Healthcare Design - May 2014 - 84

Designers say the drivers of this change have a
lot to do with culture and the ever-evolving healthcare market. Looking at medical tourism from an
American perspective, Mohammed Ayoub, design
principal at HDR (New York), says the rising cost of
healthcare is driving customers overseas for lowerpriced surgeries and care. For Europeans, he says,
the draw is new and different treatments that often
get tied up in regulations or extended approval
periods in their home countries.
More than 1 million Americans are expected to
travel outside the U.S. for medical care in 2014, according to Patients Beyond Borders, a consumer
medical tourism resource. Globally, approximately
11 million patients go abroad for medical treatment, with top healthcare destinations spanning
the globe from Brazil and Costa Rica to India and
Singapore.
Daniel Polachek, vice president/design principal
at HGA Architects and Engineers (Minneapolis),
says another factor that's changing where people
look for care is the ability to speed up the process.
"Depending upon the severity of the medical con-

dition and financial resources available to patients,
many find that they can be treated more quickly by
travelling to another destination," he says.

More than 1 million Americans are expected to travel
outside the U.S. for medical care this year. Globally,
11 million patients travel abroad for treatment.
Patients have also grown more confident that they
can get as good or better care delivered to them for
less money than what they'd pay to local providers.
Part of that relates to the fact that facilities are recruiting physicians from well-known medical schools
and entities around the globe. "We're seeing a higher
level of care in more countries now," Polachek says.
The combination of all these factors-lower
costs, faster turnaround, physician competency-is
expanding the appeal of medical tourism from the affluent and well insured to a broader range of people
looking for cost-effective choices and the same quality outcomes as more traditional healthcare offerings.

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84

HCDmagazine.com 06.14

http://www.HCDmagazine.com

Healthcare Design - May 2014

Table of Contents for the Digital Edition of Healthcare Design - May 2014

Contents
Healthcare Design - May 2014 - Cover1
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