design:retail - March/April 2020 - 39
LARGE FORMAT/MASS MERCHANT
Indigo Short Hills
PHOTO BY BEN RAHN, A FRAME PHOTOGRAPHY
PHOTOS BY DAVID BOYER
H
EATHER
REISMAN
STARTED
with a vision for a "cultural department store for
book-lovers" as she led
Canada's largest independent
bookstore to expand beyond national borders to launch its first store in the United
States, located in Short Hills, N.J.
Working with contract design firm
Burdifilek, the creative brief was clear:
the experience was to become the antithesis of a traditional department store.
Understanding that books were the beginning of a larger narrative to enrich our
lives, the design concept kept the books
at the heart and soul of the experience,
yet compartmentalized the store into
several core categories. Indigo creates
a richer narrative by cross-pollinating
books with product, with areas like
Room of Her Own, Joy of the Table, Paper
Shop, Indigo Tech, Art and Photography.
Every area is designed with its own sensibility, providing a clear sense for what
each department is about.
There are many points of interest to
attract attention, even from the lease line.
Holistically, there is a little bit of everything for all ages and design sensibilities.
With an expert team behind the crossmerchandising, Indigo created a physical
extension of what books are about. Curating a big idea and perfecting the art of
integrating books and non-book products is driving the success of this concept,
while also creating a platform to make the
shop a meeting place where community
can come together for special events.
SERVICE RETAIL
Nordstrom Local, Upper East Side
TIE!
PHOTOS COURTESY OF NORDSTROM
PHOTO COURTESY OF LULULEMON
A
32-47_drm_0320_Spectrum.indd 39
its growth
strategy to better
serve customers and
expand its presence
into the New York
market, Nordstrom is rolling
out its local store experiences to
offer services, including online
order pickup, alterations and
tailoring, styling and beyond,
to reflect the unique needs of
customers who live and work in target neighborhoods.
The Lionesque Group (TLG), which recently merged with architecture firm MG2, was hired as the full-service turnkey partner to bring the
vision of local to life in the Upper East Side. The space features a flexible model and floor plan that is adaptable to the changing needs of the
customers Nordstrom serves, and TLG worked side-by-side with the
Nordstrom team to ensure design, customer flow and build out met the
needs of the local shoppers.
In addition to a services destination, it also serves as a community
meeting location for networking and family-driven events.
S PA R T O F
3/20/20 1:09 PM
design:retail - March/April 2020
Table of Contents for the Digital Edition of design:retail - March/April 2020
design:retail - March/April 2020
Contents
From the Editor
We Love This!: LIghtArt Floral Pendants
Site VIsit: Carolina Herrera
Brand Immersion: Moose Knuckles
Hands On: Kefi
Tech Savvy: STARRING by Ted Gibson
Connected Store: b8ta Forum
New Concepts: KFC Drive-Thru Only
Retail Technology: Sally Beauty
Plugged In: Harvey Nichols
Spec Sheet: Tech Products
Canada Goose
Fujifilm House Of Photography
Spectrum Awards 2020
Project Winners
Product Winners
Moment
design:retail - March/April 2020 - Intro
design:retail - March/April 2020 - design:retail - March/April 2020
design:retail - March/April 2020 - Cover2
design:retail - March/April 2020 - 1
design:retail - March/April 2020 - Contents
design:retail - March/April 2020 - 3
design:retail - March/April 2020 - 4
design:retail - March/April 2020 - 5
design:retail - March/April 2020 - From the Editor
design:retail - March/April 2020 - 7
design:retail - March/April 2020 - We Love This!: LIghtArt Floral Pendants
design:retail - March/April 2020 - 9
design:retail - March/April 2020 - Site VIsit: Carolina Herrera
design:retail - March/April 2020 - 11
design:retail - March/April 2020 - Brand Immersion: Moose Knuckles
design:retail - March/April 2020 - 13
design:retail - March/April 2020 - Hands On: Kefi
design:retail - March/April 2020 - 15
design:retail - March/April 2020 - Tech Savvy: STARRING by Ted Gibson
design:retail - March/April 2020 - 17
design:retail - March/April 2020 - New Concepts: KFC Drive-Thru Only
design:retail - March/April 2020 - Plugged In: Harvey Nichols
design:retail - March/April 2020 - Spec Sheet: Tech Products
design:retail - March/April 2020 - 21
design:retail - March/April 2020 - Canada Goose
design:retail - March/April 2020 - 23
design:retail - March/April 2020 - 24
design:retail - March/April 2020 - 25
design:retail - March/April 2020 - 26
design:retail - March/April 2020 - 27
design:retail - March/April 2020 - Fujifilm House Of Photography
design:retail - March/April 2020 - 29
design:retail - March/April 2020 - 30
design:retail - March/April 2020 - 31
design:retail - March/April 2020 - Spectrum Awards 2020
design:retail - March/April 2020 - TRCT1
design:retail - March/April 2020 - TRCT2
design:retail - March/April 2020 - TRCover1
design:retail - March/April 2020 - TR2
design:retail - March/April 2020 - TR3
design:retail - March/April 2020 - TR4
design:retail - March/April 2020 - TR5
design:retail - March/April 2020 - TR6
design:retail - March/April 2020 - TR7
design:retail - March/April 2020 - TR8
design:retail - March/April 2020 - TR9
design:retail - March/April 2020 - TR10
design:retail - March/April 2020 - TR11
design:retail - March/April 2020 - TR12
design:retail - March/April 2020 - TR13
design:retail - March/April 2020 - TR14
design:retail - March/April 2020 - TR15
design:retail - March/April 2020 - TRCover4
design:retail - March/April 2020 - Project Winners
design:retail - March/April 2020 - 34
design:retail - March/April 2020 - 35
design:retail - March/April 2020 - 36
design:retail - March/April 2020 - 37
design:retail - March/April 2020 - 38
design:retail - March/April 2020 - 39
design:retail - March/April 2020 - 40
design:retail - March/April 2020 - 41
design:retail - March/April 2020 - 42
design:retail - March/April 2020 - Product Winners
design:retail - March/April 2020 - 44
design:retail - March/April 2020 - 45
design:retail - March/April 2020 - 46
design:retail - March/April 2020 - 47
design:retail - March/April 2020 - Moment
design:retail - March/April 2020 - Cover3
design:retail - March/April 2020 - Cover4
https://www.nxtbook.com/nxtbooks/designretail/20200708
https://www.nxtbook.com/nxtbooks/designretail/20200506
https://www.nxtbook.com/nxtbooks/designretail/20200304
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https://www.nxtbook.com/nxtbooks/designretail/20191112
https://www.nxtbook.com/nxtbooks/designretail/20190910
https://www.nxtbook.com/nxtbooks/designretail/201907
https://www.nxtbook.com/nxtbooks/designretail/201906_v2
https://www.nxtbook.com/nxtbooks/designretail/201906
https://www.nxtbook.com/nxtbooks/designretail/201905_v2
https://www.nxtbook.com/nxtbooks/designretail/201905
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https://www.nxtbook.com/nxtbooks/designretail/2019_v2
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https://www.nxtbook.com/nxtbooks/designretail/201510
https://www.nxtbook.com/nxtbooks/designretail/201509
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https://www.nxtbook.com/nxtbooks/designretail/201507
https://www.nxtbook.com/nxtbooks/designretail/201506
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https://www.nxtbook.com/nxtbooks/designretail/201503
https://www.nxtbook.com/nxtbooks/designretail/201502
https://www.nxtbook.com/nxtbooks/designretail/201501
https://www.nxtbook.com/nxtbooks/designretail/20141112
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https://www.nxtbook.com/nxtbooks/nielsen/designretail_201401
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20131112
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