Impressions - October/November 2020 - 21

New Styles: Performancewear
7. Insta Graphic Systems Ultima Heat Transfer
Multipurpose, stretchable heat transfer for synthetic fabrics  Uses a
durable, semi-transparent border that is nearly invisible once applied to
a substrate  A spot-color transfer that can be printed with up to 10 spotPantone colors
Use Info⋅Action #306 at impressionsmag.com/infoaction

8. Champion Low-Profile, Six-Panel Cap
Style CS4000 from Kati Sportcap & Bag  Made of 100% cotton twill
 Unstructured, low-profile, six-panel cap  Tri-glide buckle closure and precurved visor with Champion inside seam tape and "C" on the back left panel
Use Info⋅Action #307 at impressionsmag.com/infoaction

9. Independent Trading Co. Lightweight Windbreaker Pullover Jacket
Style EXP54LWP  Soft, water-resistant, 100% polyester body fabric  Fine
mesh-lined, three-panel hood  Scuba neck with self-neck tape and weld
pockets, as well as elastic cuffs and tightening toggle at waist  Available in
sizes XS-3XL
Use Info⋅Action #308 at impressionsmag.com/infoaction

10. Badger Ombre Hooded Sweat Shirt
From S&S Activewear  Made of 7-ounce, 100% polyester  Moisturemanagement and antimicrobial performance fabric  Sublimated body,
shoulder and sleeves  Front pouch pocket with two hook-and-loop closures
and headset opening  Self-fabric cuffs and waistband

Use Info⋅Action #309 at impressionsmag.com/infoaction

11. Sierra Pacific Featherlite Sport Shirts
From Carolina Made  Made of 5.4-ounce, 100% polyester moisture-wicking
fabric  Three white, pearlized buttons, moon patch and hemmed sleeves
 Ladies' sizes S-3XL and men's sizes S-4XL are available in seven colors
Use Info⋅Action #310 at impressionsmag.com/infoaction

12. Richardson Performance Trucker Cap
Style 174 from Sportsman Cap & Bag  Structured, mid-profile, six-panel
build  Precurved visor and Stay-Dri performance sweatband  Two-tone,
adjustable snapback closure  Available in six colors
Use Info⋅Action #311 at impressionsmag.com/infoaction

Looking Ahead
The intended functions of performancewear - enhancing athletic
performance and moisture management - will never go out of
style, and companies will continue to make that a focus.
"The most important element of performancewear is the ability
to regulate the body's natural heating and cooling process," Vanover
says. "Garments will continue to improve on that ability in lightweight, comfortable fabrics.
"Versatility is key for the future," Quilter says. "We expect to
see more modular designs - reversible, multifunction styles, with
elevated, minimalistic design and performance fabrics. Thermoregulation and protective performance features, such as UPF protection and antimicrobial treatments, will be increasingly important."
It may have started in the workplace with casual Fridays, but
with more people working from home for the foreseeable future,
every day may end up bein a casual-inspired workday.
"We have seen the importance of the 'commuter lifestyle' on the
rise for some time, but we really expect this to surge post pandemic," Zimmerman predicts. 

Certain technical fabric
enhancements have become
popular in many garments,
including odor control,
moisture wicking and UV
sun protection.

Hilary Daninhirsch is an award-winning freelance writer based in Pittsburgh.
Her work has been featured in a number of lifestyle and trade magazines.
She can be reached at hdaninhirsch@gmail.com or hilarydaninhirsch.
journoportfolio.com.
OCT./NOV. 2020

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Impressions - October/November 2020

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