ACtion Magazine - June 2017 - 41

More information can be found at OTCTools.com/products/otc-encore.

3. New Omnicraft™ brand on shelves,
improving customer experience and
dealer business
With Omnicraft parts now on dealer shelves
across the U.S., the first new replacement parts
brand launched by Ford Motor Company in 50
years is ready to help dealers grow their business
and provide an improved customer experience
through competitive pricing, quality and convenience.
For Omnicraft's launch, Ford focused on
developing the most commonly requested parts
at a competitive price. Initial offerings include
oil filters, brake pads and rotors, brake calipers,
loaded struts, and starters and alternators. For the
next phase, the Omnicraft team is focusing on
engine and cabin air filters, brake master cylinders and wheel hub assemblies.
Today, Omnicraft parts are available at Ford
and Lincoln dealerships and were rolled out to
Ford Authorized Distributors in April 2017.

Hayden offers three ways to enter: share a
story on the Hayden Automotive Facebook page
at https://www.facebook.com/HaydenAutomotive; provide a review with a star rating and a
comment; or snap a picture with your favorite
Hayden product and include a caption.
For more information on the Hayden Automotive "Keepin' It Cool" promotion, contact a
local account sales manager.

Send information on your new
product or service to: marion@
macsw.org. All releases may
be edited and publication does
not constitute endorsement by
MACS Worldwide.

4. Supercool PAG oil and UV dye
change color
Supercool PAG + UV Dye has changed
colors. The formulation, however, is the same.
Supercool PAG still features its OEM-approved
professional grade formulation and SAE Certified UV Dye. For more information visit supercool.ac.

5.Hayden automotive announces
"Keepin' It Cool" promotion
The Hayden® Automotive 'Keepin' It Cool'
promotion, running now through Nov. 30, 2017,
awards a commemorative bottle jacket to those
who share on Facebook how Hayden has been
keepin' them cool. Every qualifying testimonial will also receive an automatic entry into a
monthly drawing for a beach-ready 55-quart
Coleman® rugged wheeled cooler.
"Since 1961 Hayden Auto has become a
well-known brand in the aftermarket for innovative and quality engine cooling components,"
said Ron Miller, product and marketing manager of specialty products, Hayden Automotive.
"This promotion allows our loyal customers to
share their Hayden success stories with performance or restoration enthusiasts just like themselves."

June 2017 * ACTION

41


http://www.Tools.com/products/otc-encore https://www.facebook.com/HaydenAutomotive https://www.facebook.com/HaydenAutomotive http://www.tracerline.com

Table of Contents for the Digital Edition of ACtion Magazine - June 2017

Outlook
Service Port
Leonard's Law
Virtual View
Cooling Corner
Member Profile
Today's Technicians need to be Forensic Scientists
VQ/Audi LIN-Bus
MACS APP
Industry News
Association News
New Products
Last Watch
ACtion Magazine - June 2017 - Cover1
ACtion Magazine - June 2017 - Cover2
ACtion Magazine - June 2017 - 3
ACtion Magazine - June 2017 - 4
ACtion Magazine - June 2017 - 5
ACtion Magazine - June 2017 - Outlook
ACtion Magazine - June 2017 - 7
ACtion Magazine - June 2017 - Service Port
ACtion Magazine - June 2017 - 9
ACtion Magazine - June 2017 - Leonard's Law
ACtion Magazine - June 2017 - 11
ACtion Magazine - June 2017 - Virtual View
ACtion Magazine - June 2017 - 13
ACtion Magazine - June 2017 - Cooling Corner
ACtion Magazine - June 2017 - 15
ACtion Magazine - June 2017 - Member Profile
ACtion Magazine - June 2017 - 17
ACtion Magazine - June 2017 - Today's Technicians need to be Forensic Scientists
ACtion Magazine - June 2017 - 19
ACtion Magazine - June 2017 - 20
ACtion Magazine - June 2017 - 21
ACtion Magazine - June 2017 - 22
ACtion Magazine - June 2017 - 23
ACtion Magazine - June 2017 - VQ/Audi LIN-Bus
ACtion Magazine - June 2017 - 25
ACtion Magazine - June 2017 - 26
ACtion Magazine - June 2017 - 27
ACtion Magazine - June 2017 - 28
ACtion Magazine - June 2017 - 29
ACtion Magazine - June 2017 - MACS APP
ACtion Magazine - June 2017 - 31
ACtion Magazine - June 2017 - 32
ACtion Magazine - June 2017 - 33
ACtion Magazine - June 2017 - 34
ACtion Magazine - June 2017 - Industry News
ACtion Magazine - June 2017 - 36
ACtion Magazine - June 2017 - Association News
ACtion Magazine - June 2017 - 38
ACtion Magazine - June 2017 - 39
ACtion Magazine - June 2017 - New Products
ACtion Magazine - June 2017 - 41
ACtion Magazine - June 2017 - Last Watch
ACtion Magazine - June 2017 - Cover3
ACtion Magazine - June 2017 - Cover4
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