Boutique Design - June 2014 - 30
4
4 Guest rooms at the
Marriott Marquis
Washington, D.C., feature 42-in. interactive
TVs on their dressers
(right) that allow users
to stream content onto
the screens.
5 Video screens displaying a variety of content
are found throughout the lobby of the
InterContinental Miami,
including this portraitstyle LCD stack in the
elevator lobby.
nology infrastructure out of sight, including getting
rid of the tangle of wires that such installations
often seem to entail. "To avoid that, we used a wiremanagement system-basically a cut-out/routed
path-that runs the TV wires through a grommet at
the top of the dresser, then through the back of the
dresser and over to a central power/data connection behind the desk," says Okun. "While this
required a great deal of coordination among the
trades that built the rooms, the system allows for
ample drawer and storage space, while minimizing
unsightly wires and the need for multiple outlets."
Located on Biscayne Bay, the 34-story InterContinental Miami has always had a high profile. But the
hotel's backers pumped up the property's visual
volume-both inside and out-by installing
19-story LED "digital canvases" on two of its facades,
a Times Square-style LED marquee at its entrance
and a series of interactive LCD screens in its lobby.
Overseeing the configuration, installation and
content creation for those elements was Fresh Juice
Global, a provider of media-based immersive experiences. "The idea was to craft an entry experience
at the hotel that would appeal to a younger, more
international audience," says David Schwartz, a
media producer at Fresh Juice Global.
That included the creation of the exterior "digital
canvases," which consist of strips of LEDs installed
on two of the hotel's facades that can be
programmed to run large-scale animated images,
such as the shapes of human figures dancing, along
with scrolling text messages. Closer to the ground, a
large-scale LED screen has been placed on one side
of a marquee incorporated into the hotel's the porte
cochere. That screen can display images and information on local events (and events at the hotel itself,
such as wedding receptions).
In the hotel's lobby, Fresh Juice oversaw the
installation of digital art walls consisting of a series
of stacked LCDs behind the reception desk, the
wall in the elevator lobby and in a series of
Y-shaped seating pods scattered throughout the
lobby and an adjoining corridor. Those screens
stream content that includes digital art works by
local artists, information about local attractions
and live feeds from cameras placed atop the hotel.
"The end result is a visually exciting, interactive
environment," says Schwartz.
30
boutiquedesign.com JUNE 2014
5
C O U R T E S Y O F H O K (4 ) ; C O U R T E S Y O F I N T E R C O N T I N E N TA L M I A M I ( 5 )
INTERCONTINENTAL MIAMI
http://www.boutiquedesign.com
Boutique Design - June 2014
Table of Contents for the Digital Edition of Boutique Design - June 2014
Boutique Design - June 2014
Contents
From the Editor
In This Issue
The Buzz
Heroes and Mavericks
High-Tech Hotels
Midwest Jewel
Thoroughly Modern Marriott
Products: Flooring
Products: Surfacing
Last Detail
Boutique Design - June 2014 - Intro
Boutique Design - June 2014 - Boutique Design - June 2014
Boutique Design - June 2014 - Cover2
Boutique Design - June 2014 - 1
Boutique Design - June 2014 - Contents
Boutique Design - June 2014 - 3
Boutique Design - June 2014 - From the Editor
Boutique Design - June 2014 - 5
Boutique Design - June 2014 - In This Issue
Boutique Design - June 2014 - 7
Boutique Design - June 2014 - The Buzz
Boutique Design - June 2014 - 9
Boutique Design - June 2014 - 10
Boutique Design - June 2014 - 11
Boutique Design - June 2014 - 12
Boutique Design - June 2014 - 13
Boutique Design - June 2014 - 14
Boutique Design - June 2014 - 15
Boutique Design - June 2014 - Heroes and Mavericks
Boutique Design - June 2014 - 17
Boutique Design - June 2014 - 18
Boutique Design - June 2014 - 19
Boutique Design - June 2014 - 20
Boutique Design - June 2014 - 21
Boutique Design - June 2014 - 22
Boutique Design - June 2014 - 23
Boutique Design - June 2014 - 24
Boutique Design - June 2014 - 25
Boutique Design - June 2014 - High-Tech Hotels
Boutique Design - June 2014 - 27
Boutique Design - June 2014 - 28
Boutique Design - June 2014 - 29
Boutique Design - June 2014 - 30
Boutique Design - June 2014 - 31
Boutique Design - June 2014 - Midwest Jewel
Boutique Design - June 2014 - 33
Boutique Design - June 2014 - 34
Boutique Design - June 2014 - 35
Boutique Design - June 2014 - 36
Boutique Design - June 2014 - 37
Boutique Design - June 2014 - Thoroughly Modern Marriott
Boutique Design - June 2014 - 39
Boutique Design - June 2014 - 40
Boutique Design - June 2014 - 41
Boutique Design - June 2014 - 42
Boutique Design - June 2014 - 43
Boutique Design - June 2014 - 44
Boutique Design - June 2014 - 45
Boutique Design - June 2014 - Products: Flooring
Boutique Design - June 2014 - 47
Boutique Design - June 2014 - 48
Boutique Design - June 2014 - 49
Boutique Design - June 2014 - 50
Boutique Design - June 2014 - 51
Boutique Design - June 2014 - 52
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Boutique Design - June 2014 - 54
Boutique Design - June 2014 - 55
Boutique Design - June 2014 - 56
Boutique Design - June 2014 - 57
Boutique Design - June 2014 - 58
Boutique Design - June 2014 - 59
Boutique Design - June 2014 - Products: Surfacing
Boutique Design - June 2014 - 61
Boutique Design - June 2014 - 62
Boutique Design - June 2014 - 63
Boutique Design - June 2014 - 64
Boutique Design - June 2014 - 65
Boutique Design - June 2014 - 66
Boutique Design - June 2014 - 67
Boutique Design - June 2014 - Last Detail
Boutique Design - June 2014 - Cover3
Boutique Design - June 2014 - Cover4
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