BMW 1 SERIES GROWS UP BMW’S second-generation 1 series is longer and wider than the current model with more interior space that gives rear passengers more legroom and boosts luggage space by 30 liters to 360 liters. With the entry-level 1 series, BMW seeks to attract younger buyers. The five-door version will arrive in showrooms in September because this is the most popular variant, followed by a three-door next year. Coupe and convertible versions will come to market in 2014/2015, but these may be badged as 2 series. Next spring an ultra-fuel-efficient 1-series variant will go on sale with emissions of 99g/km. It will be the first production BMW to have CO2 emissions below 100g/km. BMW says the 1 series has many driver assistance and mobility services unique in a compact car, such as lane departure warning with collision warning, and road sign recognition that for the first time also registers signs that prohibit passing. Big improvements have been made in perceived interior quality of the car. Launched in 2004, the 1 series has become BMW’s third best-selling model after the 3 series and 5 series, with 196,000 units sold globally last year. IAA 2011 POCKET GUIDE 17