Equipment & Technology Catalog 2013 - 15

F E AT U R E D O F F I C E S

Left to right: Dick Johnson, Equipment Service Technician; Dr. Andi Igowsky; Dan Kroeger, Equipment Sales Specialist; Dr. Jaime Marchi; Ed Dahm, Field Sales Consultant

the rest of the practice, were designed to be easy in, easy out, allowing the assistants to work more efficiently. The abundance of computers at every workspace also allows the staff to schedule appointments while patients are still in the treatment areas, making checkouts faster and preventing back-ups. Saving Time For Patients with Technology If there’s one thing that most parents value, it’s convenience, and Just Kids Dental has embraced technologies that make it easier for parents in a variety of ways. The office adopted Demandforce, which integrates with the practice management system to send appointment reminders via e-mail and text message and then receive confirmations back from the patients in the same way. Dental forms can be e-mailed ahead of time, allowing parents to fill out the paperwork at their convenience instead of when they arrive. In addition, check-in and paperwork updates are done on iPads, which is faster, easier, and eliminates the need for the filing and storage of paper. Dr. Marchi explains “From a business aspect, we have gone completely paperless, which is a huge accomplishment!” It’s no surprise that the practice is earning rave reviews via Demandforce from patients, and that the kid-centric activities in the waiting area are a favorite. But, patients are also sharing their positive experience at Just Kids Dental with friends and family. “We have definitely sparked the interest of people in town,” notes Dr. Marchi. “We see several new patients each day, and many times they have no idea that the practice has been around for 10 years! We have increased our new patients by double over last year. Our total patient numbers have gone up by over 2,000 in just six months!” Research and Resources Key to Building the Office Dr. Marchi began the planning process for her new office three years before it was completed, working with Dan Kroeger and the Henry Schein National Design team. Today the office enjoys greater visibility, a “wow” factor that has kids and their parents talking, and the latest technology that is easier to use, requires less maintenance, and delivers a superior level of care to patients. Like most moves, relocating the practice did have some stressful moments, but now that the doctors and staff are acclimated to the new office, it is actually more relaxing and less stressful and rushed. “Everything is so clean and bright, it automatically puts a smile on our faces,” says Dr. Marchi. “For me as the owner, it is good to know I am building equity and have ownership in something that I've worked so hard for.” So, what advice does Dr. Marchi have for other doctors considering such an investment? “Lean on those experts around you and rely on them to do what they know best. Henry Schein is an excellent resource and will help you in your decision-making process. Do research and determine not only what you need at the moment, but where you want to be in the future. All in all, I would advise anyone to go for it! It is definitely stressful and time consuming, but I have learned that the greater the challenge, the greater the reward!” 15

Equipment & Technology Catalog 2013

Table of Contents for the Digital Edition of Equipment & Technology Catalog 2013