The Roanoker - March/April 2021 - 46
carrie
poff
brown hound tree service
I've pounded pavement and I've done my fair share of
dragging brush, but my strengths lie in pencil pushing.
Together with my husband and our general manager, we
have managed to scale our grassroots operation to a near
seven-figure grossing business in just over six years.
What gets you out of bed and ready to run for the day?
Woman-owned and family-operated, Brown Hound Tree
Service serves the Roanoke Valley and surrounding areas.
We perform complete tree removals, trimming, stump
grinding and hazardous tree assessment and removal.
We mill live-edge slabs and sell our kiln-dried wood
nationally. Your trees will live on through artists and
craftsmen!
How did your career path lead you to your current
position?
Growing up in Wyoming, I used to think of trees in
terms of beetle kill and forest fires. Happenstance led
me into tree care, and my knowledge has grown through
experience. My background is in education, cultural
resource management and institutional research with a
Bachelor's degree in studio art; it turns out that there is an
art to business building!
Everything I know about starting and operating a
business I have learned by solving one problem at a time.
However, the event that pushed me to own and operate a
business was becoming a mother. I wanted to be at home
with my son and not put him in daycare; becoming a
" mompreneur " was my only option.
46 Special Advertising Section: Hall of Femme
Marketing, problem solving, freedom and my kids. Also
knowing that we are able to give back to our community
in the form of wood and monetary donations to local
nonprofits and educational institutions. We have donated
locally and sustainably sourced wood to Habitat ReStore,
5 Points Music Sanctuary, The Southwest Virginia Wildlife Center, The Making Foundation, Jefferson College of
Health Sciences and Roanoke City Public Schools.
What does it mean to you to be a woman leading your
business in its industry?
Tree care and arboriculture are male-dominated
industries, but women are infiltrating every aspect of
it. From owning their own businesses to climbing trees,
women are making their mark and changing the way
people perceive this demanding field. I'm proud to employ
two highly skilled women, and a number of respectful and
highly skilled men. We are stronger together, and together,
we enjoy helping keep our community beautiful and safe.
(540) 525-9787
brownhoundtreeservice.com
2141 Patterson Ave. SW
Roanoke, VA 24016
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The Roanoker - March/April 2021
Table of Contents for the Digital Edition of The Roanoker - March/April 2021
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