design:retail - September 2017 - 47
047
Creative Director, FITCH
Key Projects: Tim Horton's Global Prototype, Manila, Philippines; Cub Foods by
SUPERVALU; UN Common Ground Initiative, Cannes, France
E
RIC DANIEL BEGAN his foray into retail at only 15 years old as a bag boy for a local grocer,
which launched him into a lengthy career in store design. Needless to say, he has seen many
changes since then. "When I started at FRCH 25 years ago, architects still drafted with pencils
and environment designers hand-painted renderings," he recalls. "Each in their way, an artist. I was in awe. Immediately, I knew a multidisciplinary studio was exactly where I wanted
to be. The challenges and successes of organizing retail space were as satisfying to me as packing the
perfect bag of groceries had once been."
Daniel's attention for detail eventually led him to FITCH six years ago, where he focused mostly on
the grocery industry, such as a recent expansion and brand identity overhaul for Cub Foods in the
Minneapolis market. He now leads a broader area in creative.
"I find inspiration in the projects themselves," Daniel explains. "The beginning of inspiration usually
comes from working inside the box and arriving at a point of frustration with what is. Finding those
parameter allows one to look outside, to imagine what can be."
Beyond his projects with Cub Foods and Tim Horton's, Daniel has some big projects with T-Mobile and
Prudential in the works, so stay tuned.
Eric
Daniel
Vice President, Creative,
Global Innovation & Design,
Starbucks
Christian
Davies
A
Key Projects: New Starbucks Reserve concept,
Princi Bakery Stores and Roastery Concept
FTER MORE THAN 25 years with design firms FRCH Design Worldwide and FITCH,
Christian Davies transitioned to Starbucks in late 2016 to help lead design for its new
premium Siren Retail group. Reserve stores, Roasteries and the new Princi boutique bakery
stores all fall under the Siren umbrella.
Davies' team is creating a new Reserve store concept that will launch in 2017 and a
Starbucks Reserve Roastery in Milan in 2018. Although his philosophy is constantly evolving, Davies says he currently is focusing on "pure experiences."
"Retail for the past 50 years was built on design cues that responded to programmatic ideas around
locating and purchasing products," Davies says. "As a result, retail was all about wide aisles, sight lines,
signage, directional lighting, hierarchy and order. And yet the world we live in has no need for these things
anymore, because we can buy the products wherever and whenever we like. And so, what defines the new
spaces? And why are we drawn to some versus others? The best new retail environments are more about
seduction, passion, intrigue, discovery and surprise. It feels like retail is where hospitality was 20 years ago.
And as such, it's a new and incredibly exciting time."
Table of Contents for the Digital Edition of design:retail - September 2017
design:retail - September 2017
Contents
Editor’s Note
GlobalShop Talk
On Trend
We Love This!
Designer Picks
Clicks & Mortar
Postcard
Mingle
How’d They Do That?
Have You Heard?
Perspectives
Ask Judy
Shopping with Paco
2017 Portfolio Awards
Retail Design Luminaries
Retail Design Infl uencers
Retailer of the Year
Best Store Designs of the Year
Design Firms of the Year
Best Visual Merchandising Programs
Retail Superlatives
Products
Backstory
design:retail - September 2017 - Intro
design:retail - September 2017 - CT1
design:retail - September 2017 - CT2
design:retail - September 2017 - design:retail - September 2017
design:retail - September 2017 - Cover2
design:retail - September 2017 - 1
design:retail - September 2017 - 1A
design:retail - September 2017 - 1B
design:retail - September 2017 - 2
design:retail - September 2017 - 3
design:retail - September 2017 - Contents
design:retail - September 2017 - 5
design:retail - September 2017 - 6
design:retail - September 2017 - 7
design:retail - September 2017 - Editor’s Note
design:retail - September 2017 - 9
design:retail - September 2017 - GlobalShop Talk
design:retail - September 2017 - 11
design:retail - September 2017 - On Trend
design:retail - September 2017 - 13
design:retail - September 2017 - We Love This!
design:retail - September 2017 - 15
design:retail - September 2017 - 16
design:retail - September 2017 - 17
design:retail - September 2017 - Designer Picks
design:retail - September 2017 - 19
design:retail - September 2017 - Clicks & Mortar
design:retail - September 2017 - 21
design:retail - September 2017 - Postcard
design:retail - September 2017 - 23
design:retail - September 2017 - Mingle
design:retail - September 2017 - 25
design:retail - September 2017 - 26
design:retail - September 2017 - 27
design:retail - September 2017 - How’d They Do That?
design:retail - September 2017 - 29
design:retail - September 2017 - Have You Heard?
design:retail - September 2017 - 31
design:retail - September 2017 - Perspectives
design:retail - September 2017 - 33
design:retail - September 2017 - Ask Judy
design:retail - September 2017 - 35
design:retail - September 2017 - Shopping with Paco
design:retail - September 2017 - 37
design:retail - September 2017 - 2017 Portfolio Awards
design:retail - September 2017 - 39
design:retail - September 2017 - Retail Design Luminaries
design:retail - September 2017 - 41
design:retail - September 2017 - 42
design:retail - September 2017 - 43
design:retail - September 2017 - 44
design:retail - September 2017 - 45
design:retail - September 2017 - Retail Design Infl uencers
design:retail - September 2017 - 47
design:retail - September 2017 - 48
design:retail - September 2017 - 49
design:retail - September 2017 - 50
design:retail - September 2017 - 51
design:retail - September 2017 - 52
design:retail - September 2017 - 53
design:retail - September 2017 - 54
design:retail - September 2017 - 55
design:retail - September 2017 - Retailer of the Year
design:retail - September 2017 - 57
design:retail - September 2017 - Best Store Designs of the Year
design:retail - September 2017 - 59
design:retail - September 2017 - 60
design:retail - September 2017 - 61
design:retail - September 2017 - 62
design:retail - September 2017 - 63
design:retail - September 2017 - 64
design:retail - September 2017 - T1
design:retail - September 2017 - T2
design:retail - September 2017 - T3
design:retail - September 2017 - T4
design:retail - September 2017 - T5
design:retail - September 2017 - T6
design:retail - September 2017 - T7
design:retail - September 2017 - T8
design:retail - September 2017 - T9
design:retail - September 2017 - T10
design:retail - September 2017 - 65
design:retail - September 2017 - 66
design:retail - September 2017 - 67
design:retail - September 2017 - Design Firms of the Year
design:retail - September 2017 - 69
design:retail - September 2017 - 70
design:retail - September 2017 - 71
design:retail - September 2017 - 72
design:retail - September 2017 - 73
design:retail - September 2017 - 74
design:retail - September 2017 - 75
design:retail - September 2017 - Best Visual Merchandising Programs
design:retail - September 2017 - 77
design:retail - September 2017 - 78
design:retail - September 2017 - 79
design:retail - September 2017 - 80
design:retail - September 2017 - 81
design:retail - September 2017 - 82
design:retail - September 2017 - 83
design:retail - September 2017 - Retail Superlatives
design:retail - September 2017 - 85
design:retail - September 2017 - 86
design:retail - September 2017 - 87
design:retail - September 2017 - 88
design:retail - September 2017 - 89
design:retail - September 2017 - 90
design:retail - September 2017 - 91
design:retail - September 2017 - 92
design:retail - September 2017 - 93
design:retail - September 2017 - Products
design:retail - September 2017 - 95
design:retail - September 2017 - 96
design:retail - September 2017 - 97
design:retail - September 2017 - 98
design:retail - September 2017 - 99
design:retail - September 2017 - 100
design:retail - September 2017 - 101
design:retail - September 2017 - 102
design:retail - September 2017 - 103
design:retail - September 2017 - Backstory
design:retail - September 2017 - Cover3
design:retail - September 2017 - Cover4
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