Impressions - January 2016 - 4

impressions
I need some new
T-shirts. Some of
the styles shown in
this issue need to
be in my closet.
This industry
begins and ends
with art. The
Impressions
Awards blew
me away yet again.

the sports and apparel group
Editorial Office
1145 Sanctuary Parkway, Suite 355 Alpharetta, GA 30009

editorial
Editor in Chief Marcia Derryberry (770) 291-5574
mderryberry@impressionsmag.com
Executive Editor Jamar Laster (770) 291-5578
jlaster@impressionsmag.com
Managing Editor Michelle M. Havich (770) 291-5412
mhavich@impressionsmag.com
Associate Editor Lauren Mitchell Volker (770) 291-5403
lauren.volker@emeraldexpo.com
Associate Editor John Burns (770) 291-5415
john.burns@emeraldexpo.com
Contributing Writers
Marshall Atkinson, Joe Burt, Terry Combs, Rick Davis,
Josh Ellsworth, Jimmy Lamb, Jennifer Morrell, Luke
Ryerkerk, Connie Smith, Alice Wolf
Senior Vice President Roy Turner

art

What did you learn
while working on
this issue?

customer service
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list rental
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emerald expostions
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David Loechner
Chief Financial Officer and Treasurer
Philip Evans
Chief Information Officer
Bill Charles

Art Director Wendi Van Eldik (770) 291-5520
wendi.vaneldik@emeraldexpo.com
Senior Graphic Designer Chris Drew (770) 291-5450
chris.drew@emeraldexpo.com
Publication Design Consultants Metaleap Creative
metaleapcreative.com

advertising
Publisher Laurie Gonz (972) 694-0107
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Senior Account Executive
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Senior Account Executive - Classifieds
Diane Kennedy (770) 291-5519
diane.kennedy@emeraldexpo.com

Vice President, General Counsel and Secretary
David Gosling
Senior Vice President, Operations
Lori Jenks

imprinted sportswear shows
Long Beach  Jan. 22-24
Atlantic City  March 17-19
Nashville  May 19-21 
Orlando  September 8-10
Fort Worth October 6-8

sales
Group Show Director Jeff Brown (770) 291-5426
jeff.brown@emeraldexpo.com
Senior Account Executive Sarah Mallett (770) 291-5418
sarah.mallett@emeraldexpo.com
Account Executive Lee Wright (770) 291-5486
lee.wright@emeraldexpo.com

operations
Operations Manager Josh Carruth (770) 781-7905
josh.carruth@emeraldexpo.com

conference
Conference Manager Sydney Stanfield (770) 291-5402
sydney.stanfield@emeraldexpo.com

marketing
Marketing Director Anne Estes (770) 291-5423
anne.estes@emeraldexpo.com

Senior Vice President, Digital
Teresa Reilly
Senior Vice President, Marketing Services
Joanne Wheatley
Vice President, Human Resources
Eileen Deady
Vice President, Corporate Operations
Denise Bashem

It continues to
amaze me how
super talented and
passionate our
Impressions team
is on a daily basis.

production
Production Director Nan McDowell (770) 291-5480
nan.mcdowell@emeraldexpo.com
Production Manager Terri Hill (770) 291-5481
terri.hill@emeraldexpo.com

VOLUME 39, ISSUE 7, IMPRESSIONS, (USPS NUMBER 426-070; ISSN 1043-6839) IS PUBLISHED MONTHLY, EXCEPT COMBINED IN JUNE/JULY
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I M P R E S S I O N S M A G . C O M JANUARY 2016


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Impressions - January 2016

Table of Contents for the Digital Edition of Impressions - January 2016

Impressions - January 2016
Contents
First Impressions
From the Show Director
Overheard
First Look
Scene at ISS
On Design
Impressions Awards Winners
Tees Still Trending
Sworn to Perform
Use Tech to Build Trust
Shop Talk
Embroidery Design & Digitizing
Screen Printing Production
Sublimation
Direct-To-Garment
Heat-Printing
Classifieds
Ad Index/Online Directory
Impressions - January 2016 - CT1
Impressions - January 2016 - CT2
Impressions - January 2016 - Impressions - January 2016
Impressions - January 2016 - Cover2
Impressions - January 2016 - 1
Impressions - January 2016 - Contents
Impressions - January 2016 - 3
Impressions - January 2016 - 4
Impressions - January 2016 - 5
Impressions - January 2016 - First Impressions
Impressions - January 2016 - 7
Impressions - January 2016 - From the Show Director
Impressions - January 2016 - 9
Impressions - January 2016 - Overheard
Impressions - January 2016 - 11
Impressions - January 2016 - 12
Impressions - January 2016 - 13
Impressions - January 2016 - 14
Impressions - January 2016 - 15
Impressions - January 2016 - First Look
Impressions - January 2016 - 17
Impressions - January 2016 - 18
Impressions - January 2016 - 19
Impressions - January 2016 - 19a
Impressions - January 2016 - 19b
Impressions - January 2016 - Scene at ISS
Impressions - January 2016 - 21
Impressions - January 2016 - On Design
Impressions - January 2016 - 23
Impressions - January 2016 - Impressions Awards Winners
Impressions - January 2016 - 25
Impressions - January 2016 - 26
Impressions - January 2016 - 27
Impressions - January 2016 - 28
Impressions - January 2016 - 29
Impressions - January 2016 - 30
Impressions - January 2016 - 31
Impressions - January 2016 - 32
Impressions - January 2016 - 33
Impressions - January 2016 - 34
Impressions - January 2016 - 35
Impressions - January 2016 - Tees Still Trending
Impressions - January 2016 - 37
Impressions - January 2016 - 38
Impressions - January 2016 - 39
Impressions - January 2016 - 40
Impressions - January 2016 - 41
Impressions - January 2016 - 42
Impressions - January 2016 - 43
Impressions - January 2016 - Sworn to Perform
Impressions - January 2016 - 45
Impressions - January 2016 - 46
Impressions - January 2016 - 47
Impressions - January 2016 - Use Tech to Build Trust
Impressions - January 2016 - 49
Impressions - January 2016 - 50
Impressions - January 2016 - 51
Impressions - January 2016 - 52
Impressions - January 2016 - 53
Impressions - January 2016 - Shop Talk
Impressions - January 2016 - 55
Impressions - January 2016 - Embroidery Design & Digitizing
Impressions - January 2016 - 57
Impressions - January 2016 - 58
Impressions - January 2016 - 59
Impressions - January 2016 - Screen Printing Production
Impressions - January 2016 - 61
Impressions - January 2016 - 62
Impressions - January 2016 - 63
Impressions - January 2016 - 64
Impressions - January 2016 - 65
Impressions - January 2016 - Sublimation
Impressions - January 2016 - 67
Impressions - January 2016 - 68
Impressions - January 2016 - 69
Impressions - January 2016 - Direct-To-Garment
Impressions - January 2016 - 71
Impressions - January 2016 - 72
Impressions - January 2016 - 73
Impressions - January 2016 - 74
Impressions - January 2016 - 75
Impressions - January 2016 - Heat-Printing
Impressions - January 2016 - 77
Impressions - January 2016 - 78
Impressions - January 2016 - 79
Impressions - January 2016 - Classifieds
Impressions - January 2016 - Ad Index/Online Directory
Impressions - January 2016 - 82
Impressions - January 2016 - Cover3
Impressions - January 2016 - Cover4
Impressions - January 2016 - ISS1
Impressions - January 2016 - ISS2
Impressions - January 2016 - ISS3
Impressions - January 2016 - ISS4
Impressions - January 2016 - ISS5
Impressions - January 2016 - ISS6
https://www.nxtbook.com/emerald/impressions/20241011
https://www.nxtbook.com/emerald/impressions/20240809
https://www.nxtbook.com/emerald/impressions/20240809S
https://www.nxtbook.com/emerald/impressions/20240506
https://www.nxtbook.com/emerald/impressions/202404S
https://www.nxtbook.com/emerald/impressions/202404
https://www.nxtbook.com/emerald/impressions/202403
https://www.nxtbook.com/emerald/impressions/20240102
https://www.nxtbook.com/emerald/impressions/202312
https://www.nxtbook.com/emerald/impressions/20231011
https://www.nxtbook.com/emerald/impressions/20230809
https://www.nxtbook.com/emerald/impressions/2023
https://www.nxtbook.com/emerald/impressions/20230506
https://www.nxtbook.com/emerald/impressions/202304
https://www.nxtbook.com/emerald/impressions/202303
https://www.nxtbook.com/emerald/impressions/20230102
https://www.nxtbook.com/emerald/impressions/202212
https://www.nxtbook.com/emerald/impressions/20221011
https://www.nxtbook.com/emerald/impressions/20220809
https://www.nxtbook.com/emerald/impressions/20220506
https://www.nxtbook.com/emerald/impressions/202204
https://www.nxtbook.com/emerald/impressions/202203
https://www.nxtbook.com/emerald/impressions/20220102
https://www.nxtbook.com/emerald/impressions/202112
https://www.nxtbook.com/emerald/impressions/20211011
https://www.nxtbook.com/emerald/impressions/DigitalDecorator_2021
https://www.nxtbook.com/emerald/impressions/20210809
https://www.nxtbook.com/emerald/impressions/teamactivewear_2021
https://www.nxtbook.com/emerald/impressions/202106
https://www.nxtbook.com/emerald/impressions/202105
https://www.nxtbook.com/emerald/impressions/imp_0421_digital
https://www.nxtbook.com/nxtbooks/impressions/202103
https://www.nxtbook.com/nxtbooks/impressions/20210102
https://www.nxtbook.com/nxtbooks/impressions/202012
https://www.nxtbook.com/nxtbooks/impressions/dd_fall2020
https://www.nxtbook.com/nxtbooks/nxtbook_bhtest/impwessons
https://www.nxtbook.com/nxtbooks/impressions/20201011
https://www.nxtbook.com/nxtbooks/impressions/202009
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2020fall
https://www.nxtbook.com/nxtbooks/impressions/202008
https://www.nxtbook.com/nxtbooks/impressions/20200607
https://www.nxtbook.com/nxtbooks/impressions/202005
https://www.nxtbook.com/nxtbooks/impressions/dd_2020
https://www.nxtbook.com/nxtbooks/impressions/202004
https://www.nxtbook.com/nxtbooks/impressions/202003
https://www.nxtbook.com/nxtbooks/impressions/202002
https://www.nxtbook.com/nxtbooks/impressions/202001
https://www.nxtbook.com/nxtbooks/impressions/201912
https://www.nxtbook.com/nxtbooks/impressions/dd_2019
https://www.nxtbook.com/nxtbooks/impressions/201910
https://www.nxtbook.com/nxtbooks/impressions/201909
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2019fall
https://www.nxtbook.com/nxtbooks/impressions/201908
https://www.nxtbook.com/nxtbooks/impressions/20190607
https://www.nxtbook.com/nxtbooks/impressions/201905
https://www.nxtbook.com/nxtbooks/impressions/201904
https://www.nxtbook.com/nxtbooks/impressions/201903
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2019spring
https://www.nxtbook.com/nxtbooks/impressions/201902
https://www.nxtbook.com/nxtbooks/impressions/201901
https://www.nxtbook.com/nxtbooks/impressions/201812
https://www.nxtbook.com/nxtbooks/impressions/dd_2018
https://www.nxtbook.com/nxtbooks/impressions/201810
https://www.nxtbook.com/nxtbooks/impressions/201809
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2018fall
https://www.nxtbook.com/nxtbooks/impressions/201808
https://www.nxtbook.com/nxtbooks/impressions/201806
https://www.nxtbook.com/nxtbooks/impressions/201805
https://www.nxtbook.com/nxtbooks/impressions/201804
https://www.nxtbook.com/nxtbooks/impressions/201803
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2018spring
https://www.nxtbook.com/nxtbooks/impressions/201802
https://www.nxtbook.com/nxtbooks/impressions/201801
https://www.nxtbook.com/nxtbooks/impressions/201712
https://www.nxtbook.com/nxtbooks/impressions/201710
https://www.nxtbook.com/nxtbooks/impressions/201709
https://www.nxtbook.com/nxtbooks/impressions/201708
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2017fall
https://www.nxtbook.com/nxtbooks/impressions/20170607
https://www.nxtbook.com/nxtbooks/impressions/201705
https://www.nxtbook.com/nxtbooks/impressions/201704
https://www.nxtbook.com/nxtbooks/impressions/201703
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2017spring
https://www.nxtbook.com/nxtbooks/impressions/201702
https://www.nxtbook.com/nxtbooks/impressions/201701
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer
https://www.nxtbook.com/nxtbooks/impressions/201612
https://www.nxtbook.com/nxtbooks/impressions/201610
https://www.nxtbook.com/nxtbooks/impressions/201609
https://www.nxtbook.com/nxtbooks/impressions/201608
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016fall
https://www.nxtbook.com/nxtbooks/impressions/20160607
https://www.nxtbook.com/nxtbooks/impressions/201605
https://www.nxtbook.com/nxtbooks/impressions/201604
https://www.nxtbook.com/nxtbooks/impressions/201603
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016spring
https://www.nxtbook.com/nxtbooks/impressions/201602
https://www.nxtbook.com/nxtbooks/impressions/201601
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201512
https://www.nxtbook.com/nxtbooks/impressions/201512
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015fall
https://www.nxtbook.com/nxtbooks/impressions/201510
https://www.nxtbook.com/nxtbooks/impressions/201509
https://www.nxtbook.com/nxtbooks/impressions/201508
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2015fall
https://www.nxtbook.com/nxtbooks/impressions/20150607
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015summer
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201506
https://www.nxtbook.com/nxtbooks/impressions/201504
https://www.nxtbook.com/nxtbooks/impressions/201503
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2015spring
https://www.nxtbook.com/nxtbooks/impressions/201502
https://www.nxtbook.com/nxtbooks/impressions/201501
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201412
https://www.nxtbook.com/nxtbooks/impressions/201412
https://www.nxtbook.com/nxtbooks/impressions/201410
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_2014fall
https://www.nxtbook.com/nxtbooks/impressions/201409
https://www.nxtbook.com/nxtbooks/impressions/201408
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2014fall
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2014summer
https://www.nxtbook.com/nxtbooks/impressions/20140607
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_2014spring
https://www.nxtbook.com/nxtbooks/impressions/201404
https://www.nxtbook.com/nxtbooks/impressions/201403
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2014spring
https://www.nxtbook.com/nxtbooks/impressions/201402
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201401
https://www.nxtbook.com/nxtbooks/nielsen/impressions_sportsfanretailer_201312
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201312
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20131011
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201309
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201308
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2013fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20130607
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201304
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201303
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2013spring
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201302
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201301
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201212
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20121011
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2012fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20120809
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20120607
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201204
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201203
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2012spring
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201202
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201201
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201112
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20111011
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20110809
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2011fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20110607
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201104
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201103
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2011spring
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201102
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201101
https://www.nxtbook.com/nxtbooks/nielsen/impressions_sourcebook2010
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20101112
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20100910
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2010fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20100708
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201004
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2010winter
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201003
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201002
https://www.nxtbook.com/nxtbooks/nielsen/impressions_200909
https://www.nxtbook.com/nxtbooks/nielsen/impressions_eco_2009fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2009fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_200910
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20091112
https://www.nxtbook.com/nxtbooks/nielsen/impressions_sourcebook_200906
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201001
https://www.nxtbookmedia.com