INSIDE BD September+October 2011 20 26 Features 20 Asian Fusion Paul and Kate Greenwood marry classic Western elegance with an abundance of high-energy, homegrown touches at the St. Regis Bangkok hotel. Departments 2 From the Editor 6 Boutique Buzz 52 BDNY Preview 64 Indoor Furnishings 68 Green Products 72 The Last Detail: Icebar London 26 Living Up to Its Name At the Hotel Único in Madrid, Maria José Cabré integrates contemporary design touches into a century-old mansion. 30 Q+A: Jeff Ornstein The founder and ceo of J/Brice Design International delves into why “being there” is the key to landing overseas commissions. 36 World of Opportunity Why U.S.-based boutique brands are moving aggressively into international markets. 42 Taking Flight Anthony Laurino’s makeover of the Custom Hotel near LAX is designed to land tech-savvy business and leisure travelers. 46 Enlightened Design With stricter regulatory standards for lighting on the horizon, designers are making greater use of eco-friendly illuminating systems for hospitality spaces. ON THE COVER Paul and Kate Greenwood, Studioaria Photo: Mark Morffew, Morffew Photos 42 4 Boutique Design | September+October 2011