Crains New York - August 27, 2012 - (Page 9)

CORPORATE LADDER SIFTING THROUGH SOCIAL MEDIA WHEN DATASIFT LAUNCHED in November, its chief executive was shocked by the amount of interest the social-data platform received from the financial-services industry. To help lead its newly established New York office, it has tapped Wall Street vet Rob Passarella (below) as its new managing director of finance to lead the company’s financial initiatives and help develop products. “We were absolutely amazed by the wide variety of ways that companies in financial services find to look at social media,” said Chief Executive Rob Bailey. “We view finance as a major opportunity for our company, and think that it’s a sector that requires a deep level of knowledge.” The startup has offices in San Francisco and the U.K., but decided to add one in the Big Apple in order to be closer to finance firms. “I speak their language,” said Mr. Passarella, 45. He joins the startup from Dow Jones, where he was managing director for the institutional markets business. He has also spent almost 15 years working on Wall Street. Also hired to help lead the new office is Paul Balser, 46, who will be DataSift’s new managing director of financial-institutions sales. —EMILY LAERMER HookLogic: John Roswech, 44, joined the e-commerce media services provider as executive vice president of global media sales. He was previously president at Jingle Networks Inc. City College of New York: Praveen Panchal, 51, joined as vice president for information technology and chief information officer. He was previously chief information officer at John Jay College of Criminal Justice. Brand Networks Inc.: Sean Mahoney, 35, joined the social software and marketing services firm as vice president of sales, a newly created position. He was previously sales director at Facebook. Current TV: Ashok Sinha, 41, joined the network as vice president of corporate communications. He was previously director of communications at Oxygen Media. WSL/Strategic Retail: Peter Muratore, 50, joined the shopper-behavior and retail-trends firm as vice president, a newly created position. He was previously director of customer development and shopper insights at Beiersdorf USA. Cynthia Walsh, 51, joined as vice president of consulting services. She was previously executive director of marketing at Condé Nast’s Self magazine. FreeWheel: James Rooke, 35, joined the entertainment management and advisory firm as vice president of advisory services, a newly created position. He was previously vice president of strategy and execution at Time Warner Cable Media. Mercantil Commercebank: Paulo Garcia, 35, was promoted to vice president and commercial real estate lender. He was previously assistant vice president. Rocket Fuel: Scott Spaulding, 32, joined the artificialintelligence advertising firm as vice president of sales. He was previously senior vice president of global sales at Technorati Media. HKS Capital Partners: Rex Grasso, 45, joined the real estate advisory firm as vice president of originations, loan structuring, a newly created position. He was previously chief executive at PFC Corp. ALM: Renee Citera, 52, joined the legal and real estate news and business information firm as vice president, a newly created position. She was previously vice president and managing director of global research solutions at LexisNexis. Hunter Roberts Construction Group: Jenny Freeman, 48, joined as vice president and director of health care, a newly created position. She was previously project executive at Skanska USA. Bill Allan, 46, joined as vice president and project executive, a newly created position. He was previously vice president and project executive at Lend Lease. The Interactive Advertising Bureau: Michael Theodore, 60, was promoted to vice president, training and development, a newly created position at the online advertising group. He was previously vice president, member services. Julie Van Ullen, 31, was promoted to vice president, member services. She was previously director, business operations. Zyscovich Architects: Larry Rosenbloom, 53, joined as managing principal. He was previously president of Lawrence M. Rosenbloom Architect, which he founded. The Lightstone Group: John Coon, 33, joined as regional vice president of Southwest sales in the securities division. He was sales desk manager at Thompson National Properties. Kimberly Barry Duran, 31, joined as director of marketing in the securities division. She was previously director of marketing and education at Thompson National Properties. Ryan Associates: Franco Pagano, 43, joined the commercial contractor as New York regional manager. He was previously project executive at Xhema Custom Contracting. Wiss Janney Elstner Associates: Eric Hammarberg, 52, joined the architecture and engineering firm as associate principal. He was previously manager, New York office, at Brisk Waterproofing. —eva saviano EXECUTIVE PROMOTIONS The fastest way to get an announcement into Crain’s is to submit online. Fill out the form at www.crainsnewyork.com/section/ executive_moves. The Executive Moves column is also available online. RELATIONSHIPS See why at BryanCave.com/relationships http://www.BryanCave.com/relationships http://www.BryanCave.com/relationships http://www.carnivalnyc.com http://www.crainsnewyork.com/section/executive_moves http://www.crainsnewyork.com/section/executive_moves http://www.carnivalnyc.com

Table of Contents for the Digital Edition of Crains New York - August 27, 2012

Crains New York - August 27, 2012
Contents
In the Boroughs
In the Markets
The Insider
Real Estate Deals
Business People
Corporate Ladder
Opinion
Greg David
Small Business
From Around the City
Stats and the City
Classifieds
Source Lunch
Out and About
Snaps

Crains New York - August 27, 2012