Digital Dealer - March 2018 - 6
By Dave Anderson
President,
LearnToLead
// Leadership
What Are You
Offended By
Today, and
What's It
Costing You?
This article is about
staying more focused
on what matters most so
you can get more of the
right things done daily and
improve results. But first I
need to set the stage by
presenting what is often
the biggest obstacle to
that goal: getting sidetracked throughout the
day by what-in the full
scope of reaching your
potential as a human
being-is trivial and in
some cases, doesn't
matter at all in that regard.
In other words, choosing
to be offended by
someone or something
and stepping out of your
personal high-performance zone in the
process. If you have
listened to my Game
Changer Life podcast
episodes, or have read
my new book, Unstoppable, you are fully aware of
this danger and how to
overcome it.
Without question,
6
MARCH 2018
one of the chief culprits
that inhibits maximum
productivity for multitudes
is a growing and uncanny knack for choosing
to be offended by what
is minor-often dozens
of times throughout the
there's seemingly no
shortage of opportunities
from which the masses have chosen to be
offended by on a daily
basis. It's not my place to
tell you what you should
or shouldn't be offended
THE GOOD NEWS
IS THAT NO ONE CAN
OFFEND YOU WITHOUT
YOUR CONSENT; YOU
HAVE TO TAKE THE
BAIT."
day-and losing focus on
what matters most in the
process. The good news
is that no one can offend
you without your consent;
you have to take the bait
and step out of your zone,
and thus diminish your
effort, energy, enthusiasm,
passion, attitude, focus,
and productivity as a
result.
In today's politically-correct charged, hyper-sensitive culture of crybabies,
D I G I TA L D E A L E R . C O M
by, but to bring to your attention to a wide range of
culprits today so you can
evaluate which offenses
you have invited into your
life, and determine if they
are worth the loss in effort,
energy, enthusiasm, passion, attitude, focus and
results they incur.
Here's a sampling of
common offenders: public
prayer; the pledge of allegiance; religious symbols
on gravesites; the head-
lines; the book title; a
comic strip; FOX News;
MSNBC; an announcer's
commentary; a speaker's voice; an Instagram
post; her hairdo; that tie;
a pastor's sermon; the
nut job in traffic; another's belief system; this
kind of music; that politician; her singing voice;
the flight attendant's
attitude; their protest; the
waiter's lack of urgency;
his glance; the fact she
ignored me; the amount
of time she spent on
my issue; the way he
answered my question; the dessert they
brought to the dinner
party; the punishment I
got; the punishment he
didn't get; having only
two restroom choices
(Men and Women); right
wingers; left wingers;
that team's mascot; I
only got three "like's" on
the photo I posted; those
late-night TV jokes; he
said "midget;" she said
"handicapped;" what the
president said; her constant sniffling; he blew
his nose too loud; the gift
she gave me; he never
gave me a gift; what
they provided for lunch;
they didn't even give us
lunch; the time I spent
on hold; his sock color;
her dress; those 150
year-old statues of old
dead guys; your pricing;
that advertisement; her
accent; his flashy watch;
that beat up car; their
failure to take a stand; a
certain point of view; his
http://www.DIGITALDEALER.COM
Table of Contents for the Digital Edition of Digital Dealer - March 2018
Digital Dealer - March 2018
Contents
What Are You Offended By Today, and What’s It Costing You?
How you Receive and Utilize Data in This Marketplace Determines Your Success
A Mystery Shop for a Major National OEM
It Takes Two: Who is Buying All of These Dealerships?
3 Fundamentals to Push Your New Vehicle Performance, Profitability
Mastering ‘Experiential’ Marketing!
Digital Dealer 24 Conference & Expo Speaker Highlights
Wes Lutz, Owner Extreme Chrysler- Dodge-Jeep-Ram
If You Are Losing Your Donkey – Check This
Big Data Busted 3: How Large Auto Groups Can Win With Better Data
From Self-Driving to Personal Robot: 5 Ways the Car of the Future Will Change Your Life
Facebook Betting Big on Auto: Tailored Solutions to Industry Challenges
Digital Dealer - March 2018 - CT1
Digital Dealer - March 2018 - CT2
Digital Dealer - March 2018 - Digital Dealer - March 2018
Digital Dealer - March 2018 - Cover2
Digital Dealer - March 2018 - Contents
Digital Dealer - March 2018 - 2
Digital Dealer - March 2018 - 3
Digital Dealer - March 2018 - 4
Digital Dealer - March 2018 - 5
Digital Dealer - March 2018 - What Are You Offended By Today, and What’s It Costing You?
Digital Dealer - March 2018 - 7
Digital Dealer - March 2018 - How you Receive and Utilize Data in This Marketplace Determines Your Success
Digital Dealer - March 2018 - 9
Digital Dealer - March 2018 - 10
Digital Dealer - March 2018 - 11
Digital Dealer - March 2018 - A Mystery Shop for a Major National OEM
Digital Dealer - March 2018 - 13
Digital Dealer - March 2018 - 14
Digital Dealer - March 2018 - 15
Digital Dealer - March 2018 - It Takes Two: Who is Buying All of These Dealerships?
Digital Dealer - March 2018 - 17
Digital Dealer - March 2018 - 18
Digital Dealer - March 2018 - 19
Digital Dealer - March 2018 - 20
Digital Dealer - March 2018 - 21
Digital Dealer - March 2018 - 3 Fundamentals to Push Your New Vehicle Performance, Profitability
Digital Dealer - March 2018 - 23
Digital Dealer - March 2018 - Mastering ‘Experiential’ Marketing!
Digital Dealer - March 2018 - 25
Digital Dealer - March 2018 - 26
Digital Dealer - March 2018 - 27
Digital Dealer - March 2018 - Digital Dealer 24 Conference & Expo Speaker Highlights
Digital Dealer - March 2018 - 29
Digital Dealer - March 2018 - 30
Digital Dealer - March 2018 - 31
Digital Dealer - March 2018 - 32
Digital Dealer - March 2018 - 33
Digital Dealer - March 2018 - Wes Lutz, Owner Extreme Chrysler- Dodge-Jeep-Ram
Digital Dealer - March 2018 - 35
Digital Dealer - March 2018 - 36
Digital Dealer - March 2018 - 37
Digital Dealer - March 2018 - 38
Digital Dealer - March 2018 - 39
Digital Dealer - March 2018 - If You Are Losing Your Donkey – Check This
Digital Dealer - March 2018 - 41
Digital Dealer - March 2018 - 42
Digital Dealer - March 2018 - 43
Digital Dealer - March 2018 - Big Data Busted 3: How Large Auto Groups Can Win With Better Data
Digital Dealer - March 2018 - 45
Digital Dealer - March 2018 - From Self-Driving to Personal Robot: 5 Ways the Car of the Future Will Change Your Life
Digital Dealer - March 2018 - 47
Digital Dealer - March 2018 - Facebook Betting Big on Auto: Tailored Solutions to Industry Challenges
Digital Dealer - March 2018 - Cover3
Digital Dealer - March 2018 - Cover4
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