design:retail - March/April 2020 - TR2

Foreword
A special thank you to our sponsors Specialty Lighting, Stylmark, Canada's Best
Store Fixtures Inc. and Trion for their support and also the Research Council and
the ROI Standards Task Force for their work in developing this white paper.
In today's retail climate, ROI data is no longer a "nice to have." Retailers are
counting on their suppliers to provide the information they need to demon-
strate ROI when they implement changes in store design-whether it's improved
signage, upgraded fixtures, a new mannequin line, or a complete redesign.

A SPECIAL THANKS
TO OUR STORE REDESIGN
ROI STANDARDS
TASK FORCE MEMBERS
Madeline Baumgartner
Shop!
Jane Greenthal, Chair
Gensler
Teri Mascotti
Stylmark
Paul Pinkus
Sharing Wisdom
Michael Decker
Medallion Retail
Ted Flinn
Tag Worldwide

In our continual effort to drive an industry dialog on ROI, Shop!, the trade associ-
ation focused on enhancing retail environments and experiences, is pioneering
the development of industry standards for Store Redesign ROI. In 2014 Shop!
worked with EWI Worldwide to gain an understanding of this topic. The EWI
team surveyed retailers with physical remodels regarding their motivations,
goals, and expectations of a store redesign. The information was shared in
a 2015 EWI White Paper that was inserted in Retail Environments magazine.
Building off of those findings, Shop! has endeavored to further understand
the current ROI measurement habits of retailers, store designers, and manu-
facturers. Shop! conducted a survey for the first phase of the research with
key industry players in retail, store design, and fixture manufacturing.
The 2017 Shop! ROI Standards: Store Redesign white paper offers actionable
insights, case studies, and best practices based on the findings of our recent
studies. I hope the takeaways in the following pages will help you justify your
investments to create and execute successful store redesign projects that
ultimately enhance the retail experience for shoppers.
This is the first of a series of ROI research from Shop! in 2017. Later in the year,
Shop! will release results on Understanding the Effect of the Retail Workers' Service
on the Customer Experience and How it Ties Back to Return on Design.
For questions or more information about the report, please visit the Shop!
website at shopassociation.org, email us at info@shopassociation.org, or call
Madeline Baumgartner, Shop! Director of Education & Research at 312-863-2917.
Thank you!

Steven Weiss, CEO, Shop!

2

2017 Shop! ROI Standards: Store Redesign



http://www.shopassociation.org

design:retail - March/April 2020

Table of Contents for the Digital Edition of design:retail - March/April 2020

design:retail - March/April 2020
Contents
From the Editor
We Love This!: LIghtArt Floral Pendants
Site VIsit: Carolina Herrera
Brand Immersion: Moose Knuckles
Hands On: Kefi
Tech Savvy: STARRING by Ted Gibson
Connected Store: b8ta Forum
New Concepts: KFC Drive-Thru Only
Retail Technology: Sally Beauty
Plugged In: Harvey Nichols
Spec Sheet: Tech Products
Canada Goose
Fujifilm House Of Photography
Spectrum Awards 2020
Project Winners
Product Winners
Moment
design:retail - March/April 2020 - Intro
design:retail - March/April 2020 - design:retail - March/April 2020
design:retail - March/April 2020 - Cover2
design:retail - March/April 2020 - 1
design:retail - March/April 2020 - Contents
design:retail - March/April 2020 - 3
design:retail - March/April 2020 - 4
design:retail - March/April 2020 - 5
design:retail - March/April 2020 - From the Editor
design:retail - March/April 2020 - 7
design:retail - March/April 2020 - We Love This!: LIghtArt Floral Pendants
design:retail - March/April 2020 - 9
design:retail - March/April 2020 - Site VIsit: Carolina Herrera
design:retail - March/April 2020 - 11
design:retail - March/April 2020 - Brand Immersion: Moose Knuckles
design:retail - March/April 2020 - 13
design:retail - March/April 2020 - Hands On: Kefi
design:retail - March/April 2020 - 15
design:retail - March/April 2020 - Tech Savvy: STARRING by Ted Gibson
design:retail - March/April 2020 - 17
design:retail - March/April 2020 - New Concepts: KFC Drive-Thru Only
design:retail - March/April 2020 - Plugged In: Harvey Nichols
design:retail - March/April 2020 - Spec Sheet: Tech Products
design:retail - March/April 2020 - 21
design:retail - March/April 2020 - Canada Goose
design:retail - March/April 2020 - 23
design:retail - March/April 2020 - 24
design:retail - March/April 2020 - 25
design:retail - March/April 2020 - 26
design:retail - March/April 2020 - 27
design:retail - March/April 2020 - Fujifilm House Of Photography
design:retail - March/April 2020 - 29
design:retail - March/April 2020 - 30
design:retail - March/April 2020 - 31
design:retail - March/April 2020 - Spectrum Awards 2020
design:retail - March/April 2020 - TRCT1
design:retail - March/April 2020 - TRCT2
design:retail - March/April 2020 - TRCover1
design:retail - March/April 2020 - TR2
design:retail - March/April 2020 - TR3
design:retail - March/April 2020 - TR4
design:retail - March/April 2020 - TR5
design:retail - March/April 2020 - TR6
design:retail - March/April 2020 - TR7
design:retail - March/April 2020 - TR8
design:retail - March/April 2020 - TR9
design:retail - March/April 2020 - TR10
design:retail - March/April 2020 - TR11
design:retail - March/April 2020 - TR12
design:retail - March/April 2020 - TR13
design:retail - March/April 2020 - TR14
design:retail - March/April 2020 - TR15
design:retail - March/April 2020 - TRCover4
design:retail - March/April 2020 - Project Winners
design:retail - March/April 2020 - 34
design:retail - March/April 2020 - 35
design:retail - March/April 2020 - 36
design:retail - March/April 2020 - 37
design:retail - March/April 2020 - 38
design:retail - March/April 2020 - 39
design:retail - March/April 2020 - 40
design:retail - March/April 2020 - 41
design:retail - March/April 2020 - 42
design:retail - March/April 2020 - Product Winners
design:retail - March/April 2020 - 44
design:retail - March/April 2020 - 45
design:retail - March/April 2020 - 46
design:retail - March/April 2020 - 47
design:retail - March/April 2020 - Moment
design:retail - March/April 2020 - Cover3
design:retail - March/April 2020 - Cover4
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https://www.nxtbook.com/nxtbooks/designretail/201503
https://www.nxtbook.com/nxtbooks/designretail/201502
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https://www.nxtbook.com/nxtbooks/designretail/20141112
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https://www.nxtbook.com/nxtbooks/designretail/201408
https://www.nxtbook.com/nxtbooks/designretail/201407
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https://www.nxtbook.com/nxtbooks/designretail/20140405
https://www.nxtbook.com/nxtbooks/designretail/201403
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https://www.nxtbook.com/nxtbooks/nielsen/designretail_201401
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20131112
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201310
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201309
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201308
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201307
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201306
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20130405
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20130203
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201301
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20121112
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201210
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201209
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https://www.nxtbook.com/nxtbooks/nielsen/ddi_201206
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https://www.nxtbook.com/nxtbooks/nielsen/ddi_201110v2
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