con tents Features 18 09/201 8 The New Era of Outerwear 23 The 'Profit First' Wave: Part 2 27 The Ticking Clock 31 The Design Throwback OpeningThoughts 06 First Impressions 08 From the Show Director 10 14 First Look 16 Scene at ISS 17 On Design Think.Make.Do. 34 Shop Talk 36 Embroidery Technique 40 Screen Printing Graphics & Design 45 Direct-To-Garment 47 Ad Index/Classifieds P.2 I M P R E S S I O N S M A G . C O M SEPTEMBER 2018 ILLUSTRATION ON THE COVER: GARMENT BY JOHN JOHN AND DECORATION PROVIDED BY VANTAGE APPAREL; PHOTOGRAPHY BY CHRIS ALUKA BERRY, TUCKER, GA Overheardhttp://www.IMPRESSIONSMAG.COM