Impressions - March 2019 - 12

opening
thoughts

OVERHEARD

MagnaColours
Debuts BluePrint
Campaign
United Kingdom-based water-based ink supplier MAGNACOLOURS
LTD. introduced its BluePrint campaign at the Imprinted Sportswear
Shows (ISS) event in Long Beach, California, held this past Jan. 18-20.
The campaign is a corporate sustainability partnership between
MagnaColours and ocean conservation charity Just One Ocean. The
company's support and donations to the charity will contribute to
research into pollution; the threat of microplastics to wildlife and
human health; and how industries can work toward cleaner oceans,
according to the company. The project's goal is to raise awareness of
global ocean pollution and the impact of unsustainable manufacturing
processes from the garment industry.
To support the charity, MagnaColours will contribute to two key
research projects: the Big Microplastic Survey and an expedition to

WHAT'S
NEW

the Northwest passage in 2019. The survey is a science program that
gathers data about the scale and distribution of the global microplastic
issue. The expedition focuses on gathering data from the Arctic Circle
on the impact of anthropogenic activities involving students from
United Kingdom and European Union universities to undertake
experiments and bring back information.
"By choosing MagnaPrint inks, screen printers and brands can
reduce their impact on the environment through eradicating harmful
chemicals, reducing unnecessary ink consumption and increasing
their production efficiency," says Tom Abbey, chairman and owner
of MagnaColours. "As we continue to develop even more sustainable
screen-printing inks, with the BluePrint campaign we are also positively
supporting the health of the earth's oceans." - D.S.

HERITAGE SPORTSWEAR, Hebron, Ohio, announces new fleece styles from J. America. The new
styles include the adult and ladies' Mélange hoods (styles J8677 and J8674, respectively),
both made of 7-ounce cotton/polyester blends with scuba necklines and contrast drawcords.
Also added is the new adult Baja hood (style J8692). Reminiscent of surf boarders in Baja,
California, it's a unisex piece made of soft French terry with rope drawcords, a pouch
front pocket and soft, overall stripes. Other featured styles include the ladies' Relay
hood (style J8651) and Relay crew (style J8652) with 1x1 yarn-dyed stripe cuffs and waist.
SANMAR, Issaquah, Washington, announced additions and updates to its brand-management
leadership team. Janine Oates has joined the team as design director and Teak Hernandez is
the new director for its athletic brands. Additionally, Rob Crowley has been promoted to
senior director of basic brands. As design director, Oates will oversee SanMar's creative
product team. Hernandez joins SanMar from adidas, and he'll work with the merchandising
team to drive the vision for SanMar's athletic brands, including Sport-Tek, OGIO and New
Era. In Crowley's new role, he will create a strategic vision for the company's industry
brand partners and in-house brands, including Port & Company and District.
INVISTA, Wichita, Kansas, has completed the sale of its Apparel & Advanced Textiles
business to an affiliate of Shandong Ruyi Investment Holding. The transaction includes
a portfolio of apparel-focused fibers and brands, including LYCRA fiber; LYCRA HyFit
fiber; COOLMAX fiber; THERMOLITE fiber and insulation; ELASPAN fiber; SUPPLEX fiber
and TACTEL fiber products; TERATHANE polytetramethylene ether glycol (PTMEG); 1.4
butanediol (BDO); and tetrahydrofuran (THF) production assets. Also included are related
manufacturing assets, research and development centers, sales offices around the globe
and associated staff. INVISTA retains ownership of its nylon, polyester, polyols and
licensing businesses, and related brands.

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I M P R E S S I O N S M A G . C O M MARCH 2019

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Impressions - March 2019

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