Fixed Ops Journal - April 2022 - F13
maintained, that 200,000-mile car is now in
that old 100,000-mile price range. "
To hear Eric Benson, another used-car director
at LaFontaine, tell it, there is a customer
for every car - even one such as the Acadia.
Data showed the Acadia's ad on the store's
website had a 53 percent click-through rate,
meaning potential buyers were giving the
crossover serious virtual kicks in its tires.
" With cars like that, we try to diversify and
meet the needs of all customers, " Benson says.
" It's a safe car or else it wouldn't be up for retail. "
Th
e store might invest as much as $3,000 reconditioning
a high-mileage vehicle,
says
Paul Householder, LaFontaine's fi xed ops director.
Th e service department makes the call
on whether a high-mileage vehicle makes it to
the front line or is sent to auction. Occasionally,
the store will sell a used vehicle that needs
repairs the store won't do. But those vehicles
are advertised as such, and the store shares all
the details of its inspection with potential customers.
" For
us, our reputation is everything, "
RICHARD TRUETT
Householder says. " Before any vehicle leaves
our facility, it has to be pristine. It has to be
safe. We look at it as if our mother or grandmother
could be driving that car. "
Technicians at LaFontaine Buick-GMC
checked every critical system on the 2013
Acadia before putting the one-owner
crossover on the front line.
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APRIL 2022 PAGE 13
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Fixed Ops Journal - April 2022
Table of Contents for the Digital Edition of Fixed Ops Journal - April 2022
Fixed Ops Journal - April 2022 - Intro
Fixed Ops Journal - April 2022 - F1
Fixed Ops Journal - April 2022 - F2
Fixed Ops Journal - April 2022 - F3
Fixed Ops Journal - April 2022 - F4
Fixed Ops Journal - April 2022 - F5
Fixed Ops Journal - April 2022 - F6
Fixed Ops Journal - April 2022 - F7
Fixed Ops Journal - April 2022 - F8
Fixed Ops Journal - April 2022 - F9
Fixed Ops Journal - April 2022 - F10
Fixed Ops Journal - April 2022 - F11
Fixed Ops Journal - April 2022 - F12
Fixed Ops Journal - April 2022 - F13
Fixed Ops Journal - April 2022 - F14
Fixed Ops Journal - April 2022 - F15
Fixed Ops Journal - April 2022 - F16
Fixed Ops Journal - April 2022 - F17
Fixed Ops Journal - April 2022 - F18
Fixed Ops Journal - April 2022 - F19
Fixed Ops Journal - April 2022 - F20
Fixed Ops Journal - April 2022 - F21
Fixed Ops Journal - April 2022 - F22
Fixed Ops Journal - April 2022 - F23
Fixed Ops Journal - April 2022 - F24
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