Electronic Retailer - November 2011 - 16

RETAIL RANKINGS RETAIL INFOMERCIAL RANKINGS BY MEDIA FOR SEPTEMBER 2011

LONG-FORM PRODUCTS SOLD ON TV
Based solely on media spending for programs aired on national cable networks monitored, media index and web activity. Rank 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Product Wen Genie Bra Zumba Sensa NuWave Oven Food Lovers Fat Loss System Meaningful Beauty no!no! Shark Steam Pocket Total Gym Shark Navigator Lift Away Nopalea The Firm Express Body Makeover InStyler Ninja 1100 Tria Laser 10 Minute Trainer Nutrisystem Insanity CarMD NuBrilliance Triverex Metamorphosis Ab Rocket Twister Marketing Company Guthy-Renker Tristar Products Zumba Fitness Sensa Products Hearthware Home Products Provida Life Sciences Guthy-Renker Radiancy Euro-Pro Total Gym Fitness Euro-Pro TriVita The Firm Provida Life Sciences Tre Milano Euro-Pro Tria Beauty Beachbody NutriSystem Beachbody CarMD NuBrilliance Triverex Anderson Private Training Emson Direct Category Beauty Fashion Health & Fitness Health & Fitness Kitchen Health & Fitness Beauty Beauty Household Health & Fitness Household Health & Fitness Health & Fitness Health & Fitness Beauty Kitchen Beauty Health & Fitness Health & Fitness Health & Fitness Automotive Beauty Personal Health & Fitness Health & Fitness Price $29.95 plus $5.99 S&H $59.99 plus $9.99 S&H Three paymets of $29.95 plus $15.95 S&H 30-day trial for $9.95 with free S&H Three payments of $39.99 plus $29.95 S&H Six payments of $19.99 plus $19.99 S&H $39.95 plus $5.99 S&H See upsell Four payments of $39.95 plus S&H 30-day trial for $49.95 Four payments of $49.95 plus $45.90 S&H Free bottle; $9.95 S&H Four payments of $29.99 plus $14.99 S&H $119.94 or six payments of $19.99 plus $19.99 S&H 30-day trial for $14.99 Four payments of $39.95 with free S&H None given Two payments of $39.95 plus $9.95 S&H $3 a meal with free delivery Three payments of $39.95 plus $24.95 S&H Three payments of $39.95 plus $14.95 S&H 30-day trial for $14.95 with free S&H 30-day trial for $9.95 plus S&H Two payments of $29.99 plus $12.99 S&H 30-day trial for $14.95 with free S&H

© Copyright 2011 Infomercial Monitoring Service, Inc.™ All rights reserved. IMSTVOnline.com. Satellite 2, 810-812 Park Way, Philadelphia, PA 19008. Phone (610)-328-6902. Fax: (610)-328-6791. E-mail sam@imstv.com. IMS is a research and publishing company that tracks both long-form infomercials and short-form DRTV spots on national cable, broadcast and satellite networks. IMS Rankings are for September 2011. Rankings for each month are based on long-form infomercial media and short-form spot frequency of programs aired on networks monitored. IMS database and video library services involve all aspect of the DR industry. IMS provides weekly and monthly reports, rankings, verifications, evaluations, research, consulting, film and video production and post production. No part of any IMS reports may be reproduced or transmitted in any form electronic or mechanical, including photocopy, or any information storage and retrieval system without permission in writing from IMS. IMS is not responsible for any loss due to errors or omissions in information provided, or for any loss of service due to technical or other difficulties. Please visit IMSTVOnline.com for more information.

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electronicRETAILER | November 2011



Electronic Retailer - November 2011

Table of Contents for the Digital Edition of Electronic Retailer - November 2011

Calendar of Events
Your Association, Your Bottom Line
Industry Reports
FTC Forum
eMarketer Research
IMS Retail Rankings
Jordan Whitney’s Top Categories
Lockard & Wechsler’s Clearance & Price Index
The Leadership Team
Call Centers in the Age of Facebook
5 Keys to Creating a DR Hit
Building a Voluntary Sales Force
Guest Viewpoint
DRTV
Legal
Teleservices
Payment Processing
Advertiser Spotlight
Bulletin Board
Advertiser Index
Classifieds
Rick Petry
Electronic Retailer - November 2011 - cover1
Electronic Retailer - November 2011 - dps1
Electronic Retailer - November 2011 - dps2
Electronic Retailer - November 2011 - dps3
Electronic Retailer - November 2011 - dps4
Electronic Retailer - November 2011 - 2
Electronic Retailer - November 2011 - 3
Electronic Retailer - November 2011 - 4
Electronic Retailer - November 2011 - 5
Electronic Retailer - November 2011 - 6
Electronic Retailer - November 2011 - Calendar of Events
Electronic Retailer - November 2011 - Your Association, Your Bottom Line
Electronic Retailer - November 2011 - Industry Reports
Electronic Retailer - November 2011 - 10
Electronic Retailer - November 2011 - 11
Electronic Retailer - November 2011 - FTC Forum
Electronic Retailer - November 2011 - 13
Electronic Retailer - November 2011 - eMarketer Research
Electronic Retailer - November 2011 - 15
Electronic Retailer - November 2011 - IMS Retail Rankings
Electronic Retailer - November 2011 - 17
Electronic Retailer - November 2011 - Jordan Whitney’s Top Categories
Electronic Retailer - November 2011 - 19
Electronic Retailer - November 2011 - Lockard & Wechsler’s Clearance & Price Index
Electronic Retailer - November 2011 - 21
Electronic Retailer - November 2011 - 22
Electronic Retailer - November 2011 - 23
Electronic Retailer - November 2011 - The Leadership Team
Electronic Retailer - November 2011 - 25
Electronic Retailer - November 2011 - 26
Electronic Retailer - November 2011 - 27
Electronic Retailer - November 2011 - Call Centers in the Age of Facebook
Electronic Retailer - November 2011 - 29
Electronic Retailer - November 2011 - 30
Electronic Retailer - November 2011 - 31
Electronic Retailer - November 2011 - 5 Keys to Creating a DR Hit
Electronic Retailer - November 2011 - 33
Electronic Retailer - November 2011 - 34
Electronic Retailer - November 2011 - 35
Electronic Retailer - November 2011 - 36
Electronic Retailer - November 2011 - 37
Electronic Retailer - November 2011 - Building a Voluntary Sales Force
Electronic Retailer - November 2011 - Guest Viewpoint
Electronic Retailer - November 2011 - 40
Electronic Retailer - November 2011 - DRTV
Electronic Retailer - November 2011 - Legal
Electronic Retailer - November 2011 - Teleservices
Electronic Retailer - November 2011 - Payment Processing
Electronic Retailer - November 2011 - 45
Electronic Retailer - November 2011 - Advertiser Spotlight
Electronic Retailer - November 2011 - Advertiser Index
Electronic Retailer - November 2011 - Classifieds
Electronic Retailer - November 2011 - 49
Electronic Retailer - November 2011 - Rick Petry
Electronic Retailer - November 2011 - cover3
Electronic Retailer - November 2011 - cover4
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