CPN - December 2008 - (Page 4)

STARTING LINE New Tools for a New Time H earing from our 2008 Executive of the Year Award winners has given me new reason to think about what it takes to surmount difficult markets. The executives’ reflections on achieving in markets good and bad reveal no traits that are unusual in and of themselves. Nor are their efforts foolproof, as the resignation of our top award winner days before the award ceremony indicates. But the executives’ application of a series of simple, even old-fashioned traits has for the most part to date won survival, success and certainly the admiration of their peers. Those traits include a focus on both internal and external relationships, flexibility, creativity, innovation and at the same time efforts to minimize Suzann D. Silverman unforeseen risk by such means as keeping debt low. The market that these Editor-in-Chief top achievers face promises to be different than any they have endured before, and withstanding it will serve as a true test of their strategies. But surely the award winners’ characteristics put them in a better position relative to the market at large. And their leadership extends beyond their companies. A look at their biographies reveals extensive participation in their communities and causes. Though we mention only the executives’ current roles in our tribute, which starts on page 16, this involvement stretches well into their pasts.These individuals serve not just on corporate boards but also on those of universities, hospitals and arts, youth and religious groups, not to mention in high-level positions in commercial real estate associations and organizations. Many of the Executives of the Year have won CPN awards in the past, and quite a few won multiple awards this year alone, especially because we recognized not just the winner but also two honorees in each category. The number of multi-award winners suggests that though a variety of people have made noticeable marks on the industry, their numbers are also somewhat circumscribed. To provide you with a greater opportunity to benefit from their experience, we feature many of the winners’ insights in a special online component of the feature. In addition, you will be able to hear from some of them directly via CPN TV, which is launching on www.cpnonline.com.We start with a roundtable discussion among three of our award winners and, in the first edition in our CEO Series, an interview with Cushman & Wakefield Inc. chairman John Cushman III, who received CPN’s 2008 Lifetime Achievement award. In case you’re looking for input of a different sort, we’ve been talking with a variety of experts lately. In early November, for instance, we partnered with CoreNet Global for a roundtable discussion with leading corporate real estate executives and their service providers to talk about corporate strategies for surviving the downturn, which many are already calling a recession. An audiocast from the session will soon be available on our Web site. Among participants’ observations was a continued interest in workplace alternatives to attract personnel, not just cut costs. In addition, these difficult times are winning an increased role in corporate strategy for real estate executives and are providing a chance to pursue some improvements that may not have been so palatable before. Finally, a recent Webcast produced by CPN, Multi-Housing News and Contract magazines and interviews for CPN Radio’s Conference Series offer insights from leading economists. The Conference Series also features General Services Administration commissioner David Winstead’s look at his mammoth organization’s real estate plans. The radio programming is available through www.cpnonline.com and the Webcast at www.cpnonline.com/economicwebcast. We hope such expert information provides more fodder to help you take on today’s difficult market. Senior Vice President-Marketing, Media & Visual Arts: Sabrina Crow Group Publisher & Show Director: Daniel J. Corcoran, daniel.corcoran@nielsen.com Publisher: Victoria Osorio, victoria.osorio@nielsen.com Editor-in-Chief: Suzann D. Silverman, suzann.silverman@nielsen.com EDITORIAL Senior Editor: Eugene Gilligan, eugene.gilligan@nielsen.com Senior Associate Editor: Paul Rosta, paul.rosta@nielsen.com News Writer: Adam Perrotta, adam.perrotta@nielsen.com Editorial Assistant: Elena Gontar, elena.gontar@nielsen.com Contributing Editor: Scott Baltic ART/PRODUCTION Group Art Director: Bruce Monroe, bruce.monroe@nielsen.com Managing Editor: Amanda Metcalf, amanda.metcalf@nielsen.com Research/Production Editor: Coreen Bailor, coreen.bailor@nielsen.com Group Production Director: Berryl Schiffer, berryl.schiffer@nielsen.com Production Manager: Barbara W. Lau, 646-654-7308, barbara.lau@nielsen.com ADVERTISING SALES Regional Sales Director: Jason J. Wafalosky, 484-624-5510, cell: 215-620-8997, fax: 610-771-4414, jason.wafalosky@nielsen.com East/Southeast Representative: Dan Burke, 732-229-2771, burkemediagroup@msn.com West Coast Representative: John Pellettieri, 818-368-5620, jbp7@earthlink.net Classified Representative: Diane Homer, dhomer@insourceful-inc.com, 201-943-4132 PRINT PUBLICATIONS/SUBSCRIPTIONS Commercial Property News, Goldbook Multi-Family Greenbook To subscribe, change your address, inquire about your subscription status or order a single copy, call 800-697-8859, fax 847-291-4816 or e-mail ncpn@omeda.com. U.S. subscriptions: $140 per year; all Canadian and Mexican subscriptions: $176 per year; foreign subscriptions: $325 per year; Single copies, $10; periodicals postage paid at New York, NY, and additional mailing offices Associate Audience Marketing Director: Shelly Patton, 646-654-7258, shelly.patton@nielsen.com List Rental Project Manager: Nikki Miller, 646-654-7261, nikki.miller@nielsen.com CUSTOM REPRINTS Mike Shober, 800-290-5460 x129, cpn@theygsgroup.com ONLINE PUBLICATIONS/SUBSCRIPTIONS CPN Daily News REport Morning Edition, CPN Daily News REport Afternoon Edition, CPN Net Lease REport, CPN Sector Update, CPN TECH Talk www.commercialpropertynews.com To subscribe to one of the above newsletters, visit www.cpnonline.com/newsletters. To inquire about your newsletter subscription status, call 866-851-6513 from within the United States or 818-487-4596 from outside the United States or e-mail info-cpnonline@pubservice.com. CONFERENCES www.cpnonline.com/conferences, 877-9ASK-CPN Events Director: Cynthia Claravall, 646-654-4583 cynthia.claravall@nielsen.com Registration, Partnership Opportunities and Sponsorship Sales: Lisa Kastner, 646-654-7268, lisa.kastner@nielsen.com FOR OTHER INFORMATION For general information, contact CPN at 646-654-5380 770 Broadway, New York, NY 10003-9595 Edit Fax: 646-654-4598 Ad Fax: 646-654-4596 P.S. If you have thoughts on these or any other issues, please e-mail me at suzann.silverman@nielsen.com. BPA International Membership 4 COMMERCIAL PROPERTY NEWS • December 2008 • www.cpnonline.com http://www.cpnonline.com http://www.cpnonline.com http://www.commercialpropertynews.com http://www.cpnonline.com/newsletters http://www.cpnonline.com http://www.cpnonline.com/economicwebcast http://www.cpnonline.com/conferences http://www.cpnonline.com

Table of Contents for the Digital Edition of CPN - December 2008

CPN - December 2008
Contents
Starting Line
Buzzworthy
Retail
Data/Analysis
Conferences
Boston Market Profile
Finance
International
Property Management
Marketplace

CPN - December 2008