ACtion Magazine - June 2017 - 35

Four Seasons announces "Don't Roll
the Dice on Quality" counterperson
promotion
Counter personnel can enter to win a round
trip for two people to Las Vegas, Nevada to attend the 2017 Automotive Aftermarket Industry
Week when they sell five Four Seasons® complete A/C kits in the "Don't Roll the Dice on
Quality" promotion. The promotional contest
runs now through Sept. 30, 2017.
"We know technicians have a choice when
it comes to choosing a HVAC supplier," said
Melanie Gann, marketing communications specialist, Four Seasons. "However, rolling the dice

on quality and taking a chance with a low-cost
alternative can be risky business. When customers call, make Four Seasons the choice for quality parts and you could be rolling the dice with
us in Las Vegas."
To enter, simply sell five A/C kits, complete the contest scorecard and submit. Each
qualifying scorecard will receive a deck of Four
Seasons playing cards and a chance to win the
monthly prize of a 100-piece poker set. The
grand prize winner will receive the trip to Las
Vegas for the Automotive Aftermarket Industry
Week to be held Oct. 31 - Nov. 2, 2017.
Technicians who include a testimonial of
why their first choice is Four Seasons will not
only receive a deck of playing cards, but will
also get a customized Four Seasons hat and an
additional entry for the grand prize.
For more information on the Four Seasons
"Don't Roll the Dice on Quality" promotion,
contact a local key account sales manager or
visit www.4s.com.

FCA US recruits 50 schools to train
next generation of dealership service
technicians
FCA US LLC has recruited 50 technical

training schools from across the country to train
the next generation of automotive service technicians for its U.S. dealerships.
Through its program - Mopar CAP (Career
Automotive Program) LOCAL - FCA US will
continue to grow this network of schools in the
United States. Ultimately, the goal of FCA US
is to have more than 100 certified training sites
across the country to help its dealerships combat
the industry shortage of service technicians.
FCA US established Mopar CAP LOCAL
in July 2015 in partnership with the National
Coalition of Certification Centers (NC3) of
Kenosha, Wisconsin.
"When FCA launched Mopar CAP LOCAL
in 2015, we estimated that we had roughly 5,000
technical job openings in our dealerships," John
Fox, Director of the FCA Performance Institute
said. "As we continue to expand our network of
training sites, we are helping our dealers to staff
their service bays with technicians that already
have the knowledge and the experience to hit the
ground running when they are hired."
Mopar CAP LOCAL prepares technicians
to work as Level 1 Certified Technicians upon
graduation from a NC3 certified two-year training institution. NC3 certifies each Mopar CAP
LOCAL school to ensure they meet the strin-

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Table of Contents for the Digital Edition of ACtion Magazine - June 2017