Hospitality Design - January/February 2015 - 98

under the radar

san francisc
nob hill
1

In a rapidly changing city, a few things
remain the same in San Francisco's
Nob Hill neighborhood, including its
unparalleled views and close location to
some of the city's most vibrant areas-
Union Square, Fisherman's Wharf, North
Beach, Chinatown, the Financial District,
are all located within walking distance (if
your cardiovascular system can handle the
ascent) of the iconic enclave. But Nob Hill
is not immune to the changing city or the
Bay Area's visitor demographics, says Joe
D'Alessandro, president and CEO of San
Francisco Travel, the city's convention and
visitors bureau. "The scene has changed
dramatically in the past 10 years and the
advent of a lot of our industries has impacted
every neighborhood in the city, mostly in a
positive way. It's created a vibrant economy
that's one of the strongest in the U.S. right

098

January/February 2015 hospitalitydesign.com

2

now. Nob Hill has certainly benefitted
from that."
The neighborhood's history dates back
to the Gold Rush when cable car lines made
the area an accessible and desirable location
for the Central Pacific Railroad barons
to build their mansions. Still known as a
swanky area of town, Nob Hill hotels, many
of which have been around for more than
100 years, generate the city's highest ADR
and RevPAR, D'Alessandro says.
Four key properties on Nob Hill have
recently completed updates, a tricky task
considering their portentous past, but
necessary to attract a younger subset of
guests in addition to the area's traditional
visitors. "It's rare to see a modern hotel-
because it's too expensive-be built in that
quality and level of detail that the old hotels
have," D'Alessandro says of the four: the

3
Scarlet Huntington, Fairmont San Francisco
Hotel, InterContinental Mark Hopkins, and
Stanford Court. "But it's a risky thing when
you do a renovation or rehabilitation of a
property that is historic and people know
and love and have an affinity for."

The Scarlet Huntington

The Huntington Hotel's $15 million
renovation (and renaming) was unveiled last
May after its acquisition by Singapore-based
hospitality company Grace International-a
move that "marks the group's first step in
worldwide expansion as well as the global
introduction of the Scarlet brand," says
group CEO Fong Kah Seng. The brand's
flagship location is in Singapore, and the


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Hospitality Design - January/February 2015

Table of Contents for the Digital Edition of Hospitality Design - January/February 2015

Contents
Online TOC
From the Editor
From the Show Director
People
Perspectives Opener
Sketchbook
Interview Andrew Alford
Interview Bashar Wali
Sustainable Studio Pikaia Lodge Galápagos
5 Questions for Dianna Vaughan
Products Opener
Profile: Carin Riley
Products: Textiles
Products: Casegoods
Products: Lighting
Products: Made in America
Special Feature: Under the Radar
Projects Opener
Hotel Sahrai
Fontevraud l’hôtel
Nudo Ramen House
Ad Index
Back Space: David Ashen
Hospitality Design - January/February 2015 - Intro
Hospitality Design - January/February 2015 - BB1
Hospitality Design - January/February 2015 - BB2
Hospitality Design - January/February 2015 - Cover1
Hospitality Design - January/February 2015 - Cover2
Hospitality Design - January/February 2015 - 1
Hospitality Design - January/February 2015 - 2
Hospitality Design - January/February 2015 - 3
Hospitality Design - January/February 2015 - 4
Hospitality Design - January/February 2015 - 5
Hospitality Design - January/February 2015 - 6
Hospitality Design - January/February 2015 - Contents
Hospitality Design - January/February 2015 - 8
Hospitality Design - January/February 2015 - 9
Hospitality Design - January/February 2015 - 10
Hospitality Design - January/February 2015 - 11
Hospitality Design - January/February 2015 - 12
Hospitality Design - January/February 2015 - Online TOC
Hospitality Design - January/February 2015 - 14
Hospitality Design - January/February 2015 - 15
Hospitality Design - January/February 2015 - 16
Hospitality Design - January/February 2015 - 17
Hospitality Design - January/February 2015 - From the Editor
Hospitality Design - January/February 2015 - 19
Hospitality Design - January/February 2015 - 20
Hospitality Design - January/February 2015 - 21
Hospitality Design - January/February 2015 - From the Show Director
Hospitality Design - January/February 2015 - 23
Hospitality Design - January/February 2015 - 24
Hospitality Design - January/February 2015 - 25
Hospitality Design - January/February 2015 - People
Hospitality Design - January/February 2015 - 27
Hospitality Design - January/February 2015 - 28
Hospitality Design - January/February 2015 - 29
Hospitality Design - January/February 2015 - 30
Hospitality Design - January/February 2015 - 31
Hospitality Design - January/February 2015 - 32
Hospitality Design - January/February 2015 - Perspectives Opener
Hospitality Design - January/February 2015 - 34
Hospitality Design - January/February 2015 - Sketchbook
Hospitality Design - January/February 2015 - 36
Hospitality Design - January/February 2015 - 37
Hospitality Design - January/February 2015 - 38
Hospitality Design - January/February 2015 - 39
Hospitality Design - January/February 2015 - 40
Hospitality Design - January/February 2015 - 41
Hospitality Design - January/February 2015 - 42
Hospitality Design - January/February 2015 - Interview Andrew Alford
Hospitality Design - January/February 2015 - 44
Hospitality Design - January/February 2015 - 45
Hospitality Design - January/February 2015 - 46
Hospitality Design - January/February 2015 - 47
Hospitality Design - January/February 2015 - 48
Hospitality Design - January/February 2015 - Interview Bashar Wali
Hospitality Design - January/February 2015 - 50
Hospitality Design - January/February 2015 - 51
Hospitality Design - January/February 2015 - 52
Hospitality Design - January/February 2015 - 53
Hospitality Design - January/February 2015 - Sustainable Studio Pikaia Lodge Galápagos
Hospitality Design - January/February 2015 - 55
Hospitality Design - January/February 2015 - 56
Hospitality Design - January/February 2015 - 57
Hospitality Design - January/February 2015 - 58
Hospitality Design - January/February 2015 - 59
Hospitality Design - January/February 2015 - 5 Questions for Dianna Vaughan
Hospitality Design - January/February 2015 - 61
Hospitality Design - January/February 2015 - 62
Hospitality Design - January/February 2015 - 63
Hospitality Design - January/February 2015 - 64
Hospitality Design - January/February 2015 - Products Opener
Hospitality Design - January/February 2015 - 66
Hospitality Design - January/February 2015 - Profile: Carin Riley
Hospitality Design - January/February 2015 - 68
Hospitality Design - January/February 2015 - 69
Hospitality Design - January/February 2015 - Products: Textiles
Hospitality Design - January/February 2015 - 71
Hospitality Design - January/February 2015 - 72
Hospitality Design - January/February 2015 - 73
Hospitality Design - January/February 2015 - 74
Hospitality Design - January/February 2015 - 75
Hospitality Design - January/February 2015 - 76
Hospitality Design - January/February 2015 - Products: Casegoods
Hospitality Design - January/February 2015 - 78
Hospitality Design - January/February 2015 - 79
Hospitality Design - January/February 2015 - 80
Hospitality Design - January/February 2015 - Products: Lighting
Hospitality Design - January/February 2015 - 82
Hospitality Design - January/February 2015 - 83
Hospitality Design - January/February 2015 - 84
Hospitality Design - January/February 2015 - Products: Made in America
Hospitality Design - January/February 2015 - 86
Hospitality Design - January/February 2015 - Special Feature: Under the Radar
Hospitality Design - January/February 2015 - 88
Hospitality Design - January/February 2015 - 89
Hospitality Design - January/February 2015 - 90
Hospitality Design - January/February 2015 - 91
Hospitality Design - January/February 2015 - 92
Hospitality Design - January/February 2015 - 93
Hospitality Design - January/February 2015 - 94
Hospitality Design - January/February 2015 - 95
Hospitality Design - January/February 2015 - 96
Hospitality Design - January/February 2015 - 97
Hospitality Design - January/February 2015 - 98
Hospitality Design - January/February 2015 - 99
Hospitality Design - January/February 2015 - 100
Hospitality Design - January/February 2015 - 101
Hospitality Design - January/February 2015 - 102
Hospitality Design - January/February 2015 - 103
Hospitality Design - January/February 2015 - 104
Hospitality Design - January/February 2015 - 105
Hospitality Design - January/February 2015 - 106
Hospitality Design - January/February 2015 - 107
Hospitality Design - January/February 2015 - 108
Hospitality Design - January/February 2015 - Projects Opener
Hospitality Design - January/February 2015 - Hotel Sahrai
Hospitality Design - January/February 2015 - 111
Hospitality Design - January/February 2015 - 112
Hospitality Design - January/February 2015 - 113
Hospitality Design - January/February 2015 - Fontevraud l’hôtel
Hospitality Design - January/February 2015 - 115
Hospitality Design - January/February 2015 - 116
Hospitality Design - January/February 2015 - 117
Hospitality Design - January/February 2015 - Nudo Ramen House
Hospitality Design - January/February 2015 - 119
Hospitality Design - January/February 2015 - 120
Hospitality Design - January/February 2015 - 121
Hospitality Design - January/February 2015 - 122
Hospitality Design - January/February 2015 - 123
Hospitality Design - January/February 2015 - 124
Hospitality Design - January/February 2015 - 125
Hospitality Design - January/February 2015 - Ad Index
Hospitality Design - January/February 2015 - 127
Hospitality Design - January/February 2015 - Back Space: David Ashen
Hospitality Design - January/February 2015 - Cover3
Hospitality Design - January/February 2015 - Cover4
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