design:retail - June 2017 - 56

backstory

056

T

HE ARCHITECTS OF Milan-based Piuarch

design office and residential buildings,
boutiques and shopping malls by absorbing the influence of the surroundings.
Firm designers do not view projects with
a set style, but rather seek to interpret the
unique aesthetics of each place or understand its peculiar
conditions rather than forcing or dictating a particular
design theme.
This philosophy led to the development of a blooming façade of the firm's own studio during Brera Design
Week, a vibrant week where the town engages through
sharing exhibitions, events and shows. The installation
of "Flowerprint" transformed the studio's façade using its
own rooftop garden as a muse. Flowerprint is a floral introduction on the outside that leads to Piuarch's interior
where their housing images, conceptual drawings and
façade models are on display.

JUNE 2017

DESIGNRETAILONLINE.COM

GLOBALSHOP.ORG

Partnering with landscape architect Cornelius Gavril,
the living garden uses an ancient technique where the cut
flowers and plants are grafted onto tubers allowing them
to be preserved. The living garden stretches from the roof
to the ground covering the exterior with a vertical garden.
"In our architecture, there is an inseparable connection between interior and the outdoors," explains German
Fuenmayor, founding partner of Piuarch. "Our façades
are membranes with multiple functions: visual identity,
protection, filter for being permeable/impermeable to
light. Sometimes through the overlapping of languages,
we search for a multidisciplinary communication, using
elements derived from the world of art."
The breathtaking display is simultaneously lush and
delicate, enticing visitors into the mindset of Piuarch
by letting the walls serve mainly as an interface to the
art inside.
- Robin Enright Salcido
Photos by DELFINO SISTO LEGNANI AND MARCO CAPPELLETTI


http://www.DESIGNRETAILONLINE.COM http://www.GLOBALSHOP.ORG

Table of Contents for the Digital Edition of design:retail - June 2017

design:retail - June 2017
Contents
Editor’s Note
On Trend
We Love This!
Designer Picks
Clicks & Mortar
Postcard
Perspectives
Have You Heard?
Visual Eye
Style Made Simple
Toy Kingdom
Bergdorf Goodman
Luxury Report
Products
Backstory
design:retail - June 2017 - Intro
design:retail - June 2017 - CT1
design:retail - June 2017 - CT2
design:retail - June 2017 - design:retail - June 2017
design:retail - June 2017 - Cover2
design:retail - June 2017 - 1
design:retail - June 2017 - Contents
design:retail - June 2017 - 3
design:retail - June 2017 - 4
design:retail - June 2017 - 5
design:retail - June 2017 - Editor’s Note
design:retail - June 2017 - 7
design:retail - June 2017 - On Trend
design:retail - June 2017 - 9
design:retail - June 2017 - 10
design:retail - June 2017 - 11
design:retail - June 2017 - 12
design:retail - June 2017 - 13
design:retail - June 2017 - We Love This!
design:retail - June 2017 - 15
design:retail - June 2017 - 16
design:retail - June 2017 - 17
design:retail - June 2017 - 18
design:retail - June 2017 - 19
design:retail - June 2017 - Designer Picks
design:retail - June 2017 - 21
design:retail - June 2017 - Clicks & Mortar
design:retail - June 2017 - 23
design:retail - June 2017 - 24
design:retail - June 2017 - 25
design:retail - June 2017 - Postcard
design:retail - June 2017 - 27
design:retail - June 2017 - Perspectives
design:retail - June 2017 - 29
design:retail - June 2017 - Have You Heard?
design:retail - June 2017 - 31
design:retail - June 2017 - Visual Eye
design:retail - June 2017 - 33
design:retail - June 2017 - Style Made Simple
design:retail - June 2017 - 35
design:retail - June 2017 - Toy Kingdom
design:retail - June 2017 - 37
design:retail - June 2017 - 38
design:retail - June 2017 - 39
design:retail - June 2017 - 40
design:retail - June 2017 - 41
design:retail - June 2017 - Bergdorf Goodman
design:retail - June 2017 - 43
design:retail - June 2017 - 44
design:retail - June 2017 - 45
design:retail - June 2017 - 46
design:retail - June 2017 - 47
design:retail - June 2017 - Luxury Report
design:retail - June 2017 - 49
design:retail - June 2017 - 50
design:retail - June 2017 - 51
design:retail - June 2017 - 52
design:retail - June 2017 - 53
design:retail - June 2017 - Products
design:retail - June 2017 - 55
design:retail - June 2017 - Backstory
design:retail - June 2017 - Cover3
design:retail - June 2017 - Cover4
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