Boutique Design - January/February 2013 - 44

2

3

The firm’s designs
include the Scarpetta
Dining Pavilion, an
outdoor venue at the
Thompson Hotel in
Toronto that features a
single, 40-seat dining
table housed in a
geometric pergola.
II BY IV features
numerous visual
references to
Washington, D.C.’s
cherry blossoms within
the Trump International
Hotel & Tower Toronto.

HOW DID THAT APPROACH
INFLUENCE THE DESIGN OF
II BY IV’S OFFICES?

Menchions: Since we always saw
the firm as based on collaboration,
we have very few walls and doors.
Our studio is housed in a heritage
building that was once a carpet
factory that has a tremendous atmosphere, with exposed brick and solid
wood beams. We have 14-ft. ceilings and a largely open studio space
that’s predominantly white. Vitra
workstations make up the majority
of desks, and our own desks are also
in the communal studio space, separated only by a half-wall so that the
designers can feel free to wander
back and meet with us whenever
they need to.

DA N C OU TO ( 2 ) ; D AV I D W H I T TA KE R ( 3 )

2

3

WHAT’S THE CURRENT SIZE
AND SCOPE OF THE FIRM?

Menchions: We currently have 32
employees in our Toronto studio.
We also opened a New York studio
in 2011, and we’re slowly growing
it. Keith and I are in N.Y. for about
3-4 days every 6 weeks, and we’re
currently looking for a young, New
York-based architecture firm with
about 5-10 years experience to
partner with us on certain projects.
YOU BOTH TRAVEL A LOT—
CAN YOU QUANTIFY THAT?

Rushbook: Air Canada Super Elite
Status. Need we say more?
44

boutiquedesign.com JANUARY + FEBRUARY 2013

WHAT DO YOU GET OUT OF ALL
THAT TRAVEL?

Rushbrook: We are inspired, educated
and kept current by our travels,
which is why we also try to send each
staff member to conferences and
trade shows around the world. Here
are some examples of how that travel
has influenced the design of some of
our projects:
Washington, D.C.: We were there
when the cherry blossoms were in
bloom and you can see that motif
in the Trump International Hotel &

Tower Toronto, from a monumental
crystal branch at the reception area
to the artwork above the beds.
Milan: This heavily influenced
our design of Autostrada Restaurant,
particularly in the Pirelli tire tread on
the walls and doors.
London’s Bond Street and New
York’s Fifth Avenue: These two locations were our direct inspiration
when working on the Crystal Cruises
ship Serenity. That very high level of
curated elegance shows in penthouse
detailing and the retail spaces.


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Boutique Design - January/February 2013

Table of Contents for the Digital Edition of Boutique Design - January/February 2013

Boutique Design - January/February 2013
Contents
From the Editor
In This Issue
The Buzz
Design Deconstructed
Client Confidential
Game Changers 2013
Solid Foundation
Honored Venues
Products: U.S. Manufacturers
Last Detail
Boutique Design - January/February 2013 - Intro
Boutique Design - January/February 2013 - Boutique Design - January/February 2013
Boutique Design - January/February 2013 - Cover2
Boutique Design - January/February 2013 - 1
Boutique Design - January/February 2013 - 2
Boutique Design - January/February 2013 - 3
Boutique Design - January/February 2013 - 4
Boutique Design - January/February 2013 - 5
Boutique Design - January/February 2013 - 6
Boutique Design - January/February 2013 - 7
Boutique Design - January/February 2013 - Contents
Boutique Design - January/February 2013 - 9
Boutique Design - January/February 2013 - From the Editor
Boutique Design - January/February 2013 - 11
Boutique Design - January/February 2013 - In This Issue
Boutique Design - January/February 2013 - 13
Boutique Design - January/February 2013 - The Buzz
Boutique Design - January/February 2013 - 15
Boutique Design - January/February 2013 - 16
Boutique Design - January/February 2013 - 17
Boutique Design - January/February 2013 - 18
Boutique Design - January/February 2013 - 19
Boutique Design - January/February 2013 - 20
Boutique Design - January/February 2013 - 21
Boutique Design - January/February 2013 - 22
Boutique Design - January/February 2013 - 23
Boutique Design - January/February 2013 - 24
Boutique Design - January/February 2013 - 25
Boutique Design - January/February 2013 - 26
Boutique Design - January/February 2013 - 27
Boutique Design - January/February 2013 - Design Deconstructed
Boutique Design - January/February 2013 - 29
Boutique Design - January/February 2013 - Client Confidential
Boutique Design - January/February 2013 - 31
Boutique Design - January/February 2013 - 32
Boutique Design - January/February 2013 - 33
Boutique Design - January/February 2013 - Game Changers 2013
Boutique Design - January/February 2013 - 35
Boutique Design - January/February 2013 - 36
Boutique Design - January/February 2013 - 37
Boutique Design - January/February 2013 - 38
Boutique Design - January/February 2013 - 39
Boutique Design - January/February 2013 - 40
Boutique Design - January/February 2013 - 41
Boutique Design - January/February 2013 - Solid Foundation
Boutique Design - January/February 2013 - 43
Boutique Design - January/February 2013 - 44
Boutique Design - January/February 2013 - 45
Boutique Design - January/February 2013 - 46
Boutique Design - January/February 2013 - 47
Boutique Design - January/February 2013 - Honored Venues
Boutique Design - January/February 2013 - 49
Boutique Design - January/February 2013 - 50
Boutique Design - January/February 2013 - 51
Boutique Design - January/February 2013 - 52
Boutique Design - January/February 2013 - 53
Boutique Design - January/February 2013 - 54
Boutique Design - January/February 2013 - 55
Boutique Design - January/February 2013 - 56
Boutique Design - January/February 2013 - 57
Boutique Design - January/February 2013 - 58
Boutique Design - January/February 2013 - 59
Boutique Design - January/February 2013 - Products: U.S. Manufacturers
Boutique Design - January/February 2013 - 61
Boutique Design - January/February 2013 - 62
Boutique Design - January/February 2013 - 63
Boutique Design - January/February 2013 - 64
Boutique Design - January/February 2013 - 65
Boutique Design - January/February 2013 - 66
Boutique Design - January/February 2013 - 67
Boutique Design - January/February 2013 - 68
Boutique Design - January/February 2013 - 69
Boutique Design - January/February 2013 - 70
Boutique Design - January/February 2013 - 71
Boutique Design - January/February 2013 - 72
Boutique Design - January/February 2013 - 73
Boutique Design - January/February 2013 - 74
Boutique Design - January/February 2013 - 75
Boutique Design - January/February 2013 - Last Detail
Boutique Design - January/February 2013 - Cover3
Boutique Design - January/February 2013 - Cover4
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