The Roanoker - March/April 2021 - 87

DINING

I

t's not often small business owners are able
to marry their concept with the perfect people
for bringing that concept to life. When it
does, something like Crystal Spring Grocery
Company is born.
Devon Steiner, general manager at Crystal Spring
Grocery, grew up in Hagerstown, Maryland. She
attended Virginia Tech where she studied hospitality
and event planning. After graduation, she worked for
a short time in the Blacksburg area before landing
a job at River and Rail in Roanoke. Steiner quickly
fell in love with Appalachian food, wine and the
magic that happens when the two come together in a
beautiful setting.
Matthew Lintz, executive chef at Crystal Spring
Grocery, was born in Pittsburg, Pennsylvania. He
lived most his childhood in Pennsylvania until
he was 16 years old, when his family moved to
Chesapeake, Virginia. Like Steiner, Lintz also
graduated from Virginia Tech, though his degree was

in Biology. He went on to graduate school, with the
goal of becoming a science teacher. The summer after
he graduated with his master's degree, Lintz took a
job at an area restaurant. He never stepped foot in a
classroom after that.
Whit and Lauren Ellerman are the owners of
Crystal Spring Grocery. The long-time Roanoke
residents also own River and Rail Restaurant, located
on the same block as Crystal Spring Grocery. " They
are people who love investing in this community, " says
Steiner, who developed a close relationship with the
couple during her years working at River and Rail.
The Ellermans must also have an eye for
recognizing the talents of others and a vision for
how those talents might be harnessed for creating
something new. They saw a natural talent in Steiner
for bringing full expression to regional foods, wine
and the craft beverage industry. They also saw - and
tasted - a similar passion in Lintz and his thoughtful
attention to locally grown foods.

SHARI DRAGOVICH is a freelance writer whose work appears in regional magazines throughout the Southeast. Her favorite pursuits include all things story, all things community and all
things wine. She, along with her husband and five teenaged kids, think it's a beautiful gift to call Roanoke home.

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The Roanoker - March/April 2021

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