IEEE Technology and Society Magazine - June 2015 - 32
App Stores
for the Brain
Privacy
and Security in
Brain-Computer
Interfaces
Tamara Bonaci,
Ryan Calo, and
Howard Jay Chizeck
ISTOCK/verTIgO3d
A
large number of Brain-Computer Interfaces (BCIs) are currently under development, or being proposed, for both
medical and non-medical applications. These applications include
advertising, market surveys, focus
groups and gaming. For example,
in 2008, the Nielsen Company acquired Neurofocus,
for the development of neural engineering technologies
aimed at better understanding customer needs and
preferences [1]. In May 2013, Samsung, in collaboration
Digital Object Identifier 10.1109/MTS.2015.2425551
Date of publication: 19 June 2015
32
1932-4529/15©2015IEEE
with the University of Texas, demonstrated how BCIs
could be used to control mobile devices [2]. In the same
month, the first neurogaming conference gathered more
than 50 involved companies [3]. In September 2013,
Neuroware presented Neurocam, a wearable EEG system equipped with a camera. The system is set to automatically start recording moments of interest based on
inferred information from users' neural signals [4].
Several neural engineering companies, including Emotiv [5] and NeuroSky [6] currently offer low-cost, consumer- grade BCIs and software development kits. These
companies have recently introduced the concept of BCI
"app stores" [7], with the purpose of facilitating expansion of BCI applications. Future BCIs will likely be simpler
IEEE TEchnology and SocIETy MagazInE
∕
june 2015
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