Crains New York - January 21, 2013 - (Page 13)
SMALL BUSINESS
INSIDE The Lists
New York area’s top SBA lenders
New York area’s largest
SBA-guaranteed loans PAGE 16
REPORT
PAGE 15
Getting
squeezed
from all sides
Entrepreneurs get set
for higher taxes,
bigger health care bills
and more regulation
‘FISCAL CLIFF’
COMPROMISE
39.6%
35%
BY JUDITH MESSINA
buck ennis
WORRIED: Attitude
New York’s Rosina
Rubin worries that
her limousine
company’s health
care costs for its 68
workers will rise
threefold under the
Affordable Care Act.
Rosina Rubin, who operates a limousine service in the city, is bracing
for increased health care costs under
the Affordable Care Act. Williamsburg restaurant owner George Weld
worries that the expiration of the
Obama payroll tax cut will hurt his
employees. Meanwhile, systems
consultant David Ricciardi is concerned that clients will pull back on
technology investments thanks to
federal lawmakers’ long-running
battle over a tax deal.
“Companies have gotten very
good at putting the reins on spending,” said Mr. Ricciardi, president of
Proximo Consulting Services, a
profitable 20-person firm in Manhattan that generates about $2 million in annual revenue.
Now that President Barack
Obama has started a second term
and an income-tax deal with Congress has been sealed, small businesses finally have some of the certainty many craved in 2012. But
many are getting agita from changes
TOP TAX RATE
for personal
income above
$400,000 (for
individuals)
or $450,000
(for married
couples filing
jointly) in
2013
TOP TAX RATE
for personal
income above
$388,351 (for
individuals
or married
couples filing
jointly) in 2012
Source: IRS
that are in the offing, from the implementation of Obamacare to
higher taxes for some and a raft of
new regulations. Many business
owners are resigned to paying more
in taxes, and some believe that
wealthier people, including themselves, should foot more of the bill,
but they’re worried that any higher
costs will harm their businesses.
“What are the implications of
being obliged to pay for health
care?” asked Ira Davidson, director
of Pace University’s Small Business
See SQUEEZED on Page 14
The DIY approach to small business insurance
Owners set up
‘captive’ companies
to protect from risks
and get tax benefits
BY ALEC FOEGE
Restaurateur and club owner Ken
Sturm vividly recalls how a crane
that collapsed in Times Square a few
years back forced him to close one of
his restaurants, the now-defunct
Stardust Dine-O-Mat. His existing
insurance policy covered only losses
incurred after the first 72 hours the
restaurant was shuttered. Mr. Sturm
estimates the incident cost him tens
of thousands of dollars.
It wasn’t the only case where Mr.
Sturm’s insurance failed to cover
losses at his restaurants. He owns
Ellen’s Stardust Diner, P.J. Clarke’s
and the Iridium Jazz Club, all in
Manhattan, through separate corporate entities, and employs around
150 people in each establishment,
bringing in a total of “low eight figures” in revenue annually.“We had a
situation a few years ago where a
wine bottle fell out of a rack and hit
a guy’s hand,” he said. Because
restaurant staff failed to report the
Large companies and nonprofits
incident in a timely manner, the in- have long set up captives to protect
surance company declined the themselves from risks stemming
claim. “We had to pay $7,500,” Mr. from lawsuits and workers’ compenSturm said.
sation issues,but experts
The solution for Mr.
in the field say that a
Sturm to guard against
growing number of
PERCENTAGE of
future losses was to set up
New York-area small
captives set up to
a captive insurance combusinesses are setting up
insure employee
pany, a private insurer
their own captive insurbenefits alone
owned by the business it
ance companies to augSource: Captive Insurance
protects. He turned to
ment their existing inCompanies Association
Tribeca Advisors, now
surance or to cover risks
Artex Tribeca, to do so in
that don’t qualify under
2008 and now tucks away about their current policy or are prohibi$500,000 every year to self-insure tively expensive to cover through
his companies.
traditional routes.
4.2%
A survey on the use of captives
conducted by Aon Risk Solutions in
2011 determined that, among nearly 1,000 large and midsize companies surveyed, the leading risks were
economic slowdown, regulatory and
legislative changes, and increasing
competition. Industry experts anticipate the captive insurance companies of the future will be expanded to mitigate such risks.
The benefits of captives extend
beyond moderating risks. Since
2003, section 831(b) of the Internal
Revenue Code has permitted individuals to put up to $1.2 million per
See DIY on Page 14
January 21, 2013 | Crain’s New York Business | 13
Table of Contents for the Digital Edition of Crains New York - January 21, 2013
Crains New York - January 21, 2013
In the Boroughs
In the Markets
The Insider
Business People
Corporate Ladder
Opinion
Greg David
Real Estate Deals
Report: Small Business
Classifieds
New York, New York
Source Lunch
Out and About
Snaps
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