Impressions - Team & Spirit Apparel - Fall 2017 - 9
ON THE ICE
Sleeker, more modern
designs are popular
in hockey.
Appropriate for a
game associated with
fighting, there seems
to be some disagreement on when, exactly,
numbered hockey jerseys were first worn.
Many sources cite the Pacific Coast Hockey
Association (which introduced the blue line,
the forward pass and a playoff system, along
with a host of other innovations) as the
first league to wear numbered sweaters. The
National Hockey Association (forerunner of
today's NHL) also is credited with being first; for
the 1911-12 season, the league stipulated that players
wear numbered armbands.
The NHL mandated, for the 1977-78 season, that
all teams include player names, as well as numbers, on
the backs of jerseys. Maple Leafs owner Harold Ballard,
perhaps most charitably described as "feisty," resisted the change
because he felt it would hurt program sales. In February 1978,
with the NHL threatening to fine the team, Ballard complied
and had player names sewn onto the Maple Leafs' blue road
sweaters - using blue letters. The Leafs wore the jerseys with
unreadable names for at least two games before more threats
from the league compelled Ballard to put white lettering on the
blue jerseys.
Hockey numbers generally are bold, traditional fonts, with
layered colors. Taller, thinner variations on classic block designs
give an edge to the traditional look, but many teams are going
further. Sleeker, more modern designs, with sharp serifs, are
popular in hockey, as are slanted, italic-looking fonts.
Many teams also employ design elements in their number
styles, such as motion lines through each number (the Nashville
Predators' jerseys feature six lines through the center of each
digit, representing guitar strings), claw marks and lengthened,
spiked tails. The Manitoba Moose, of the American Hockey
League, even have moose antlers adorning their jersey numbers.
These stylized, team-themed touches are gaining in popularity
in amateur sports.
Appropriate for a game
associated with fighting, there
seems to be some disagreement
on when, exactly, numbered
hockey jerseys were first worn.
A Supplement to Impressions
Fall 2017 * 9
Impressions - Team & Spirit Apparel - Fall 2017
Table of Contents for the Digital Edition of Impressions - Team & Spirit Apparel - Fall 2017
Impressions - Team & Spirit Apparel - Fall 2017
Contents
What’s in a Number?
The Web Store Playbook
Retail Meets E-Tail
Gear Bag
Impressions - Team & Spirit Apparel - Fall 2017 - Impressions - Team & Spirit Apparel - Fall 2017
Impressions - Team & Spirit Apparel - Fall 2017 - Cover2
Impressions - Team & Spirit Apparel - Fall 2017 - 1
Impressions - Team & Spirit Apparel - Fall 2017 - Contents
Impressions - Team & Spirit Apparel - Fall 2017 - 3
Impressions - Team & Spirit Apparel - Fall 2017 - 4
Impressions - Team & Spirit Apparel - Fall 2017 - 5
Impressions - Team & Spirit Apparel - Fall 2017 - What’s in a Number?
Impressions - Team & Spirit Apparel - Fall 2017 - 7
Impressions - Team & Spirit Apparel - Fall 2017 - 8
Impressions - Team & Spirit Apparel - Fall 2017 - 9
Impressions - Team & Spirit Apparel - Fall 2017 - 10
Impressions - Team & Spirit Apparel - Fall 2017 - 11
Impressions - Team & Spirit Apparel - Fall 2017 - The Web Store Playbook
Impressions - Team & Spirit Apparel - Fall 2017 - 13
Impressions - Team & Spirit Apparel - Fall 2017 - 14
Impressions - Team & Spirit Apparel - Fall 2017 - 15
Impressions - Team & Spirit Apparel - Fall 2017 - 16
Impressions - Team & Spirit Apparel - Fall 2017 - 17
Impressions - Team & Spirit Apparel - Fall 2017 - Retail Meets E-Tail
Impressions - Team & Spirit Apparel - Fall 2017 - 19
Impressions - Team & Spirit Apparel - Fall 2017 - 20
Impressions - Team & Spirit Apparel - Fall 2017 - 21
Impressions - Team & Spirit Apparel - Fall 2017 - Gear Bag
Impressions - Team & Spirit Apparel - Fall 2017 - 23
Impressions - Team & Spirit Apparel - Fall 2017 - 24
Impressions - Team & Spirit Apparel - Fall 2017 - 25
Impressions - Team & Spirit Apparel - Fall 2017 - 26
Impressions - Team & Spirit Apparel - Fall 2017 - 27
Impressions - Team & Spirit Apparel - Fall 2017 - 28
Impressions - Team & Spirit Apparel - Fall 2017 - Cover3
Impressions - Team & Spirit Apparel - Fall 2017 - Cover4
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