Fixed Ops Journal - February 2018 - 13

FUTURE
EXPRESS
Dealership's quick
service assembly line
is potent weapon
against aftermarket
RICHARD TRUETT

A high-tech parts locker next to
the express lane (below) saves
repeated trips to the parts desk.
Above right: Color-coded service
tickets assign teams of express
techs to work on vehicles.

C

rtruett@crain.com

LEVELAND HEIGHTS, Ohio
- A snowy midweek, Midwest morning in January
isn't a popular time to buy a
car or truck. The solitude in
Motorcars Honda's showroom this day
underscores the reality.
But the dealership's service drive is
bustling. A two-and-a-half-minute oil
service is the key ingredient in the dealership's program for ultrafast service -
a recipe the store's owners are preparing to sell to other dealers nationwide.
In just over two hours, 71 vehicles roll
down the drive. The dealership's plan is
to provide express service to 30,000 cars
and trucks a year, and it is developing
the capacity to handle 60,000 vehicles.
Motorcars Honda is building on an
idea pioneered more than a decade
ago: a moving assembly line for quick
service. (See story, Page 20.)
It is adding several innovations of its
own that:
 Reduce customer wait times to under 30 minutes for an oil change, tire
rotation, 20-point inspection and related services for a base price of $49.99.
 Streamline repair orders so that customers can pay more quickly.
see EXPRESS, Page 14

FEBRUARY 2018

PAGE 13



Table of Contents for the Digital Edition of Fixed Ops Journal - February 2018

Fixed Ops Journal - February 2018
Contents
Editor’s Letter
Service Counter
Legal Lane
Jim Roche
Assembly line
Need for speed
Overcoming hurdles
Coupon clippers
Future market
Saab story
Feedback
Remote start
Richard Truett
Loaner management
Machine learning
Augmented reality
Letters
Shop Talk
Service benefit
Fixed in Time
Fixed Ops Journal - February 2018 - Intro
Fixed Ops Journal - February 2018 - Fixed Ops Journal - February 2018
Fixed Ops Journal - February 2018 - Cover2
Fixed Ops Journal - February 2018 - Contents
Fixed Ops Journal - February 2018 - Editor’s Letter
Fixed Ops Journal - February 2018 - 5
Fixed Ops Journal - February 2018 - Service Counter
Fixed Ops Journal - February 2018 - 7
Fixed Ops Journal - February 2018 - Legal Lane
Fixed Ops Journal - February 2018 - 9
Fixed Ops Journal - February 2018 - 10
Fixed Ops Journal - February 2018 - Jim Roche
Fixed Ops Journal - February 2018 - Assembly line
Fixed Ops Journal - February 2018 - 13
Fixed Ops Journal - February 2018 - 14
Fixed Ops Journal - February 2018 - 15
Fixed Ops Journal - February 2018 - 16
Fixed Ops Journal - February 2018 - 17
Fixed Ops Journal - February 2018 - 18
Fixed Ops Journal - February 2018 - 19
Fixed Ops Journal - February 2018 - 20
Fixed Ops Journal - February 2018 - 21
Fixed Ops Journal - February 2018 - Need for speed
Fixed Ops Journal - February 2018 - 23
Fixed Ops Journal - February 2018 - 24
Fixed Ops Journal - February 2018 - 25
Fixed Ops Journal - February 2018 - Overcoming hurdles
Fixed Ops Journal - February 2018 - 27
Fixed Ops Journal - February 2018 - Coupon clippers
Fixed Ops Journal - February 2018 - 29
Fixed Ops Journal - February 2018 - Future market
Fixed Ops Journal - February 2018 - 31
Fixed Ops Journal - February 2018 - Saab story
Fixed Ops Journal - February 2018 - Feedback
Fixed Ops Journal - February 2018 - Remote start
Fixed Ops Journal - February 2018 - Richard Truett
Fixed Ops Journal - February 2018 - Loaner management
Fixed Ops Journal - February 2018 - 37
Fixed Ops Journal - February 2018 - Machine learning
Fixed Ops Journal - February 2018 - 39
Fixed Ops Journal - February 2018 - Augmented reality
Fixed Ops Journal - February 2018 - 41
Fixed Ops Journal - February 2018 - Letters
Fixed Ops Journal - February 2018 - 43
Fixed Ops Journal - February 2018 - Shop Talk
Fixed Ops Journal - February 2018 - Service benefit
Fixed Ops Journal - February 2018 - Fixed in Time
Fixed Ops Journal - February 2018 - Cover3
Fixed Ops Journal - February 2018 - Cover4
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