Women in Design 2019 - 8

08

Jennifer
Beesley
Vice President, Creative and
Store Environment
Michaels Stores
Jennifer Beesley is well aware that her current position
for Michaels Stores, the Dallas-based purveyor of arts
and crafts supplies, is something of an anomaly in a
career studded with more style-conscious gigs. That's
precisely why she relishes the job so much.
"Michaels was, and continues to be, an incredible
challenge, because the stores are older, they have a
rudimentary fixture toolkit, and are basic boxes with no
architecture," she says. "That gives me the opportunity
to figure out ways to stop the eye."
Beesley's career trajectory was focused on a more
fashion-oriented track, starting with a gig-landed
while still an art student-doing window displays

Fall 2019 Farmer's Market

Women in Design 2019

Table of Contents for the Digital Edition of Women in Design 2019