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Monday Afternoon Essays Tuition: $25.00 which includes all three Essays ORTHODONTICS See application on page 3. Admission by badge and ticket only. Recommended for: Dentists, Hygienists, Lab Technicians, Students Time: 1:45 - 4:45 Location: Exhibit Floor Rear Aisle 2000 Bruce L. Greenberg, D.D.S. New York, NY Private Practice Course: 4630 C. Brian Preston, Ph.D., B.D.S. East Amherst, NY Prof. and Chrmn., Orthodontics, State Univ. of New York at Buffalo Course: 4640 Credits: 1 CEU Sawsan Tabbaa, D.D.S., M.S. Amherst, NY Asst. Prof., Orthodontics, and Dir., Orthodontic Research, State Univ. of New York at Buffalo Course: 4650 Credits: 1 CEU Credits: 1 CEU Orthodontics is undergoing a major transformation with the advent of 3-D imaging using the cone beam CT and TADs (temporary anchorage devices). The orthodontist is now able to visualize the virtual patient in three dimensions. All orthodontic diagnostic radiographic views are easily reconstructed from the volumetric image data set. In addition, 3-D modeling software enables the clinician to manipulate the virtual patient in 3 planes of space. 3-D Imaging and TADs in Orthodontic Practice Can orthodontic treatment provide stable occlusal results that support the concepts of facial beauty? This essay covers the latest trends in orthodontic treatment in the context of new technology. When does facial aesthetics take precedence over the traditional concepts that drive orthodontic diagnosis and treatment? Is it acceptable to talk about permanent orthodontic retention as a strategy to provide good soft tissue form and function? These and other questions are discussed throughout the program. Orthodontics, Occlusal Stability and Facial Beauty This essay illustrates how interdisciplinary procedures can enhance the outcome of patient’s treatment. The program highlights the team’s approach for interdisciplinary treatment and focuses on adult orthodontic treatment and missing laterals management. At the end of the program participants should be in a better position to direct the team to provide the best possible treatment outcomes. Interdisciplinary Orthodontic Treatment, An Aim for Excellence Presiding: Raymond A. Flagiello, D.D.S., Staten Island, NY Treasurer, Richmond County Dental Society Tuition: $25.00 which includes all three Essays TECHNOLOGY & PRACTICE MANAGEMENT Court Cunningham, B.A., M.B.A. New York, NY Chief Executive Officer, Yodle Course: 4660 See application on page 3. Admission by badge and ticket only. MONDAY NOVEMBER 30 Time: 1:45 - 4:45 Location: Exhibit Floor Rear Aisle 2300 Recommended for: Dentists, Lab Technicians Fabrice Marciano, D.F.O. Nice, France Private Practice Course: 4670 Jim J. Philhower West Allies, WI Dir., Sales and Leadership Development, Henry Schein North America Credits: 1 CEU Course: 4680 Credits: 1 CEU Credits: 1 CEU This essay reviews the basics of Search Engine Marketing (SEM) – particularly as it relates to the dental professional – including basic PPC principles, website best practices, and how to determine if your practice should get help with your online presence, and how best to determine which partner is best suited for your needs. Learning objectives include a general understanding of PPC principles and SEO best practices, understanding what questions you need to ask in order to determine whether you should manage your online presence internally or work with an outside agency/ partner/ consultant and to know what questions you should be asking a potential agency/ partner/ consultant. SEM for the Dental Professional The essence of a high-end technology is that it integrates a safety aspect in implant surgery while achieving the functional and aesthetic requirements of the prosthesis. To achieve these objectives, the technology must be “predictable,” reduce the “treatment time” and allows minimal invasiveness. Navigated implant surgery allows a correct diagnosis and implant planning determined by the bone density, mapping of vulnerable vital structures and the ideal position of the future prosthesis. The IGI is a virtual implant navigation system that paves the way to a “reproducible” implant surgery. Use Your Sixth Sense in Implant Surgery: The IGI Image Guided Implant Dentistry System A high overhead percentage can drain a dental practice of the necessary cash flow needed to run a profitable practice. This essay outlines reasons for high overhead and provide techniques proven to reduce overhead percentages, increase cash flow and profitability. Reduce Office Overhead and Increase Profitability Starting Tomorrow Presiding: Robert P. Griswold, D.D.S., Staten Island, NY Past President, Richmond County Dental Society 105

Greater New York Dental Meeting Program Guide 2009

Table of Contents for the Digital Edition of Greater New York Dental Meeting Program Guide 2009

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