Focus - Summer 2012 - 38

COMPANYNEWS

QSTREAM Qstream recently conducted a benchmarking study on knowledge retention amongst life science sales forces and training professionals. Results indicate trainers felt retention was poor beyond 30 days, and reps felt quality was between poor and good but believed they retained the knowledge beyond 90 days. Copies of the study are available at Qstream.com. INOVIO PHARMACEUTICALS Inovio Pharmaceuticals, Inc. announced that its groundbreaking SynCon® universal inﬂuenza (ﬂu) vaccine, INO-3510, received patent protection from the United States Patent and Trademark Oﬃce. MEDICAL SIMULATION CORPORATION MSC is pleased to oﬀer healthcare organizations a complimentary opportunity to assess their healthcare provider team’s understanding of the evidence-based guidelines associated with several clinical topics targeted for improvement by the national Partnership for Patients initiative. CLEARPOINT AND SCRIMMAGE ClearPoint, a global authority in interactive health education, and Scrimmage, a mobile learning applications company, have formed a strategic alliance to provide best-in-class iPad learning solutions to life sciences commercial teams globally. TRIVANTIS CORPORATION CourseMill® LMS announces more than a dozen new features for its learning management system including a brand new interface in its latest release, Version 6.7. THOMSON REUTERS The Intellectual Property & Science division of Thomson Reuters announced its commitment to support R&D pharmaceutical leaders with a new oncology application for mobile tablet devices. Thomas Reuters also announced the launch of Partner Ecosystem, a new initiative that provides access to Thomson Reuters life sciences information through application-speciﬁc solutions developed with third-party partners. DECISION RESOURCES GROUP Decision Resources Group, one of the world’s leading research and advisory ﬁrms focusing on healthcare insights and analysis, announced that it acquired Pinsonault, a leading provider in oﬀering managed markets-speciﬁc business and training solutions to the pharmaceutical and biotech industries. A.D.A.M. A.D.A.M., the most credible source of consumer healthcare information and interactive tools for hospitals and healthcare organizations, recently acquired Taimma Communications Inc., a leading provider of innovative eLearning medical education solutions. ASHLAND SPECIALTY INGREDIENTS Ashland Specialty Ingredients, a commercial unit of Ashland Inc., has announced an expanded tablet ﬁlm coatings portfolio as part of its pharmaceutical excipients business.

RED NUCLEUS Red Nucleus was recognized and honored as one of the Best Places to Work in New Jersey by NJBIZ, ranking No. 1 on the list of medium-sized companies for the second consecutive year. THE PERSUASION CONSULTANTS The Persuasion Consultants has unveiled a new website exclusively for pharma sales trainers. The website (www.GreatMedicalReps.com) contains interviews with experts, instructional videos and dozens of tip sheets. IMPACT Impact was recently named a 2012 Top 20 Leadership Training Company by TrainingIndustry.com (for the second consecutive year). They also won the CLO Learning in Practice Awards for Excellence in Content. Impact was the only leadership development ﬁrm to win in this category. MEDICAL MARKETING SOLUTIONS MMS is proud to announce the re-launch of its website and highlight the services oﬀered to medical professionals across the country. MMS provides comprehensive, turn-key marketing solutions exclusively to medical practices. RAPTIVITY Raptivity, the world’s largest library of HTML5 and Flash learning interactions, has recently announced the release of Standard Pack 4. The pack consists of various interactions to assist instructional designers in presenting information more eﬀectively. THE EUROPEAN MEDICINES AGENCY The European Medicines Agency has begun publishing suspected side eﬀect reports for medicines authorized in the European Economic Area (EEA) on a new public website: www.adrreports.eu. CMR INSTITUTE CMR Institute has launched its new Cardiovascular Specialty Certiﬁcate. The program is the ﬁrst fully online and interactive certiﬁcate program designed to provide specialized cardiovascular health education to biopharmaceutical representatives. TALENTFIRST TalentFirst announced the launch of its new product iCoachFirst, an integrated people development solution that deploys ﬁeld coaching forms, training and assessments through an iPad and/or Web-based application. TalentFirst and Employer Consultancy, Inc. announced their merger, bringing together the legacy and experience of two dynamic companies that were built upon many years of organizational development consulting and talent management technologies expertise. COLD SPRING HARBOR LABORATORY Cold Spring Harbor Laboratory announced a research collaboration with Pﬁzer Inc. to deploy a powerful tool that will speed the discovery of new therapeutic targets in cancer. The tool is a next-generation human short hairpin RNA (shRNA) library developed by the partners, used to selectively silence gene expression via the process of RNA interference (RNAi).

FOCUS | SUMMER 2012 | www.spbt.org

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Focus - Summer 2012

Table of Contents for the Digital Edition of Focus - Summer 2012