Digital Dealer - November 2017 - 43

MOST DEALERS TODAY ARE BEING TARGETED FOR AUDITS BY MICROSOFT
ALONE. THOSE DEALERS THAT ARE NOT IN COMPLIANCE ARE BEING HIT
WITH HUGE FINES BY THE BUSINESS SOFTWARE ALLIANCE.
security prevention plan
may even decrease the
premium cost of IT security insurance.
LICENSING

In today's market, the
most vulnerable avenue
for revenue loss is in
software licensing. For
dealerships, as technology becomes increasingly
developed, more and
more PC's are being deployed to the end user for
associated applications
to be utilized. If these end
users are not educated
enough and the proper
policies are not documented and enforced, it
is common place to have
unlicensed copies of
software deployed on the
PC's. Common applications that are unlicensed
are Microsoft Office and
Anti-Virus Software.
Most dealers today
are being targeted for
audits by Microsoft alone.
Those dealers that are
not in compliance are
being hit with huge fines
by the Business Software
Alliance. To avoid these
fines, dealers need to ensure that their employees
are not using unlicensed
software. Some ways of
avoiding this is through
proper training of the
employee on the "do's
and don'ts" of software
downloads. Another way
is to properly "lock down"
the PC and permissions

of the end user to not
allow downloads of any
".exe" file.
The fines associated
with a potential software audit can be in the
millions. Dealers cannot
afford to take this lightly.
Without the proper stability and processes in
place, this is just another
risk your dealership could
endure. Better safe than
sorry, ensure your dealership is safeguarded by
these potential threats to
your bottom line!

should consider doing
so now. This will accommodate the speed and
reliability for all the data
to process. Installing fiber
will not only allow for a
more effective connection for data throughput,
it will also boost your
dealership productivity by
having faster means of
connectivity for your operations to run.

SALLY LOPEZ, former
CIO for Penske Automotive
and most recently Huber
Automotive, brings a wealth
of experience to Rosenfield
and Company's impressive
bench strength in the auto
industry. She has spent the
last 28 years in the automotive sector by way of IT, accounting and operations for
several major dealer groups.
EMAIL: sally@rosenfieldandco.com

INTERNET BANDWIDTH

As more dealers transition to cloud-based point
of sale and other software
applications, it is crucial to
have an IT infrastructure
that can support not only
the necessary internet
bandwidth, but the proper
networking equipment
that supports the upgrades. By not having a
sufficient IT network, your
dealership's productivity
can be drastically affected, as well as costs for
potential downtime and
lost revenue.
Today's cloud-based
applications require a high
data throughput which is
greater than the typical
internet connection dealerships have installed.
Those dealers that have
not already considered
converting or upgrading to
a fiber optics connection
D I G I TA L D E A L E R . C O M

NOVEMBER 2017

43
http://rosenfieldandco.com http://rosenfieldandco.com http://www.DIGITALDEALER.COM
Table of Contents for the Digital Edition of Digital Dealer - November 2017
