LUXURY LEXICON Luxury isn't one style fits all. The definition of what looks or feels "five star" is personal. For more and more people in top income brackets, that means a shift away from the name-droppable importance of the "things" themselves and more emphasis on the customizable possibilities they inspire: the emotional reactions; the sense of awe; the experiences they make possible; and their ability to change moods and mindsets. TO DELIVER ALL THAT to a market that's not used to taking "no" for an answer, designers will have to get even more creative in crafting environments that feel tailor-made to the wants and needs of each individual guest. Keep reading to learn how some of the world's leading hospitality visionaries share their elegance of thought through projects that can make each guest the center or his or her own universe. 40 boutiquedesign.com NOVEMBER 2018 C O U R T E S Y O F L E G AC Y Y E N T U - M G A L L E R Y BY ALICIA SHEBERhttp://www.boutiquedesign.com