design:retail - September/October 2019 - 53

Senior Director of Store Design, Target
Key Projects: Target stores, Portland, Ore.; Remodels, Edina, Minn.,
and Mission Valley, Calif.

A

FTER 27 YEARS at Target, one could say that Eames Gilmore is somewhat of an expert on the big box. He and his architectural team are
responsible for all new store models and redesigns, which add up to
more than 350 projects per year. Like many other brands, Target is
striving to evolve in an ever-changing retail landscape with smallerformat stores (like the award-winning Portland, Ore., store that used to be an AMF
bowling alley) and drive-up options to keep the customers coming.
"Design must not only be beautiful, but relatable, functional and affordable to
the end-users, who are our guests and team members," Gilmore explains. "I am
a proponent of constantly iterating, pushing boundaries and testing quickly, as
it will lead to impactful experiences and change. It is very important to design
a solution with local authenticity and integrity in mind, to provide an exciting
addition to the community context."
Gilmore advises new designers to stand out from their peers by mastering design
technical tools, staying current with industry trends, and be willing to collaborate and test out ideas. "Don't be afraid to make mistakes, as that is how you will
learn and grow," he says. "If you are not making mistakes, you are not pushing the
envelope far enough."

Eames
Gilmore



http://www.tslight.com/ https://www.facebook.com/tslight http://www.tslight.com/

design:retail - September/October 2019

Table of Contents for the Digital Edition of design:retail - September/October 2019

design:retail - September/October 2019
Contents
From the Editor
Industry Insider
Happenings
We Love This: LMS Wellness
Site Visit: Lilly Pulitzer
On Trend: Move Over Minimalism
Clicks & Mortar: La Ligne
Site Visit: Baskin-Robbins
Hands On: Rubio
Hybrid Spaces: Tom Dixon
Brand Bonding: Skullcandy
Perspectives: Retail with Feeling (and Hearing and Seeing...)
Perspectives: Be Our Guest
New Retail: Barneys New York
Plugged In: Mountain Hardware
Perspectives: Blow Up Your Map, Blow Up Your Metrics
2019 Portfolio Awards
Retail Design Luminaries
Retail Design Influencers
Retailer of the Year
Most Experiential Retailer
Most Innovative Retailer
Biggest Disruptor
Visual Merchandising Program of the Year
Design Firm of the Year
Moment
design:retail - September/October 2019 - Intro
design:retail - September/October 2019 - CT1
design:retail - September/October 2019 - CT2
design:retail - September/October 2019 - design:retail - September/October 2019
design:retail - September/October 2019 - Cover2
design:retail - September/October 2019 - 1
design:retail - September/October 2019 - Contents
design:retail - September/October 2019 - 3
design:retail - September/October 2019 - 4
design:retail - September/October 2019 - 5
design:retail - September/October 2019 - From the Editor
design:retail - September/October 2019 - 7
design:retail - September/October 2019 - Industry Insider
design:retail - September/October 2019 - 9
design:retail - September/October 2019 - Happenings
design:retail - September/October 2019 - 11
design:retail - September/October 2019 - We Love This: LMS Wellness
design:retail - September/October 2019 - OPCover1
design:retail - September/October 2019 - OP2
design:retail - September/October 2019 - OP3
design:retail - September/October 2019 - OP4
design:retail - September/October 2019 - OP5
design:retail - September/October 2019 - OP6
design:retail - September/October 2019 - OP7
design:retail - September/October 2019 - OP8
design:retail - September/October 2019 - OP9
design:retail - September/October 2019 - OP10
design:retail - September/October 2019 - OP11
design:retail - September/October 2019 - OP12
design:retail - September/October 2019 - 13
design:retail - September/October 2019 - Site Visit: Lilly Pulitzer
design:retail - September/October 2019 - 15
design:retail - September/October 2019 - On Trend: Move Over Minimalism
design:retail - September/October 2019 - 17
design:retail - September/October 2019 - Clicks & Mortar: La Ligne
design:retail - September/October 2019 - 19
design:retail - September/October 2019 - Site Visit: Baskin-Robbins
design:retail - September/October 2019 - 21
design:retail - September/October 2019 - Hands On: Rubio
design:retail - September/October 2019 - 23
design:retail - September/October 2019 - Hybrid Spaces: Tom Dixon
design:retail - September/October 2019 - 25
design:retail - September/October 2019 - Brand Bonding: Skullcandy
design:retail - September/October 2019 - 27
design:retail - September/October 2019 - Perspectives: Retail with Feeling (and Hearing and Seeing...)
design:retail - September/October 2019 - 29
design:retail - September/October 2019 - Perspectives: Be Our Guest
design:retail - September/October 2019 - 31
design:retail - September/October 2019 - New Retail: Barneys New York
design:retail - September/October 2019 - 33
design:retail - September/October 2019 - Plugged In: Mountain Hardware
design:retail - September/October 2019 - 35
design:retail - September/October 2019 - Perspectives: Blow Up Your Map, Blow Up Your Metrics
design:retail - September/October 2019 - 37
design:retail - September/October 2019 - 38
design:retail - September/October 2019 - 2019 Portfolio Awards
design:retail - September/October 2019 - Retail Design Luminaries
design:retail - September/October 2019 - 41
design:retail - September/October 2019 - 42
design:retail - September/October 2019 - 43
design:retail - September/October 2019 - 44
design:retail - September/October 2019 - 45
design:retail - September/October 2019 - Retail Design Influencers
design:retail - September/October 2019 - 47
design:retail - September/October 2019 - 48
design:retail - September/October 2019 - TRBB1
design:retail - September/October 2019 - TRBB2
design:retail - September/October 2019 - TrionCover1
design:retail - September/October 2019 - Trion2
design:retail - September/October 2019 - Trion3
design:retail - September/October 2019 - Trion4
design:retail - September/October 2019 - Trion5
design:retail - September/October 2019 - Trion6
design:retail - September/October 2019 - Trion7
design:retail - September/October 2019 - Trion8
design:retail - September/October 2019 - Trion9
design:retail - September/October 2019 - Trion10
design:retail - September/October 2019 - Trion11
design:retail - September/October 2019 - Trion12
design:retail - September/October 2019 - Trion13
design:retail - September/October 2019 - Trion14
design:retail - September/October 2019 - Trion15
design:retail - September/October 2019 - TrionCover4
design:retail - September/October 2019 - 49
design:retail - September/October 2019 - 50
design:retail - September/October 2019 - 51
design:retail - September/October 2019 - 52
design:retail - September/October 2019 - 53
design:retail - September/October 2019 - 54
design:retail - September/October 2019 - 55
design:retail - September/October 2019 - Retailer of the Year
design:retail - September/October 2019 - Most Experiential Retailer
design:retail - September/October 2019 - Most Innovative Retailer
design:retail - September/October 2019 - Biggest Disruptor
design:retail - September/October 2019 - Visual Merchandising Program of the Year
design:retail - September/October 2019 - 61
design:retail - September/October 2019 - Design Firm of the Year
design:retail - September/October 2019 - 63
design:retail - September/October 2019 - Moment
design:retail - September/October 2019 - Cover3
design:retail - September/October 2019 - Cover4
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