Georgia Magazine - November 2010 - (Page 36)
Aromatic Arabica
Georgia coffee roasters
BY JANE F. GARVEY
COURTESY OF JITTERY JOE’S
G
eorgians have made thriving businesses out of roasting coffee beans and producing the kind of final product that you’ll want in your coffee maker come morning. The styles and sources vary widely, but you’ll find good roasters all over the state. Here are a few. Among the first roasters in Georgia was John Martinez. Natives of Jamaica, John and his wife, Melanie, founded J. Martinez in Atlanta in 1988. The company sends coffee around the country by mail order, and it’s sold in a variety of retail locations, such as Alon’s in Atlanta and Dunwoody. Insisting on not roasting the beans until they are ready to be shipped, and then in
Signs outside of Café Campesino in Americus point to the coffee-producing countries where their organic, fair trade coffees are grown.
36
small batches, J. Martinez believes freshness to be paramount. The company, now operated by their Roast Master Charlie Mustard oversees the coffee roasting son, John Jr., sets process at Jittery Joe’s in Athens. a high bar. Even J. Martinez decafs, which profit to the farmers and a quality use the Swiss Water® process to product to the consumer. remove the caffeine, are superb. You Making good coffee, says 1000 can get the beans custom-roasted— Faces founder Ben Myers, is a funcmedium, dark or French roast—and tion of good water (filtered), properorder from the website (www.mar ly roasted beans ground just before tinezfinecoffees.com) estate-grown making the coffee, and not keeping Jamaican Blue Mountain ($50/ brewed coffee on a hot surface. pound). Other coffees are much less “Return cold coffee to the earth,” he expensive. advises. While they make a fine Then in 1994, came Jittery Joe’s, decaf, the Café do Brasil offers a based in Athens, with Roast Master medium-bodied, rich, complex cofCharlie Mustard and his team that first fee with a good mid-palate. See assembled during the music heyday www.1000facescoffee.com. of the B-52s and R.E.M. The roasting Organic. Fair trade. Shadestill takes place in a studiously faux- grown. These terms are important to rickety, clapboard-and-corrugated coffee lovers everywhere. At Café metal building that serves as head- Campesino in Americus, these words quarters. are tied not only to quality coffee but A variety of blends and roast lev- also to the company’s commitment to els yields a wide range of flavors and foster a healthy world, an attitude intensities in these coffees, which shared by many roasters. include a really good decaf. See Café Campesino founder Bill www.jitteryjoes.com for more infor- Harris was in Guatemala on a mismation. Coffees are roasted and sion with Habitat for Humanity, shipped within 48 hours for maxi- when a chance encounter with a cofmum freshness. fee farmer in 1997 led him to explore Joining the Athens coffee roaster coffee, and Café Campesino was scene is 1000 Faces, named with born. Harris says Café Campesino is Joseph Campbell’s seminal “Hero the country’s first Fair Trade and with a Thousand Faces” in mind. organic purchasing cooperative for Selected in 2010 as one of three final- green coffee beans. Bill’s brother Lee, ists for “Roaster of the Year” by Roast with a background honed at the New magazine, 1000 Faces chooses cof- England Culinary School, became the fees from all over the world, with an coffee roaster. eye toward returning a responsible Full City Roast is a middle-of-theMore online at www.georgiamagazine.org GEORGIA MAGAZINE
JANE F. GARVEY
http://www.martinezfinecoffees.com
http://www.martinezfinecoffees.com
http://www.1000facescoffee.com
http://www.jitteryjoes.com
http://www.georgiamagazine.org
http://www.georgiamagazine.org
Table of Contents for the Digital Edition of Georgia Magazine - November 2010
Georgia Magazine - November 2010
Contents
Viewpoint
Mailbox
Picture This?
Georgia News
Calendar
Currents
A Tour of Honor
Making it Pay in Georgia
Around Georgia
My Georgia
Georgia Cooks
Snapshot
Georgia Magazine - November 2010
Georgia Magazine - November 2010 - Georgia Magazine - November 2010 (Page Cover1)
Georgia Magazine - November 2010 - Georgia Magazine - November 2010 (Page 2)
Georgia Magazine - November 2010 - Georgia Magazine - November 2010 (Page 3)
Georgia Magazine - November 2010 - Contents (Page 4)
Georgia Magazine - November 2010 - Viewpoint (Page 5)
Georgia Magazine - November 2010 - Mailbox (Page 6)
Georgia Magazine - November 2010 - Picture This? (Page 7)
Georgia Magazine - November 2010 - Georgia News (Page 8)
Georgia Magazine - November 2010 - Georgia News (Page 9)
Georgia Magazine - November 2010 - Calendar (Page 10)
Georgia Magazine - November 2010 - Calendar (Page 11)
Georgia Magazine - November 2010 - Calendar (Page 12)
Georgia Magazine - November 2010 - Calendar (Page 13)
Georgia Magazine - November 2010 - Calendar (Page 14)
Georgia Magazine - November 2010 - Calendar (Page 15)
Georgia Magazine - November 2010 - Currents (Page 16)
Georgia Magazine - November 2010 - Currents (Page 17)
Georgia Magazine - November 2010 - A Tour of Honor (Page 18)
Georgia Magazine - November 2010 - A Tour of Honor (Page 19)
Georgia Magazine - November 2010 - A Tour of Honor (Page 20)
Georgia Magazine - November 2010 - A Tour of Honor (Page 21)
Georgia Magazine - November 2010 - A Tour of Honor (Page 21A)
Georgia Magazine - November 2010 - A Tour of Honor (Page 21B)
Georgia Magazine - November 2010 - A Tour of Honor (Page 22)
Georgia Magazine - November 2010 - Making it Pay in Georgia (Page 23)
Georgia Magazine - November 2010 - Making it Pay in Georgia (Page 24)
Georgia Magazine - November 2010 - Making it Pay in Georgia (Page 25)
Georgia Magazine - November 2010 - Making it Pay in Georgia (Page 26)
Georgia Magazine - November 2010 - Making it Pay in Georgia (Page 27)
Georgia Magazine - November 2010 - Making it Pay in Georgia (Page 28)
Georgia Magazine - November 2010 - Making it Pay in Georgia (Page 29)
Georgia Magazine - November 2010 - Around Georgia (Page 30)
Georgia Magazine - November 2010 - Around Georgia (Page 31)
Georgia Magazine - November 2010 - Around Georgia (Page 32)
Georgia Magazine - November 2010 - Around Georgia (Page 33)
Georgia Magazine - November 2010 - My Georgia (Page 34)
Georgia Magazine - November 2010 - My Georgia (Page 35)
Georgia Magazine - November 2010 - Georgia Cooks (Page 36)
Georgia Magazine - November 2010 - Georgia Cooks (Page 37)
Georgia Magazine - November 2010 - Georgia Cooks (Page 38)
Georgia Magazine - November 2010 - Georgia Cooks (Page 39)
Georgia Magazine - November 2010 - Georgia Cooks (Page 40)
Georgia Magazine - November 2010 - Georgia Cooks (Page 41)
Georgia Magazine - November 2010 - Snapshot (Page 42)
Georgia Magazine - November 2010 - Snapshot (Page 42A)
Georgia Magazine - November 2010 - Snapshot (Page 42B)
Georgia Magazine - November 2010 - Snapshot (Page 42C)
Georgia Magazine - November 2010 - Snapshot (Page 43)
Georgia Magazine - November 2010 - Snapshot (Page Cover4)
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