Electronic Retailer - October 2011 - 17

RETAIL RANKINGS RETAIL INFOMERCIAL RANKINGS BY MEDIA FOR AUGUST 2011

LONG-FORM PRODUCTS SOLD ON TV
Based solely on media spending for programs aired on national cable networks monitored, media index and web activity. Rank 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Product Wen Genie Bra Shark Steam Pocket Meaningful Beauty Zumba Sensa Total Gym no!no! Nu-Wave Body Makeover The Firm Express Food Lovers Fat Loss System Shark Navigator Lift Away Nopalea Ab Rocket Twister Insanity 10 Minute Trainer Tria Laser Triverex Ninja 1100 InStyler TopStyler Metamorphosis NuBrilliance CarMD Marketing Company Guthy-Renker Tristar Products Euro-Pro Guthy-Renker Zumba Fitness Sensa Products Total Gym Fitness Radiancy Category Beauty Fashion Household Beauty Price $29.95 plus $5.99 S&H $59.99 plus $9.99 S&H Four payments of $39.95 plus S&H $29.95 plus $5.95 S&H

Health & Fitness Three payments of $29.95 plus $15.95 S&H Health & Fitness 30-day trial for $9.95 with free S&H Health & Fitness 30-day trial for $49.95 Beauty Three payments of $89.95 plus $14.95 S&H Three payments of $39.99 plus $29.95 S&H $119.94 or six payments of $19.99 plus $19.99 S&H

Hearthware Home Products Kitchen Provida Life Sciences The Firm Provida Life Sciences Euro-Pro TriVita Emson Direct Beachbody Beachbody TRIA Beauty Triverex Euro-Pro Tre Milano Caldo Caldo Anderson Private Training NuBrilliance CarMD Health & Fitness

Health & Fitness Four payments of $29.99 plus $14.99 S&H Health & Fitness Six payments of $19.99 plus $19.99 S&H Household Four payments of $49.95 plus $45.90 S&H

Health & Fitness Free bottle; pay $9.95 S&H Health & Fitness 30-day trial for $14.95 with free S&H Health & Fitness Three payments of $39.95 plus $24.95 S&H Health & Fitness Two payments of $39.95 plus $9.95 S&H Beauty Personal Kitchen Beauty Beauty $49.99 30-day trial 30-day trial for $9.95 plus S&H Four payments of $39.95 with free S&H 30-day trial for $14.99 30-day trial for $14.99 plus $19.99 S&H

Health & Fitness Two payments of $29.99 plus $12.99 S&H Beauty Automotive 30-day trial for $14.95 with free S&H Three payments of $39.95 plus $14.95 S&H

© Copyright 2011 Infomercial Monitoring Service, Inc.™ All rights reserved. IMSTVOnline.com. Satellite 2, 810-812 Park Way, Philadelphia, PA 19008. Phone (610)-328-6902. Fax: (610)-328-6791. E-mail sam@imstv.com. IMS is a research and publishing company that tracks both long-form infomercials and short-form DRTV spots on national cable, broadcast and satellite networks. IMS Rankings are for August 2011. Rankings for each month are based on long-form infomercial media and short-form spot frequency of programs aired on networks monitored. IMS database and video library services involve all aspect of the DR industry. IMS provides weekly and monthly reports, rankings, verifications, evaluations, research, consulting, film and video production and post production. No part of any IMS reports may be reproduced or transmitted in any form electronic or mechanical, including photocopy, or any information storage and retrieval system without permission in writing from IMS. IMS is not responsible for any loss due to errors or omissions in information provided, or for any loss of service due to technical or other difficulties. Please visit IMSTVOnline.com for more information.

October 2011 | electronicRETAILER

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Electronic Retailer - October 2011

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