Digital Dealer - January 2020 - 4

CONTRIBUTORS

B. DAVID PARIS is a senior
analyst at J.D. Power Valuation
Services. With over a decade of
experience in the automotive
industry, David is an expert
in the analysis of new and
used vehicle market data. He
is responsible for the creation
of data-driven insights on
new and used vehicle market
performance and author of
Guidelines, a monthly in-depth
review of the auto industry.
DAVE ANDERSON, "Mr.
Accountability," is a leading
international speaker on
B personal and corporate
performance improvement. The
author of 14 books and host
of the wildly popular podcast,
The Game Changer Life, Dave's
message has impacted leaders
in nearly 70 nations. His "inthe-trenches" background of
starting and running world
class businesses, coupled with
his relatable non-academic
approach, creates an unmatched
connection that resonates with
audiences and moves them to
action. Follow Dave on Twitter @
DaveAnderson100
CHARLIE POLSTON is an
Automotive Customer Retention
and Profitability Consultant with
A
C
BG Products, Inc. Charlie has
been with BG's Fixed Operations
DMS, CRM and equity mining
MIKE HIRSCHFIELD has
Division for over 38 years. He
platforms. Previously, Bob
served in both franchise and
has trained over 7,500 dealers,
was a sales director at Hulu
independent dealer groups,
managers, and technicians - and
where he opened the Detroit
leading teams as large as
has been a frequent workshop
territory back in 2009 when
80+ to reach new heights of
leader at NADA's annual
Hulu was just getting off the
achievement. He teaches how
convention.
ground. Before Hulu, Bob
to build personal influence,
spent four years at Yahoo! and
become trusted advisors, and
DANE SAVILLE worked in the
leverage personal solutions that three years at Microsoft. Bob
marketing department of a
started his automotive career
are aligned with a customer's
33-store group before moving
most powerful buying motives. at Toyota of Sarasota selling
on to work with national brands
cars as a commission-only sales at a renowned Raleigh-based
He empowers teams by
representative before becoming advertising agency. After refining
developing their ability to build
connections and lead customers the internet sales manager and his skills, he reunited with
F&I manager.
to take action and buy now!
people from the auto group to
start Reunion Marketing.
ERIK NACHBAHR is president
A. BOB LANHAM joined
and founder of Helion
Facebook in 2015 as an
KATHI KRUSE is an automotive
Technologies, the nation's leader social media marketing expert,
Automotive Retail Lead and
in Information Technology (IT)
has since become Facebook's
blogger, speaker, coach, author,
Head of Automotive Retail. Bob management for automotive and and founder of Kruse Control
heavy-duty truck dealerships.
manages a small team that is
Inc. Born in the heart of Los
responsible for the top 10 Dealer Erik is a Certified Information
Angeles to a family of "car
Systems Security Professional
Groups in the US, working
people," Kathi's passion for the
(CISSP) and the auto industry's
with independent dealers
car business spans a 30-year
foremost authority on IT best
through the manufacturers
career managing successful
practices for dealerships.
and partnerships with the key
dealerships in Southern

[ d i g i t a l d e a l e r. c o m ]

California. Kathi is the author of
"Automotive Social Business -
How to Captivate Your Customers,
Sell More Cars & Be Generally
Remarkable on Social Media."
JIM BOLDEBOOK is founder of
CBC Automotive Marketing, an
advertising/marketing agency
working with some of America's
most successful dealerships. He
has been in the broadcasting,
advertising and marketing fields
for almost 50 years.
C. RYAN KERRIGAN is
managing director of Kerrigan
Advisors, the leading buy/sell
advisor to auto dealers in the
US. Ryan oversees capital raising
and private equity/family office
investor relations, in addition to
transaction and consulting work.
He started his career at McKinsey
& Company as a management
consultant, advising Fortune
500 companies on growth
strategies, organizational issues,
and business valuation. Ryan
also has extensive experience
in auto retail, having been a
general manager of his family's
dealership.
ANDREW TAI is the CEO and
co-founder of Motoinsight, but
his influence extends beyond
the company. A contributing
columnist to The Globe and Mail
and a prolific speaker, Andrew is
a recognized authority on digital
retailing within the automotive
industry.
GREG DIXON is the VP of
Automotive Client Development
at TVSquared, the worldwide
leader in TV attribution. With
more than 20 years of experience,
Greg has successfully led
advertising sales efforts for
companies like Volvo, Comcast,
and General Motors.
THOMAS PEARCE, Sr. Director of
Interactive Strategy for Autodata
Solutions, is an award-winning
digital interactive director,
who has over 20 years in UI/UX
digital video and web/mobile
development, including 10 years
in automotive. He has worked
with many recognizable brands
such as GM, FCA, Facebook,
Google/YouTube, and Napster.

January 2020

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Digital Dealer - January 2020

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