Display & Design Ideas - April 2009 - (Page 8)

8 | From the Editor Retail therapy E veryone needs a little retail therapy. No, not the “I had a bad day so I’m going to drop $200 at the mall” variety. But the “I work in the retail industry and I need to vent” assortment. One day industry experts are telling us to expect the worst, and a week later the National Retail Federation (NRF) reports retail sales have beaten expectations for two straight months. The headlines, quite frankly, are dizzying. Perhaps we can steal a page from our adolescent days and pay tribute to retail in the most “this is how I feel today” way possible: the Mad Lib. With these age-old frustration-breakers, there are always two possibilities, depending on your mood. Opt for the sensible answers that make your story cohesive and practical throughout, or—if you’re more temperamentally motivated like me—spout your mood and personality with whatever quirky, in-the-moment words pop into your head. Retail has been through a tough run of late, so go on, take a little time to vent. Try again next week, next month—or even next year—and see how much your story changes. You might be surprised. ny r compa , and ou (noun) efore, times b tive) (adjec ﬂect the , !W ilt to re uins, bu is djective) . r noun) manneq g, (a (singula . Retail -ft.-tall n openin es are (adjective) Tim , so upo stay (adjective) t of (number) to roperly hipmen sealed p day, a s Under wasn’t “ing”) . Just to us rate where. ding in is . The c erb en g every to erb) (v ﬂyin going (v sion is from (company) is reces arrived plural) pe, . It’s (adjective) and th e hall, (body part, prototy my (noun) down th t store newes to) of our y ﬂoor“ing”) t tense , I nearly (verb, pas g. And m nt (verb ending in ay (noun) uins we all wron , but tod manneq came in hall en djective) is too s e be (a ) the djective) note, th uld hav sociate (a om (business as , this wo a ive) dered fr n. stances day! On (adject that I or l circum the desig typica to drive l lural noun) at a (adjective) . Wh less stee (p and (plural noun) the stain dhere to gh that e- rb, past tense) didn’t a be r (ve enou ing on (noun) focus t need to will and are our ﬁrs (noun) will oncept, n, when ry least, a new c nt optio iling (plural noun) ce t the ve efﬁcie pping, a ) in “ing” e more (noun) in , but sho We are (verb ending erience hosen th . exp es c me out (adjective) ic store ometim s nd co -centr (verb) , we’ve nturn, a ost oun) aterials this dow (n in the m rding m Rega t result will (verb) y. may no etailers il therap tions. It mers. R Now, don’t you feel better? for reta custo xpecta Ie yal our RO most lo ) e room for our th . Thank (person in ore djective) (a come m ing my (noun) be on keep to work st have . I ju the end Alison Embrey Medina Executive Editor aembrey@ddimagazine.com ib Mad L il n reta n a bite out of ow e your w. The economy has take ugh Creat y, is slo en thro for man e’ve be | April 2009 www.ddimagazine.com http://www.ddimagazine.com

Table of Contents for the Digital Edition of Display & Design Ideas - April 2009

Display & Design Ideas - April 2009
Contents
From the Editor
Newsworthy
Consumer Insights
Quick Tips
Greentailing
Editor’s Choice
Design Snapshot
Channel Focus: Jewelry
Harvey Nichols Jakarta
Historic Renovations
A.R.E. Design Awards
McDonald’s
Right Light
Product Spotlight
Calendar
Advertisers
Classifieds
Think Tank

Display & Design Ideas - April 2009