JANTZEN (THIS PAGE); TAIYO WATANABE (OPPOSITE TWO)
Key Design Highlights
The design team created a
prototypical interior featuring
custom millwork that was
developed using parametric
design and fabricated with
a CNC mill.
Formed with layers of MDF
plywood, the millwork system
takes cues from the curvature
and tension of human skin.
Voids are carved from the layers
of plywood to define display
areas and demo stations.
A subtle palette of primarily
white and matte gold allows the
products, which are packaged
in glossy black-and-gold vessels,
to take center stage.
walls that run the depth of the space to accommodate the millwork
system. These thin horizontal layers of MDF plywood, which are
alternately painted matte gold and white, have strategically placed
oval voids that read as the absence of embedded objects. Some
of the cutouts reveal shelving to display products, while others extend
deeper to boast black quartz countertops that serve as demo stations
where customers can try samples and receive treatments. The millwork
system stretches across to the rear wall and encompasses a custom
black quartz cash wrap, beyond which is a private treatment room.
"The smooth and continuous surfaces create an analogy to
the curvature and tension seen in human skin," says Jantzen. Julius
Tauberg, CEO of Rajeunir, likens the sculpted look of the interior
to the rejuvenating effects of the brand's skin-care collections:
"The store is filled with many dimensions, just like your skin as it goes
through a transformation from utilizing these luxury products."
To maintain focus on the goods and the act of pampering,
the designers rendered the remaining surfaces in white. Walls transition
seamlessly to the ceiling plane with subtle coves, and additional
storage is concealed beneath the millwork. Recessed bases cast light
shadows along the white porcelain tile floor. Spotlights placed within
millwork highlight displays, and additional fixtures recessed
into the ceiling create a pattern that evokes stars in the night sky.
While the design concept that Studio Jantzen and O-S-A
created for the Houston store had to be adapted to fit the new context
in Palm Desert, one constant remains true for both: "The Rajeunir store
is not like any other store in the mall," maintains Tauberg. "And that
is exactly what we want." c
Floor Plan
Customers enter through
a glass storefront (opposite,
top) into an unexpectedly
sensuous sales area (above,
left), which is wrapped with
custom millwork. The layers
of plywood are painted in
alternating layers of matte
gold and white (above) to
simultaneously contrast with
and complement the sculptural
product packaging.
contract
Contract Magazine - September 2017
Table of Contents for the Digital Edition of Contract Magazine - September 2017
Contract Magazine - September 2017
Contents
Editorial
Industry News
Designer You Should Know: Brendan Ravenhill
Columnist: Offering Change Management Services Within a Well-Rounded Practice
Product Focus: Love Letter to London
Product Briefs
Dolce & Gabbana Tokyo
Harvey Nichols Menswear and Project 109
Rajeunir
West Elm Headquarters
Kettal
Interview Gesture, Movement, and Sound: The World of HUSH
Competition: 2017 IIDA Best of Latin America and the Caribbean
Designers Select: Retail
Sources
Ad Index
Exhibition: J’adore Dior
Contract Magazine - September 2017 - Contract Magazine - September 2017
Contract Magazine - September 2017 - Cover2
Contract Magazine - September 2017 - 1
Contract Magazine - September 2017 - 2
Contract Magazine - September 2017 - 3
Contract Magazine - September 2017 - Contents
Contract Magazine - September 2017 - 5
Contract Magazine - September 2017 - 6
Contract Magazine - September 2017 - 7
Contract Magazine - September 2017 - 8
Contract Magazine - September 2017 - 9
Contract Magazine - September 2017 - 10
Contract Magazine - September 2017 - 11
Contract Magazine - September 2017 - 12
Contract Magazine - September 2017 - 13
Contract Magazine - September 2017 - 14
Contract Magazine - September 2017 - 15
Contract Magazine - September 2017 - 16
Contract Magazine - September 2017 - 17
Contract Magazine - September 2017 - Editorial
Contract Magazine - September 2017 - 19
Contract Magazine - September 2017 - Industry News
Contract Magazine - September 2017 - 21
Contract Magazine - September 2017 - 22
Contract Magazine - September 2017 - 23
Contract Magazine - September 2017 - 24
Contract Magazine - September 2017 - 25
Contract Magazine - September 2017 - 26
Contract Magazine - September 2017 - 27
Contract Magazine - September 2017 - Designer You Should Know: Brendan Ravenhill
Contract Magazine - September 2017 - 29
Contract Magazine - September 2017 - Columnist: Offering Change Management Services Within a Well-Rounded Practice
Contract Magazine - September 2017 - 31
Contract Magazine - September 2017 - Product Focus: Love Letter to London
Contract Magazine - September 2017 - 33
Contract Magazine - September 2017 - Product Briefs
Contract Magazine - September 2017 - 35
Contract Magazine - September 2017 - 36
Contract Magazine - September 2017 - 37
Contract Magazine - September 2017 - 38
Contract Magazine - September 2017 - 39
Contract Magazine - September 2017 - 40
Contract Magazine - September 2017 - 41
Contract Magazine - September 2017 - 42
Contract Magazine - September 2017 - 43
Contract Magazine - September 2017 - 44
Contract Magazine - September 2017 - 45
Contract Magazine - September 2017 - 46
Contract Magazine - September 2017 - 47
Contract Magazine - September 2017 - Dolce & Gabbana Tokyo
Contract Magazine - September 2017 - 49
Contract Magazine - September 2017 - 50
Contract Magazine - September 2017 - 51
Contract Magazine - September 2017 - 52
Contract Magazine - September 2017 - 53
Contract Magazine - September 2017 - Harvey Nichols Menswear and Project 109
Contract Magazine - September 2017 - 55
Contract Magazine - September 2017 - 56
Contract Magazine - September 2017 - 57
Contract Magazine - September 2017 - 58
Contract Magazine - September 2017 - 59
Contract Magazine - September 2017 - Rajeunir
Contract Magazine - September 2017 - 61
Contract Magazine - September 2017 - 62
Contract Magazine - September 2017 - 63
Contract Magazine - September 2017 - West Elm Headquarters
Contract Magazine - September 2017 - 65
Contract Magazine - September 2017 - 66
Contract Magazine - September 2017 - 67
Contract Magazine - September 2017 - 68
Contract Magazine - September 2017 - 69
Contract Magazine - September 2017 - 70
Contract Magazine - September 2017 - 71
Contract Magazine - September 2017 - Kettal
Contract Magazine - September 2017 - 73
Contract Magazine - September 2017 - 74
Contract Magazine - September 2017 - 75
Contract Magazine - September 2017 - 76
Contract Magazine - September 2017 - 77
Contract Magazine - September 2017 - Interview Gesture, Movement, and Sound: The World of HUSH
Contract Magazine - September 2017 - 79
Contract Magazine - September 2017 - 80
Contract Magazine - September 2017 - 81
Contract Magazine - September 2017 - 82
Contract Magazine - September 2017 - 83
Contract Magazine - September 2017 - 84
Contract Magazine - September 2017 - 85
Contract Magazine - September 2017 - Competition: 2017 IIDA Best of Latin America and the Caribbean
Contract Magazine - September 2017 - 87
Contract Magazine - September 2017 - 88
Contract Magazine - September 2017 - 89
Contract Magazine - September 2017 - 90
Contract Magazine - September 2017 - 91
Contract Magazine - September 2017 - 92
Contract Magazine - September 2017 - 93
Contract Magazine - September 2017 - 94
Contract Magazine - September 2017 - 95
Contract Magazine - September 2017 - 96
Contract Magazine - September 2017 - 97
Contract Magazine - September 2017 - Designers Select: Retail
Contract Magazine - September 2017 - 99
Contract Magazine - September 2017 - Sources
Contract Magazine - September 2017 - 101
Contract Magazine - September 2017 - Ad Index
Contract Magazine - September 2017 - 103
Contract Magazine - September 2017 - Exhibition: J’adore Dior
Contract Magazine - September 2017 - Cover3
Contract Magazine - September 2017 - Cover4
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