Market Analysis 2022 - 18

PRIMARY SOURCE MARKETS FOR HIGHNET-WORTH
BUYERS
SEVEN REGIONS IDENTIFIED AS PRIMARY SOURCE MARKETS DUE TO CONCENTRATION OF HIGH-NET-WORTH INDIVIDUALS
AND AN AFFINITY FOR THE GREATER PALM SPRINGS AREA
Map of Primary Source Markets
Geographic Definition of Primary Source Markets
Coastal
Southern
California
Bay Area
Pacific
Northwest
Midwest
Southwest
Mountain West
Western
Canada
MAP
KEY
PRIMARY SOURCE MARKET
Coastal Southern California
Bay Area
Pacific Northwest
Midwest
Southwest
Mountain West
Western Canada
Total - Primary Market Areas
DPEP | Cotino™, a Storyliving by Disney™ Community | Rancho Mirage, California
$2M-$5M
200,378
224,675
95,346
161,510
158,941
42,073
69,835
952,759
Los Angeles
San Francisco
& East Bay
Seattle
Chicago
Dallas/Fort
Worth
Denver
Vancouver
Orange
County
San Jose
Portland
Minneapolis
Houston
Salt Lake City
Calgary
HOUSEHOLDS BY NET WORTH
$5M-$10M $10M-$20M
85,178
95,506
40,530
68,655
67,564
17,885
29,686
405,004
23,541
26,396
11,202
18,975
18,673
4,943
8,204
111,933
Bellingham
Phoenix
Edmonton
San Diego
Ventura &
Santa Barbara
$20M+
22,853
25,625
10,874
18,421
18,128
4,799
7,965
108,664
TOTAL
331,950
372,202
157,952
267,560
263,305
69,700
115,691
1,578,359
Source: ESRI Business Analyst; Statistics Canada; Credit Suisse; RCLCO
R1-12149.06 | March 25, 2022 | 18

Market Analysis 2022

Table of Contents for the Digital Edition of Market Analysis 2022

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Market Analysis 2022 - Cover1
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https://www.nxtbook.com/nxtbooks/disney/pvb_24
https://www.nxtbook.com/nxtbooks/disney/aulani_dvc_2024
https://www.nxtbook.com/nxtbooks/disney/dream_24
https://www.nxtbook.com/nxtbooks/disney/landscapeguidelines_2022
https://www.nxtbook.com/nxtbooks/disney/marketanalysis_2022
https://www.nxtbook.com/nxtbooks/disney/discoverdvc
https://www.nxtbook.com/nxtbooks/disney/cotino
https://www.nxtbook.com/nxtbooks/disney/cruiseline2016_sp
https://www.nxtbook.com/nxtbooks/disney/cruiseline2016_po
https://www.nxtbook.com/nxtbooks/disney/cruiseline2015_po
https://www.nxtbook.com/nxtbooks/disney/cruiseline2015_sp
http://www.disneysviptours.com/ultimateseries/
https://www.nxtbook.com/nxtbooks/disney/wdwmarathon07
https://www.nxtbookmedia.com