i3 - March/April 2021 - 13

By Murray Slovick

Tech

A T EC H TO WATC H

CES Displays: The Age of AI Begins

 W 

hen it comes to presenting new displays, CES is
the industry's Olympics. Here are some exhibitors
vying to win a gold medal.

● LG is kicking the luxury of watching
TV in bed up a notch with its 55-inch
Transparent OLED Smart Bed concept.
It is an OLED screen that can be placed
at the foot of a bed and retracts down
into the bed when not in use. According
to LG, the screen can achieve up to 40%
transparency and you can see through it
even when it is displaying an image. If
you only need to check the weather or
activate LG's ThinQ IQ assistant you
don't have to unfurl the whole screen at
one time. The OLED only takes about
25 seconds to fully extend. The OLED
Smart Bed also houses a speaker system.
The 55-inch OLED Smart Bed can also
analyze your sleep patterns and function
like an alarm clock.

Left to right: Courtesy of TCL, Courtesy of LG.

● Panasonic introduced the new
JZ2000 OLED TV available in 65- and
55-inch sizes with low-latency and support for HDMI 2.1 variable refresh rate
(VRR) and high frame rate (HFR),
which will satisfy avid gamers as well as
movie watchers. It features a new artificial intelligence (AI)-driven processor
that automatically identifies and optimizes the content being played to adjust
the picture and sound so audiences
always enjoy a high-quality experience.

problem. What is more, the transmitting
system can be integrated in the wall and
furniture since it won't impact the transfer efficiency.
● Samsung showcased the processing
power of its Neo QLED Quantum
Processor with deep learning algorithms
to optimize viewing conditions, improving movies, shows and games in real
time. Quantum Matrix Technology controls Samsung's new Quantum Mini
LED to express blacks, whites and every
shade in between with accuracy. With
Neo QLED 8K, an AI-powered 8K picture is completed by 16 multi-model
neural networks.
● Sony calls its new BRAVIA XR TV line
" the world's first cognitive intelligence
televisions. " They feature " a completely
new processing method designed to replicate the ways humans see and hear. "
Also, " While conventional artificial intelligence (AI) can only detect and analyze

picture elements like color, contrast and
detail individually, the new processor can
cross-analyze an array of elements at
once. By doing so, each element is
adjusted to its best final outcome, in conjunction with each other, so everything is
synchronized and lifelike-something
that conventional AI cannot achieve. "
● TCL presented its TCL CSOT's 17-inch
Printed OLED Scrolling Display and 6.7inch AMOLED Rollable Display, along
with TCL's newest Mini-LED, QLED and
4K HDR TVs. The displays feature TCL's
AIPQ upscaling engine and thousands of
Mini-LEDs that deliver more lifelike
HDR performance employed in an activematrix backlight to yield better contrast.
By minimizing the LED footprint, TCL
maximizes precision backlighting to boost
contrast and luminance. With a more
compact optical stack OD Zero offers the
contrast and luminance of Mini-LED TVs
but in a new design for the thinnest
QLED TVs TCL has produced.

The latest display
technologies were
shown at CES
2021.

● Resonance a startup, presented one
of its prototypes at CES - its cordless
TV powered using magnetic resonance. The fully wireless
40-inch TV is powered with
120W. The transmitting system
is placed horizontally with an
angle of 90 degrees at the distance
of about 20-inches, which means
misalignment
between the two
coils is not a
C TA . t e c h / i 3

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MARCH/APRIL 2021

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i3 - March/April 2021

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