Boutique Design - March 2017 - 40

boutiquedesign.com march 2017

4 Multiple colors on the
Dancing Pavilion suggest
diversity. Mirrors are
programmed to react to
the dancers inside.

"We are currently working on a site in London where there is
an emerging landscape of new scale pop-up structures which are
infilling small and unusual plots of land within a rapidly changing
area of the city," Miller says. "And we are seeing numerous pop-up
food and retail units appearing in places like railway arches,
temporary informal work/meeting spaces being added to
existing hotel and office courtyards and roofs, and numerous art
galleries and visitor centers appearing in or around existing
buildings and vacant plots of land."
That's upping the ante on the entire design process. "To
today's guest, especially millennials, the simple reality or illusion
of the novelty of a temporary structure is no longer a main attraction," says Lars Krückeberg, founding partner of Berlin-based
multidisciplinary firm Graft. "They are demanding enhanced and
eye-catching elements surrounding the identity of a pop up-
including design and architecture."
Layering in digital technology is one tactic for giving such
projects an aesthetic punch. For Guto Requena, founder of his
eponymous São Paulo-based architecture firm, it's time for a
radical rethink on what pops in a pop up. For example, for the
Dancing Pavilion at the 2016 Summer Olympics in Rio de Janeiro,
Requena and his team covered the outside of the structure with
mirrors synced to the movements of partygoers inside.
"The new order is, dematerialize," Requena says. "The biggest
challenge is how to be more sustainable with temporary installations. I'm trying to use fewer physical elements (glass, wood, etc.)
and more digital technologies such as mapping projection,
sensors or LED lights. These can be easily rented or reused after.
As a result, we generate less garbage in the end."
In a similar vein, Miller says improvements in construction
methods, such as CNC cutting, help reduce waste. But, he also says
it's time to look at less high-tech ways to boost sustainability.
"We try to source materials with a high level of recycled
content and we also try to use local materials in our work to
minimize transportation costs. For the Pop Up Cave Hotel
project, we used locally sourced sheep's wool insulation that is
biodegradable once it is no longer required, as opposed to standard rigid board insulation which is not recyclable and would
still need to go to a landfill."
Designers also need to think about the afterlife of single-use
buildings. "Given the importance of decommissioning, the use of
materials that are 100 percent recyclable at the end of the building's life will also become more prevalent," says Miller. Developments in technology, such as synthetic fibers, allow for lighter,
more efficient construction.

F e r n a n da L i g a b u e a n d r a Fa e L F r a z ão ( da n c i n g Pav i L i o n ) ; c o u r T e S Y o F n e W c r e S T i M ag e ( ac H o T e L )

3 AC Hotel Oklahoma City's tight
footprint made modular construction
for its guest room floors a no-brainer.
Installing FF&E pre-delivery gives
operators tighter quality control than
traditional methods.

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Boutique Design - March 2017

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