NOVEMBER 2019, VOL. 26 NO. 11 D E A L E R M A G A Z I N E INTRODUCING OUR 2020 SHOW THEME DIGITALDEALER.COM Pg. 38 N O V E M B E R DEFY GRAVITY 6-08,| O R L A N DO F L APR ILAP 6-RIL 8 2 02 ORLANDO, S E P T. 1 5-1 7, L AS V EG AS 2 0 1 9 , DIRECT FROM FACEBOOK V O L . 2 6 N O . COVER STORY: JANE MILLMAN OF 1 1 RIVERHEAD CHRYSLER DODGE JEEP RAM Pg. 20 Remove Friction in Your Media Mix to Drive Profitability Pg. 26 INSIGHT FROM CELEBRITY MOTOR CARS Real-World Insight on Digital Retail Pg. 37 SERVICE RETENTION What's Your PostWarranty Service Retention Strategy? Pg. 16 MEET TATTON MANNING: A TRUE PATRIOT! Patriot Auto Group's Focus on Service Pg. 44http://www.DIGITALDEALER.COM