Impressions - March 2020 - 21

relevance to the client. These popular feline
prints often are seen in apparel graphics being paired with other popular patterns for a
unique, mismatched effect.
Scale patterns also are becoming go-to print
options. Snake, crocodile, mermaid and dragon scales are among the list of patterns being
incorporated into decorated apparel across
the industry. When adding patterns, most
custom printers incorporate a contrast color
that complements the pattern and makes it
pop in the design.

Camo Patterns

In everyday wear, camouflage patterns shift
in and out of popularity; they currently are
on the rise in custom apparel in an understated way.
The military purpose of camouflage may
be to blend in, but it's the exact opposite in
fashion apparel. Before diving into how you
can benefit from this trend, it's important to
understand the different camouflage styles
trending upward in fashion.
Woodland camo is most likely the first
type of camo that comes to mind when you
think of the pattern in trending apparel. It's
easily the most duplicated pattern across the
fashion industry that incorporates four colors,
including camo green, brown, beige and black.
In the past, this camo style has been seen
in different colorways that integrate vibrant
colors, such as yellow, red and blue. Now, it's
popular to use this pattern in an understated
way that allows for tonal looks, such as blackon-black and other muted colors.
Digi camo is another decorated-apparel
favorite that uses macropatterns with sharp
outlines and mimics a pixelated look. These
patterns blur three colors together to form a
digital camouflage effect. Although this pattern
hasn't been adopted as broadly as Woodland
camo, it's continuing to grow in popularity
by being added to text and design elements.
Stay on top of trends and ahead of the
marketplace by decorating with these trends.
From patterns and patches, to Sherpa and
athleisure, you'll find a niche and sell more
than ever. 
Jenna Sackett is the education content specialist at
Stahls' TV. She teaches hobbyists, apparel decorators, and fashion enthusiasts where to start to have
a successful business using heat applied graphics.
For more information or to comment on this article,
email Jenna at jenna.sackett@stahls.com.

New Styles: Womenswear

wicking, antimicrobial and soil-release technology

7. Alstyle Missy Tee

women's Energy Color Block (style PP2039L) polos

Style 2562 from the Ultimate Collection  Tapered,
feminine fit  Made of 4.3-ounce, 100% combed,

 The women's Energy (style PP2025L) and

feature snag-resistant polyester interlock fabric
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ring-spun cotton  Side seamed with set-in rib

10. Tri-Mountain Maya Sleeveless Dress

collar and shoulder-to-shoulder taping  Available

Style LB684 with pockets  Made of 8.1-ounce fleece

in sizes S-3XL and 12 colors

 Flattering cut uses a forgiving fabric that works for

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all body types  Sizes XS-4XL are available in black,
charcoal, navy, olive and vino

8. Kavio! Juniors' Cold-Shoulder High-Low Tee

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Style JJS0689  Cut from super-soft, 60/40 cotton/
poly slub jersey  Shoulder-baring cutouts and highlow hemline for a flattering silhouette  Junior sizes
S-XL are available in five colors  Also available in
women's, girls', tween and infant sizes
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9. Gildan PRIM + PREUX Polos
Preuxfessional collection is made of 100% pima
cotton fabric  Women's Preux Piqué top (style
PP1976L) resists pilling and holds its shape

11. Vantage Apparel Vansport Pro Riviera Polo
Style 2496  Fresh stripe pattern and convertible
sleeves  Moisture-wicking and UV-protection
properties  Two-button placket and 3⁄4-length
sleeves with roll-up sleeve tabs  Sizes XS-3XL are
available in three colors
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12. Expert Brand Split-Dash Racerback Tank
Style MC 285  Made of 50% modal/50% combed
cotton  Part of the company's American MoCa

 Women's Vision polo (style PP1991L) is made of

Collection  Moisture-wicking and water-repellent

95% cotton/5% spandex fabric and has a high stitch

properties  Features BodyFreshe and Airstretch

density  The 65% polyester/35% cotton Smart

for freedom of movement  Available in sizes XS-XL

polo (style PP2011L) is infused with moisture-

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MARCH 2020

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Impressions - March 2020

Table of Contents for the Digital Edition of Impressions - March 2020